The Real Deal About IAB Certification: An Insider’s Advantage

[facebook]( [instagram]( [linkedin]( [twitter]( [youtube]( The Real Deal About IAB Certification: An Insider’s Advantage This blog post is part of The Advantage: Knowledge for an Ever-Changing Industry [READ THE ADVANTAGE NOW]( If you are in charge of getting your company’s salespeople, buyers, planners or managers digital media certified, it's up to you to encourage their efforts. Most of your employees probably have not taken an exam like this in quite some time, and will have to study in a disciplined and rigorous manner to pass. Knowing this, how do you get your employees to want to do it, and how do you help yourself to help them? We've identified a few ways to guide you over the major hurdles, and make the certification process easier: - Anticipate and Manage Fear - Give Them Time - Make it a Group Effort - Use Every Resource [READ THE ADVANTAGE NOW]( [About The Advantage]( Professional development and education is essential for companies and professionals to keep up with the latest technologies and trends in the digital ecosystem. The Advantage from IAB Learning & Development brings you thought leadership from digital professionals to help you assess your individual or company needs in this area. Interactive Advertising Bureau, 116 East 27th Street, 6th floor, New York, NY 10016 © 2019 Copyright [Contact]( [Privacy Policy]( [Unsubscribe](