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THE LATEST: 5 essential sales enablement tools, how to create content that's the right length for traffic and sales, and our newly updated content manager job description template

From

impactplus.com

Email Address

lmoorehead@impactplus.com

Sent On

Wed, Sep 1, 2021 09:49 PM

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Here's THE LATEST digital sales and marketing news, so you can do your jobs better and make smarter

Here's THE LATEST digital sales and marketing news, so you can do your jobs better and make smarter decisions faster. [IMPACT+ Presents THE LATEST - Email] 5 essential sales enablement tools, how to create content that's the right length for traffic and sales, and our newly updated content manager job description template ... this is THE LATEST! 🔥 Hot off the presses - [5 sales enablement tools that are absolutely essential to your success](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgVy3W6zy8H51ZnXSSW60V4VZ4TT20sW5_xNZW64mfPKW3XCwv37tJ2GpVBPWZs73FJ6FN65cdCF4vlYrW4nFhlL7SV1M2W94KmFg82s41BN24tQRpV8g7hVPQ1cx2dNYQxW8t5SCX6FF1QgW5c_V-64379vWW7WvRDf653SLVW8PQMjm8c8y7kMyYhRcFJ-l4W8pkS0N1FJw3DVnQ6xf3LV-fGW25rDf-7Z4rwNW2hDd2c4Cqx_TW4Z0ZfJ9bwWG9N7dr5bZ7sGmdW7fywG44W93BTW4xxLsj6m3S-GW1qMMvk7-nFq-W5D8wJF7Y3Z_PW2rgHFK2YM_rQ3kQ21) - [Inbound marketing: How to create content that's the right length for both driving traffic and sales](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgZRtW270skK4Vn3PcW9j-Flq6_JXvfW41yg8D55R8LrW9hPbBR6FdZgWW6__hM11gBhvbW6XsVjR9cWVyqMTpHlW5wscBVvxPQ48F8H24W4wJsBL32vpV7W4xKkH_4dhQHgW7clHbw3pnqv6W7W0nfc6pfyqzW3nSc-x45xj-FW67LF8X4Hh_MvN8XkN6Gyn65dW32jh-l34sVYDW92wGw72C_cf4W8H7c4R1lk9TjW85t6VG5tHH-vW1xBJQM5w4kktW8JZ0Jv6knSZdW2sBfFX6jQQWyW9lGJdp4KGdxjW7BQKW574Jf5nW1WD8KH9hrrQCVDSs6M6FhFGn3mXF1) - [My content manager job description template (for all industries) fully updated for 2021](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgGp7W2rD2y74VrchSVhHCZL3QJDhhW6PHZk-1LqWjdW2qfPM65xWL7DW5XLTjq8d76QDN72mQTR6BS_JVJCgJt23wnhhW62lbk17_bfLtW7hNjv_2Zl4mvW7ZJ1D187WcRvVZbZ8w4n8RY_W5Cj2G42TBVC7W92Bfnv8RbGRMW6kjT-t4t7JzhW8-V3YB4Xs5m6W8szhB14-1RJlVFSbnQ4WYZqZW83Pkkb6cfnn1W4wPMLB6vHm6sW62tTrJ8xf0YmW7_YmV07tWVdtN5HZbXTm_c7wW5Hj96R7GRhSnW53VSPc8qw1KNW3fj3Rp6D1mSBW70sYvY6gcG8V3c_x1) 🔎"We know we need to hire a content manager, but where do we even start?" I'm so glad you asked. Available with a free IMPACT+ membership, I created this on-demand course, which takes you through [every step of