The Inside Scoop on Content Marketing Strategy (the Book and the Practice)

mlns='> Have you heard this news? [View Message in Browser]( / [Add Us to Safe Sender List]( [Content Marketing Institute]( [Content Marketing Institute]( Daily News and Alert 9.22.23 Connect with CMI Three cheers for Friday! Your workdays are filled with writing, reading, and practically breathing content marketing. You may even feel like you’ve read everything worth reading on the subject. But then, along comes a book with such thought-provoking insights and revelatory ideas that it feels wrong not to give it a look. Sure, we’re biased, but we think Robert Rose’s new book, [Content Marketing Strategy]( is one of them. What makes it different than the hundreds of others that have been written about content and marketing? Read or watch today’s CMI News for Robert’s humble(ish) explanation.  Jodi Harris Director of Editorial & Content Strategy Content Marketing Institute [Share your feedback](mailto:jodi.harris@informa.com?subject=CMI%20content%20feedback) [The Inside Scoop on Content Marketing Strategy (the Book and the Practice)]( A new book launching Wednesday will help your company build a media brand around its content. (You won’t be too surprised by who the author is.) [Read more](  A Word From One of Our Sponsors Pace is celebrating 50 years of content innovation for iconic brands and fearless marketing leaders. [Shape your story with us »](  A Word From CMI Content Marketing World Is Only a Few Days Away! There’s still time to join us in Washington, D.C., September 26-28, where you’ll connect with thousands of fellow marketers from around the world. This is your opportunity to learn from peers, expand your professional circle, and share ideas that will infuse new inspiration into your work. Can’t join us in person this year? Check out the [Digital Pass]( for access to on-demand session recordings from the live event through the end of the year. Take a look at who’s attending this year’s event – and then register now to take your place beside them! Use code KIMCMI for $200 off your registration. [See who’s attending »]( [Register now »](  To change your email preferences or unsubscribe, visit our [subscription center.]( Copyright © 2023 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]