4-Part Guide To Crafting a Winning Content Plan

mlns='> How to decide what to do — and how to get it done. [View Message in Browser]( / [Add Us to Safe Sender List]( [Content Marketing Institute]( [Content Marketing Institute]( Daily News and Alert 2.29.24 Connect with CMI Hi everyone, We're two months into 2024. Is your best-laid content plan working? Or has it been torpedoed by desperate content requests from other teams? Do changes in your organization have you second-guessing your plan? A back-to-basics look at content planning can help you get back on track. [Today's article]( gives you those basics, the resources to dig deeper, and a handy checklist to help you quickly see what you've done and what you still need to do. What are your planning challenges — and how are you solving them? [I'd love to hear from you.](mailto:kim.moutsos@informa.com?subject=CMI%20content%20feedback%20%E2%80%93%20best%20laid%20content%20plans&elqTrackId=01398D9D62D45F2E25D695CF43DBD578)  Kim Moutsos Vice President of Editorial Content Marketing Institute [Share your feedback](mailto:kim.moutsos@informa.com?subject=CMI%20content%20feedback&elqTrackId=64550BB2B7DCF779B66C47D5721093C2) [4-Part Guide To Crafting a Winning Content Plan]( Knowing your content goals is one thing. Knowing how you’ll achieve them is another. A content plan outlines all the specific steps for activating the vision expressed in your content strategy. Focus on these four areas to build one. [Read more](  A Word From One of Our Sponsors Uncover the Power of DXPs – Your Gateway to Digital Experiences! Discover the cutting-edge world of Digital Experience Platforms (DXPs) – the game-changer in modern martech solutions. Delve into the distinction between CMS and DXP to revolutionize your digital strategy. [Ready to elevate your digital presence?](  A Word From CMI Deadline Tomorrow: Mentorship Program Are you looking for career guidance from someone outside your organization who understands the content marketing landscape? Need to talk through the challenges you face? CMI’s mentorship program gives you a chance to broaden your network and receive one-on-one guidance to expand your perspective and learn the skills you need to succeed. Apply by 11:59 p.m. tomorrow, March 1st for this free program to grow your content marketing expertise. [Learn more »](  To change your email preferences or unsubscribe, visit our [preference center.]( Copyright © 2024 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]