how to hire a content manager](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgZFQW5g8H0C2FC7s4N7JpVYjnVWXqW6QkK9B6VKMjXW60PWKz1hc04FW6b1dX34Y-xR8N4jRj6VCyKT0W8Q6kN888Y5J2W5Dc-FT73mkNhW4SR23n4fWJWCW79R-VM5zlc8zW5qZm5y5bdDzCW6lRszl3dk-qyW4MY5rx3S778dW1Pm9q32VpSyvVC1nYR3yyLnvW5s1td72J-GtrW8cDvFQ6H_h70W60MC-V6sWXqvN8rjDJBWzSj4W53kkJw5ByCcvN2p_b-Ml5cF2W4Y4kTS5jQ2KGW7x9zN66ZML6WW3QwtW71d71fcW9gLRWJ10v1T1W3-Bgqc2RzY7g31K51), including my favorite interview questions and more. On the one hand, being a full-time content creator and writer is immensely rewarding. Seriously, there is something wildly satisfying about finally smashing the publish button on a [piece of inbound content](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgQMNW8p_0_S4x7J7SW3tc2F66LVk9dW1gwbjm4v2X8HW6GGpV87MxFytW7gv1l59d4-n2W1Gr5ZP69P5WkW7943CF713qbmW3T_V8f207qx5N6qKWRYKWnVWW8Mw7fx1qdflPW3qTCDT7Cm6c2W4Pv05w8YpdywW6ZlrBm888cwLW8S9P3-6fjMSgW2YNLcY3H2wnRW8J4K-d7_NPh6W3zXzQF3bGWN-W7b2BnN61585KW3hXfRZ6dggMMW1ZCDgv6Lp5yMN8ZxQV94HBxqW3_rgQn4nmxcBVbC_j419-zn7W2BlsHZ1VX8KXN4tSgMtLHcCnW71mHq37LYcMH32Ps1) you know will geniunely help someone. On the other hand, oh my gosh. It doesn't matter how seasoned of a writer you are, I'm here to tell you there is no such thing as writer's block immunity. But worse than that is when you have those moments; you know when you've got plenty of ideas flowing ... but somehow, they're all terrible. Every last one of them. Like, no matter what you try to put down on virtual paper, it's all wrong, you know what I mean? When I fall into my own [content creation](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX7r3q3pBV1-WJV7CgBkdW5rpXqw1VwsMgW4L79PX5Xy_9pN7zNKSrJ7r2GW87_MjL4qH2shN8dVhs5-xYT4W1dc6S55tPbD-W15lxBK3-7vspVThyt43frw03W2_ZsZ_31QXYwW2M4Zbz8VYDG9W5k-8C76wKc72W64_LkR8N4bn3W3jv6NL4TtKTMW5cmsTX2Fyg_yW283GHF2dP7w8W4Lj8zP99cRh_W4X3GMC1S4zjmW3HgGWP657y7RW4gvM7Q5BfNntN5sxzWnb8FSJVvywJd6bhdnLW27Gn277wxcnQW3X1jxn6NLbJDN1yrgym-RwstN6jPZqslxM2nW9kWm4g39mS-HW5PJHPf1WTWJ0W7kMFxn3VxQD-W516XK34G-kbQW6pxJPb34Ys672yf1) ruts, I like to remind myself of this quote from [John Cleese's Creativity](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX773q3phV1-WJV7CgNjDW4tjNK262Ft4dW5qthf_5nyV5gW74X4Yg6cPbM9W4z435C9hlx9yW8W32D-8RgdVtW6TYWLR1WYDCkW3YXp6V8yqYt2W4T2SxC8kLZmsW2SSVcx2LzM0SW1QJg6G7CrMC2W8SpPFP3R8tKvW2SqyNc984xQcW196rXP5mDtzhVn0qDW4SH80QW8_nmNh1sT1z1W5WfbLd54xx-QW8SXq1279rwDFW7P5wg46pbJkNW3SLy9S41dZlDW4gp65r5frTzRW15qzNZ1mJCgKW7k3wZS4zdCHxW2zdSRC6R5rXWW8l-Bjb86RrR9W1C1FfS49dbkgW5lnh_p7ls3lZN1zcmhWJGMv7W1kcfcp8FbMf53cGw1): "Let