After 56 Years, McDonald's Is Changing Its Most-Loved Sandwich. It's the Riskiest Thing Any Company Can Do

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It's the Riskiest Thing Any Company Can Do](/NjEwLUxFRS04NzIAAAGLTRhaFabxDtNs4L2gMcPfTl9NKx4bpzl5BD1-2n2hpnRttoiDs6xxxhncSRO4darE3KMdTa4=) If ever there was an unchanging monument to the American consumer, the Big Mac would have to be it--oh, wait. It's changing.[Read More](/NjEwLUxFRS04NzIAAAGLTRhaFabxDtNs4L2gMcPfTl9NKx4bpzl5BD1-2n2hpnRttoiDs6xxxhncSRO4darE3KMdTa4=) [These 10 Chrome Extensions Will Supercharge Your Productivity]() [These 10 Chrome Extensions Will Supercharge Your Productivity]() Add these to yourbrowser to stay focused, save money, and even leverage A.I. in real time.[Read More]() [Lyft’s New CEO on Taking Over From the Company’s Founders and Why the First Thing He Did Was Spend a Friday Night as a Driver]() [Lyft’s New CEO on Taking Over From the Company’s Founders and Why the First Thing He Did Was Spend a Friday Night as a Driver]() On his second day on the job, David Risher talks with Inc. about the challenges of taking over for founders, and how he prepared for his new role.[Read More]() Join the visionaries who choose Inc. as their trusted source for the most accurate reporting on business. [Subscribe to Inc. 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