Luxury Brand and Talent Powerhouses Predict Future of Marketing for Every Industry

mlns='> What's the real story for marketers behind the acquisition of CAA? [View Message in Browser]( / [Add Us to Safe Sender List]( [Content Marketing Institute]( [Content Marketing Institute]( Daily News and Alert 9.15.23 Connect with CMI Happy Friday! Hollywood writers and actors are still on strike, and how the studios factor digital media – including streaming content – into compensation packages is a big point of contention. Both sides might want to look to Hollywood talent agencies as a model of how to move forward in a mutually satisfying way. Case in point: CAA's recent acquisition by investment firm Artemis, whose luxury brand holdings increasingly operate as full-scale media companies. Robert Rose says that approach has created a powerful synergy among the brands, celebrities, and business operations involved. Could assembled media power lead content and marketing into a similarly successful future? Watch or read today's CMI News for Robert's thoughts.  Jodi Harris Director of Editorial & Content Strategy Content Marketing Institute [Share your feedback](mailto:jodi.harris@informa.com?subject=CMI%20content%20feedback) [Luxury Brand and Talent Powerhouses Predict Future of Marketing for Every Industry]( A global luxury brand investment firm’s acquisition of Hollywood’s biggest talent agency indicates the future of content and marketing in all industries. Why? Read on. [Read more](  Don’t Miss Elizabeth Banks at Content Marketing World In less than two weeks, we’ll welcome Elizabeth Banks to the Content Marketing World keynote stage, where she’ll share the evolution of her career from actress to content creator and inspire us with her creativity, authenticity, and ambition. There’s still time to join us on September 26-28, in Washington, D.C., to hear from Elizabeth Banks, plus over 150 content and marketing thought leaders! [Register here]( and use promo code COMMUNITY100 to save $100 on your conference pass.  To change your email preferences or unsubscribe, visit our [subscription center.]( Copyright © 2023 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]