me reassure you. When you're being creative there is no such thing as a mistake. The reason is simple: you can't possibly know if you are going down a wrong avenue until you've gone down it. So, if you have an idea, you must follow your line of thought to the end to see whether it's likely to be useful or not. You must explore, without necessarily knowing where you're going. As Einstein once pointed out, if we know what we're doing when we're investigating something, it's not research!" Whether you're talking about your ideas for content – or your [inbound strategy](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgC2VVJPz9T5jCxgDW9jT1Fl8Lx_7wW5zpSpp13zjT9W4P943d14msLrW1y2TYP6YdFBfW2-KH4_9bTWTyW781xl67vk4mrW891mP53q9bb-W6p-tHx5VXdjqW4X-x8Z4t53GSW29jZjw3Csbg2W3Y9mCN65JvlmW1QSZ9t1GJgBbW9hWWvg2q_vN9W6x6dbm1_-3NcW95fMMB5sbzc9W8yn4xx3FWSzKW5n00HJ8mvrGkN1p0TY8XhCn3W4gZJb21hw2SqW3_927Z4G_64TW7kJnl27YhPzhW39ZPbz2bb8RQW831yHv5JKj-wW5wfjq118SsTsW4H6gk_2-GDCr36Bf1) on the whole – it's absolutely essential that you allow those creative ideas to flow and to sit before you declare them failures. Be open to exploration and experimentation. Be willing to have your own assumptions challenged about what will work and what won't. You might surprise yourself with the [results](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6y3q3nJV1-WJV7CgLBqN1VRSQVmYD2fW6JhNTw4118GxW94WYNt3SV_GhVWNt7284RDNMW5vFh0m6pww4hW67h-4p1ympLMW3Z1FBb6Ly68VW2jCgk34PdBBvW6vPJd384J12lW2bK_b97xfKwCW6tZl1H6lQFV6W7h4Z0h7kbsySW8HfCNG5Jg1_dW6qX3_N1nJp_1W4bzPpr7XLJ9zW6VXpjx4fRcc2W97GlRb3f34wfW1y-VKt8S7Tc0W59PP9G6_bWw7W1Rk7jJ10-vV7W4-8PGK94xXYnV_ZFt8694PkrW9448DS1DD1CGV20g2C4wT6SV32r41) you're able to achieve when you approach your content (and your strategies) without artificial creative limits. And now, here's THE LATEST... Here are the best sales enablement tools you need for your company ([11-minute article](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgBKgW3mnpFt7gS0KZW43THJw32pCQ9W6LlCVr4zxHxzW4dT6zs5P1px5W4BCP56775P0gW3nbYX01WT2mVW1HYJwZ5mpNC2W1h0ZwG2DqHrFN66D2Kv8sY0zW8pshHN265X1QMVjzWZ4WndVW7_x2dZ8QSGdfN3YFMC3bBb1wW460Brb77sgg5W30LnFq2lpzHXW2mwQMc5HqVR0W1dHHLJ5_YYF6W6G83Yn2fdvxBW2RzZq47vrDNrW33T4k515b2jnW2YYG_j8n2z8lW543lxR89LTNNW54SdSW5F6lbXW8CqVbq99yKSkW2QJK0c5TSmwYW4Ww-3C3S7Y5q34yr1)) Most marketing or sales leaders we talk to are familiar with the term “sales enablement,” but they’re not exactly sure how to get it right. Without the proper tools to close deals