But where are their shoes?

INC. THIS MORNING But where are their shoes? Good morning, In 1996, Netscape founder and future venture capitalist Marc Andreesen appeared on the cover of Time magazine. Netscape's recent IPO had made the then-24-year-old internet wizard fabulously wealthy overnight, but he claimed not to care about money. He also didn’t seem to care much about his appearance. In the photo, he’s sitting on a red velvet throne in jeans and a wrinkled black pullover, with his feet completely bare. At the time, the cover caused a wave of tut-tutting and eye-rolling from traditional business types. But Andreesen knew what he was doing: showing the world that he was a carefree non-conformist who didn't have a moment to waste on petty concerns like, you know, shoes. Andreesen’s shoeless gambit has snowballed into one of the strangest (and most unsightly) phenomena of the internet age: the “candid” barefoot CEO photo. Read our story for [a look at some other high-profile examples]( of this unbelievably bizarre business trend. SPONSORED CONTENT [What do customers want and need in 2021 as the world re-opens?]( Klarna surveyed 29K US consumers and analyzed their shopping data (including 8M saved items in the Klarna app) to find out. [Get the answers](. HERE'S WHAT ELSE I'M READING TODAY: Some disastrous effects of global warming are now unavoidable, and warming will get worse unless countries act immediately, [according to a new U.N. report](. In the meantime, startups are doing what they can. --Inc. More than [3,000 angel investors]( are expected to make their first deals this year, and the amount they’re investing in startups is growing. --The New York Times Here’s how successful entrepreneurs turn a great business idea into [a winning product launch](. --Inc. The number of job openings in the U.S. [reached a record 10.1 million in June]( according to the Bureau of Labor Statistics. --CNN Health care is a terrible business--which means it’s [a perfect startup opportunity](. --Inc. ONE MORE THING: When you’re angry or upset, it can be hard to communicate effectively. Here’s [how to keep your emotions from hijacking your message](. --Inc. --Sophie Downes Assistant editor, Inc. How are we doing? Send me ideas and feedback at [sdownes@inc.com](mailto:sdownes@inc.com?subject=Inc.%20This%20Morning%20Feedback), and on [Twitter](. Join the visionaries who choose Inc. as their trusted source for the most accurate reporting on business. [Join Inc. Unlimited today.]( [Click here]( to forward to a friend. This email was sent by: Mansueto Ventures 7 World Trade Center, 29th Floor New York, NY, 10007, [Unsubscribe]( • [Update Profile]( • [View in Browser]( • [Privacy Policy](