How To Put AI To Work for Better Content Marketing

mlns='> Put AI to work the right way for your content marketing. [View Message in Browser]( / [Add Us to Safe Sender List]( [Content Marketing Institute]( [Content Marketing Institute]( Daily News and Alert 8.31.23 Connect with CMI Hi there, You may have heard (or read) some variation of this Robert Rose phrase over the past few months: "Creating 'original' content is the least interesting thing generative AI does." Content creators all breathe a sigh of relief. Great. But, then, what are the most interesting ways to use AI in content marketing? Probably one of the suggestions on this list. Give it a read, then [let me know how you're using AI](mailto:kim.moutsos@informa.com?subject=CMI%20content%20feedback%20-%20AI%20AI%20O) in your work.  Kim Moutsos Vice President of Editorial Content Marketing Institute [Share your feedback](mailto:kim.moutsos@informa.com?subject=CMI%20content%20feedback) [How To Put AI To Work for Better Content Marketing]( How do you put AI’s content marketing capabilities in play for your brand? Experts presenting at Content Marketing World share what to do – and what not to do. [Read more](  A Word From One of Our Sponsors Increase Your B2B Marketing ROI with These Practical SEO Approaches While B2B and B2C consumers are fundamentally the same, their buying processes aren’t. Learn how integrating a B2B-specific SEO approach can help you amplify reach, authority, and ROI. [Learn how here](  A Word From CMI The Sun Is Setting on Our Flash Sale! It’s the end of summer and that can only mean one thing: Content Marketing World is just around the corner! Celebrate with us by taking $200 off your conference pass with code SUMMER200. This offer is melting fast – register today by 11:59 pm ET to save! Join us next month in Washington, D.C., and jumpstart your autumn with fresh inspiration and connections. [Register now and save »](  To change your email preferences or unsubscribe, visit our [subscription center.]( Copyright © 2023 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]