faster, their sales reps are frustrated. If this sounds like you, you're in luck! IMPACT Editor Kimberly Marshall is here to save the day with this [deep-dive into what it takes to nail sales enablement, the sales enablement assets your marketing team needs to be creating, and the tools you need to be a sales enablement rockstar](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgTXpW1JLJCY7wvZjdW78yN8n4Q38BYW1xgvdR5rDjCTW7s7W_m6qhcPFW476XJb1WvJryW7px-VV2Kp96DW5LMG3H2PZQrlW9bd8Vd2FmJlBN1nF65xS0T_QW82pmbp6TfKt6W9bfsrt65Yd0JW77-Gcz2wzZTGW50q5j43K1KwrW81cRFZ6DlwYlN8n2LPCL4R7CW17qS029k5y_hW8d0jxj8Xbm82W6g9J5L4QxCJhW5RbYFx8c06y4W6PRxkR62MFbpW5zR6dP1H280GW6jn5R81zqbVkV8skgv9gqRsbW22Hj4Q1_QzsvW1-TWJp2KMVFkN6bb66bttZwk38BD1). 📚 Related reads and resources: - [7 content marketing KPIs you need to be tracking](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgGtwW1RxxQV8p4wCXN7QsSMqQjzDhW4y9kHR2b6lhsM7XCK1pynh1W106nkr7W7tltW5y7MWN4sLh5KW1tcW8k8C13frW4KJqHh359b8WM9cNfVy181wW8Vpsjd3HgDB3W8_KN5M97R1SbV7S82Z8MvV45W1gCFJB1hQqdVVPKG4993V6snW4ZpL9J8SXWF3W6NZsZl13wshgW3NYj446q2PRnW2S5bCW2HPLXNW6DX_8g7j3fKpW1-9yYZ4bRn47W7clNFc1ZkQMWW4LfgMl4QFFv2W8d3SH97vPn_TW7Mpfp98F5XxlW10M2Wf5d8vN2W989p1_1xp4xF3dDF1) - [Help! Our traffic and leads are down, what are we doing wrong?](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgHZjW6C_psR8Z9PX_W2Phnvc1yxZJYW7jQrFY7tQLVqW7vLV-r90t70qW42Nt9G2QrGYqVpjMBR7__5lHW3Ch8wb3l14btW382_pl9c12c9W4lZLRG5xcMyLW2Gpq2c371Kv1W80mGsg2lvZdwW17T_Yb18T5dWVr35hK4J9_L4N38xNF61-7s_W8Wh1Cs2WgsgsN2GXhkCDZFxmVgrnN12Jn8VdW8msR-F5fmlgWW676pzx1g-spFW79SDv593nlb-VrtWv56RwhFwW1wDSVK6xglJ-N1KMTlmqqv5wW8XxfT84nWnDDW6Z0T757B0vckW33823m2xhPKz3fYf1) - IMPACT+ course: [The revenue team approach to sales enablement content](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX7r3q3pBV1-WJV7CgYz_W73XTcc4WYBhVW4tmSDF2RnK_KW155mJL734RllW82NGF48VgBkZMH-jjg4kyYCW1qGkvS5VtGqsW49Yqz38x5-b-W7980FF5QjfT8W6jzC0L8ND4TWW8-6TkC2gNzr5VxM4sW6mV0lDW5B1dH-38wvv6W85B60-7WzSDSW7GGHQX8P1xj5VbMg1g9dR01yW8qJH-1663lg1W36x0Xd5Mh1bSN24_2tzBVy0tW6cwbh75xbcstW75ChS31v36rxN7JPFtbq_r75W6N6kTf6VgvqpW5H7cpG8Q1V6mW5BQl8Q1bwRP2W6GbvdP5JMPPMW1j0GsB1s42DzW6g0dQl9h4GspW64XM666-C66MW8StrzN23LPYzW5WLQdg823Lx834lj1) How to create content that is the right length for driving traffic and sales ([7-minute read](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgFFSW4T8CKF9lV7fQW7v6-MM3xlxqlW7W9dNm1fKBPYW6JY2J-52RHyCVzRv4D2d9fLpW1YxtzT8rtdvwVwtNY_5Jfn3CW3pcsDn7KqwzrW1VFlD66lzrNzW4H2R574kqcp9W4F2Gf08pZJ6VW5LrTM-4c7G8YW3B8kMP7KNZ80W1dtkY58TkWR4W7zxzny7-Byj1W1-dcZx3P_l9FN5zH0B6KsxwQW8RNPky3rh7mjW2VSyb28lK8N2W43wgyh4ZFt5sW5zx4L62hMbS0N6y5jHhcW8HLF53YfVMsKLjW8gCdfs5MyKB4VtFydw5pz9RkVX5Rhf7mTh-L3mkl1)) You know that content length is an important factor in SEO, but your sales team needs to close deals — and they’re wary of sending an extra long article that might scare prospects away. So, can a single piece of content be useful in both cases? The short answer is yes, the same content can do both. And in this super insightful analysis from IMPACT Revenue Editor John Becker, [you'll unlock how it is that you can create content at the right length that meets the needs of both marketing and sales](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7Cg-XnW4KFf_K8LHP-bW54kY4t6W5PVtW7k4wMF2Q7rtkW4VPV2L3tjKMHW6_f99G2Mc5pMW2fl7fl4FHtpWW3D4vyl1p6x9nVhkhnL51gr61N9bQDR-TVbLvW6BC8421FJYFVW5Hs9YL73nmqkW2t10-N24lhZ-W1yz0MF4z_23lW2zBJ7C6qYwBwW32QxyJ2y7QgSW67wRnZ6538PfW8WHgV42T7vnKW61wHK_3bT3jkW7n-FN_5Yrb-kW9kwYkf4--p_NN3JvsKHQ5y1nW9h6KGv24HpsYW7Qs1_P57L_QVVFlhmS2xVp7RW4VHr463D_WBJV54r801TTnQN363B1). 📚 Related reads and resources: - [4 types of content guides that will wow your ideal customers](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgKDPW7tt_-51FHJF6VbctLH2GxBXzM1m9Z-bCgSKW8DpnpS2tS9n-W945hY65sv6xPN88Ny2vw2shWW3h0R8l3crp96W155RBV6sfcMQVX0M8x4XP05XW3LDqPh6L3fcqW90qvwX3gZRD1N3h-JYVX-V5bV-0z6s54sTMxW44pZV327RJRmW8H8znT2rwgR3W5B-tKS4Z36kqW66l0Y42PSDVjW40YMMc3C-V-bW8nzJc68f3b6JW797KsD135JKHW93QgCC5PL35sW4TkpL77qkQJdW64gyDH2lFrvVVczTzW3z4W4VW1JX3sx4V5zq1VhKdz_8h1VW43cNx1) - [7 critical steps for your inbound marketing strategy success](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgHw8W61k8mZ7c7cj4W1kyCtv6W396TN5WLHLcG-JknW1p-VQJ1PhC45W6RcpJ_8yzkz3W2j7ZFV5qqnd4N711NffCKpw_N8qJPQVN671cW8-00tm33LqLQW70hHmL1wNK39W3hFzYh5bBLpxW6b5gYs5znycbW38yRKD5TZnlMW8NBjFs2mwjg1W41rbLC4l0bWNVPvfgX6XWtm3W8S9W_b2yXcZLW5c1Ymc4vWrd3W12QVV560brYdN2QXfVcmgQnTW18QnZk5t4DXlMMHQ4ldJQzPW3w62GH2wNLF6W5p_Phq6MqQSWW4NDjH-6tS6GqW55MH-D8q348633Ng1) - IMPACT+ course: [Assignment selling content is your greatest sales tool with Marcus Sheridan](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX7r3q3pBV1-WJV7CgQYxW7sqzvt4HrnlTW6MH3MM3hTh7zW6TYT-S780Z5CW38p_m81B0qWNW3Sx2qK86xt2WW4rbxq63vbNtlW2BSYhN2sCy4RW1g4zK32jzBrvN2ZSH7sCCYQMVsl3sq68Dz5_W52f9Jv45KNZkW4dhSx96zr9T0W89W9sC7vdks6W2SqJ7Z2sdjWwVh_FWG6wcC95W8HKcMX77cq6NVR4WVn91sD1zW8nbL7j10qZWdW1wZcHf3b26xSVdxSKt7YwdtmW6Q19nr9ffjgkW3MFxGC7cbww4W1MmXfK6qqMgrN4_n2f7pVfZRW4wWm2g6VbWMhW22xykn4CrKRPW3xyCKP1rdDQvVHYTng1G0S44N6SjxYZXr_k6W3bWsvG7KBwHw3hxp1) My updated content manager job description template for all industries ([9-minute read](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgQTPW2h60043lwt10W78_Ngr1Srj46W1JK6FP10wWkDW6BxHMH1-p8DXVnwdMV4zmf79W2vy_SR7bzmh2W4B0shG78CgR0W7qTSKT8wQzkGW4LvS0h78GVXfN7K9dCvHvYZ0W43Tc5g1hqVmNW985cGV1N7ZqmW7JGZ5-5Z-Wv6W4-0DQ261L4cCW75b54j6vcsR5W7409Jc7S4VcXW88l6GC2y1pMrW4Wm-vz3WNXhVW3nD7wR2SC410W1rDwQK346V0ZW5g8wHS6NBZ1rW3gxmb01GWZXKW83HNkb2RC5BHW7D6Bp24MhSzZW4Nrq-04BLPd9VsZHVY5SLFJz3fDY1)) If you were to look under the hood of companies producing the most growth and sales results from their inbound marketing, virtually all of them have one thing in common – a full-time content manager on staff as the accountability owner of their content creation efforts for their inbound marketing. And in this article from yours truly, [discover some of my favorite tips for hiring rockstar content managers, along with my tried-and-true content manager job description template](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgXPxW5gmd2w3rQ_z8W4wBhCs8Mcjt7N2v8VlsR9N8JN8dPlhN_hzlnW5-GT-C5s57JSW4vWr0G2bTHLgV7sWCx6DYY53W5pTqxc6grXD6W6PW09w4VLB0nW6R1N7j8CgJp_W2bBY8t5ytjQyN48cX4PF02V_W96PbVj3ppNQ_VqZ97d6SC0ZWW4CvflD53wgw_W10JFmZ2R42_WW5z35C55sYg5hW8BK8PT6DbQdVVD4Sr32FJ3sZW5dYw_-8Bz27gW96dJwW2ZBM9sW1mGrGS8x0myFW9jlKR74tCStQVZGRk36fFrW7W6vmBwH2c8fSfW7GD7CD1twvgV3lJz1). 📚 Related reads and resources: - [Roofing company doubles revenue after hiring content manager](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX773q3phV1-WJV7CgZxrW1QkVlp83pFKPW7ts41G3dsLWMN5FkWvzxwlLnW4JfG4m6c2HmfW4sxrTl8byV1QVZhc3R7_43p2W24csVJ94vCDSW4xzdkp3PQdQxW71S3N086r3TtW7Pf_Dp8WF38NW3tSKQn4C221sW5JZ1G18JkVl-W9d5MBq2PxTs1W6Dx4844TKL9sW5JsvgZ7nHrlvW91GxNc519n8QN7qVDt5YHsw9W7_M4DZ8zr-pNW176hV38rFGszW6JrJKr53hK-lW2g4rVT8W4vF9W1Dc8fK4dXT6YW6-VbLn945CGrW4Y7MLS634KPSW1Fj7fR5LYZxlW7gzjqM41vDJ_W1zqR7W7yzB_QVJs1R73gvYHs36JS1) - [Why your content creator doesn't need industry experience](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX773q3phV1-WJV7CgVqLW7JxLJP91LT3kW89N21g3mVS03W7__4WS7B_-8jW48XGcB7nyRWVW11NNH526Y-w3W2xgZrL5yD4C3W3sp2w41XwkXBW70X6zX5n9wMpW1533PL7s0dJ8W4-rtF96l1p2sW8v-4Tz1j439RW6y9-C58JW6bGW5nfCKY69csnmW455qyk2Ttq2DW7yBzx26gRvVYW4mwTf98zHXRvW6RSZ-d3gfHl3N70tR8JqZ2BhW7Yjcr82CmynkW17B6zX2PHvpkN1xC27pjZ45BW6MBPCJ3L7dzGW1XHc1-29LHHkW7ws1bp4MQqd7MdQdjYc_l03VJVC805pCRXxW9fCwVT2Dj-3LW337Kv53c_BjM3h6q1) - IMPACT+ course: [How to hire a content manager](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgX5LW77SGXQ1cKjJ5W2qfvnl9dnphhW7HPDLc2pBdxNW3N5bKp3sC3lRW4My2cZ7J674bW8rJ_v38wFMTjVyd4b76h1gJtW6vTcYb2HtMr5W2DXckv2GQ6mvW5jhBf18km08YW2NFY5X5WgnVfW6JZpRQ2_GC8BW7WMWX46FZg5JW5pH66d4KyqmgW29bGMw1FDXq0W9lWvdb5PMxb0W1X6mmc8Dyz4mW6SP6xY3d0PyYW5FhSsK8Xkf3KW5c3Kd21ktZpKW2vggNj1R0XYlW39wGqw6C2gscW6YwN7-8Z8jsYVTZTGx8JXJLGW12S_fQ3W5Y1tW2rqKJw7d3NV53kzl1) On-demand IMPACT+ spotlight [Video Template for THE LATEST (17)](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgFGYW5cMjc02MR_HwW2RqgSK5QG7JJW6zxrrL4gXX3jN4GclGcfpdk5W7Rmzrr2jhD61N2mJDHnKgDWMW3TKz8w8-D9fnW5zQHYt7L0qZqW1XGTdK6r7GDXW5Fl0mY7Xc24VW11fH_7843YC1W28sb2g6WxVt_W2BpfY-7hCR7MW7HxZb720p-NCW7ttXq81vMcNtN4bx4jf78PHWW1N2-mv8pHSM-W6DQK7R55vc2pW3k8jKq5CD0f2W8l07ZX78WQnkN2xmn6mPmfS6W5J0Bk57Ysf3KW4HmV7w3wNrWQW4Ngsq_6G8v2yW77Q8Lc3HkQctW7XMcXp6X_v__33S_1) If you’re in sales, you know how challenging prospecting can be. You’re reaching out to ideal buyers who have never heard of you before, and (in a single communication) you need to get them to like you, trust you, and take action. Too often, however, your messages go unopened and unanswered. Until now, that is. In this course, you’ll unlock the powerful tactics, strategies, and secrets to creating prospecting emails that are guaranteed to get higher open rates and leave your prospects genuinely excited to learn more from you. [Unsuck your prospecting emails](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX7r5Vfh3V3Zsc37CgC4yW79PzLL1bVK6qVNdxH87MhjSwW13gwLQ6S--qyW34lTBl4540nqW1KJNNd6Hq822W139g8H4pzYN8W5xqyNl4734SvVGQHGp1DXwx2W8SqypJ8XT3xrW8JkFKn525rVpW7P_90Q48HJ7_W91mG5w2lV-ZWN92-Nnh5cxC1W3jGBNs4mvsFGW6Qz9bW84jwPNW40CSqY3bv_Z0W8dCndc6czJCbN2XkCm8RFZhgW17KR4l7fPyLFW6TnlXQ3Dg_Q7W5BNR8s8Qft2zW10StDn3FPqn5W2VHpwc7tx_ZbW2mg9ly4M_P1RN6hCW1zWpRpCW6m97GP5HtyPBW3NThrl1lgScrW7TLx5c6HwBvXW3GkKJn6jxdNmW81Vvxb1V4BtMW7ky0Ln2p3v1mW9gp1jR6FbtRTW3kL2jJ81dY98W5PbFsX3ClbjgW1DP35f72b0fNW8vwXMS2nS7j-W43yjGf87d1yXW8L5GsR1qN9XvW1tgMKC63b9ShW3DzG8z3k84n-W5HLD-976hBs5W5xjxt-7bHpwGW35zFwb8JL8FYW8q5FBs4dM3XcW5TfvWS2_K78RW6dP62C4ZMn8F3cPB1) If you're not already a Pro member, [enjoy your first 14 days of IMPACT+ Pro free](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6y3q3nJV1-WJV7Cg-G6W4D53gf8ybPfZW1cQ8793sgDc2W3S9YLT3TmzflW1vsblx4bSm5jV46H9R354mx_W6p0_Wk8zx48XW7vVRdB7gYF9zW6zHCVV8QS8SrW5bgbSW8r9NLFW6rRR9y5hBny7W5s8RK33GLDKlW1Jb2fL8c8xLwW2-LtZH6dmgqsW11CWns21KxT4W2WWmCP10Z6BvW8d4t9t4c1jfvVzwjPk53-r47W8dHhmr820pPgN43nfxRd_8RTW2rhgnV6mqcDSW8ztrQg5LJRdPW3mmV9736fpTnW7XSqdC75S6NZW1sCGPK1Pjzgz3c661) to gain access to our entire on-demand events library. Weeklong nonsense [Screen Shot 2021-08-31 at 10.33.57 PM](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6y3q3nJV1-WJV7CgGHtW2sD4KR633yBlW5xRyHw2ZfzWVW1wnWMy8BTCjhW4ThXyd1r75F9W6RV7-z1wNYvTW5RS4b53dYnR3W6xPcrc3R2Q9_W7g5X_V28vB5YW2rcPR_5--dYtW10pzD62BpLnjW3zdDtg2vzzgrW2WLspw6L2jQ2W5qV_rr58HKqKW652bwG84dNXkW1phpst5VFHlKW7zXL3q8XVp2CW1hscTq9dJlZ6W98jDlw40nyb0W1jPh803wTrFBW8D5Stt2xtW0DW4_XhHn5XpDW_W5mF26j3zfmpZN2K84RJBcn7mW8yp7Vr7MhgJb3hG91) Is summer over yet?! 😰 Liz Moorehead Editor-in-chief, [@whatlizsaid](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6y3q3nJV1-WJV7CgDm8W28hxnR6PjnjQN19vTKx88v0ZW3grbXs6qYMCTW5Fb2v95VdxT_W6-rBVB77lkVZW68FRs04HdzC2Vv5PgH9cJPz2N28ByBXxY31vW2x0mMG64nj8_W4CDv2N5BfYBdW7n3Gw_8C7n_7W1JRXCh97lhWRW4XlVYP6mjzjlW59HcgH3QNZJMW3FTMb719YpZvW5RJPtd8Xb-YRW82-X3V1tkjz0W6FPF7P50rHz7N52ph759JhDMVWYYJD6DGcpcN6h37gmf6pFhVTK-KS4cqXXFVv1C8P3sM7vdW6vFH4K4w7lXq37ly1) P.S. Our business reality continues to shift – and, in response, you need to be agile and adaptive with your sales processes. [Join Marcus Sheridan in this course](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6S3q3n_V1-WJV7CgTYHW7Rft7Y2FR7PKW2yzRkX4DTXJcN6fkXYlrrSyzW3gvVR63x_tYPW66jh9696CxF4W2-3Vhy6TrNjpW2MS86y7bB7PqW5qfFy05HXtMpW6Zg27r815dpLW2gLtDm140WvXW4YS8n932g0qwW1vrDkC3wDMwYW6DbYBj4BdqhPW6C8Ppn14DCPWW890x5T3x2QfRW83gk_v4ycv1NVRgml-5Yj3xsN3w5TR_WYcWdW8qS4qY6xZ0YmW5MC_sj2FQnQ1Vyx9D53z-lW8W6qH7CK96dgVvW1jLHpw27c237W3SQ8bL6RB2HhW2z25Xt3dVDH1W77ChX51GTD8d3dzG1) as he guides you through the fundamentals of virtual selling with tools to shift your sales strategy. IMPACT teaches business leaders how to build high-performing teams that achieve extraordinary digital sales and marketing results through coaching, online training, and in-person experiences. We look forward to joining you on your journey to becoming a hero for your own company at [impactplus.com](113/bXSp04/VWYs243TljhMW1VHz132qz61_W2bnPc74wZ9LVN8GDX6f3q3npV1-WJV7CgQ4vW8DwP9Q3X5rgrMqy1SZxPSGHN53p0ddz80QgN2t820ylLSYbVCxF_R7rmt96W65727d8GqthCW8nCqjN2t5931W7Ct6Bw5sTCRVVg_X9n86WlRrV-9Dtk1lKTt1W3y_Rgd23GKvPW4qWYPW6vZ5q0W4PHH7Y2frmWZW654rJv6VggQmW4wy3-y5Nz8SMW9czBbn5bkmgQW1QPFZT4sqj77W4K_vwj1BymR0VHBvK36g8h61MfQmgGSjGFcW2znPMD4z1DsHVZbLB93_0F6b3bx_1). Creating heroes, growing businesses, changing lives. Sent with 💙 by IMPACT IMPACT, 470 James Street, Suite 10, New Haven, CT [Manage preferences]( | [Unsubscribe](

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