The Row Says No to Social Media ❌

[Hypebeast] March 06, 2024 Weekly Digest 🙅 The Row's No Social Media Policy Has the Fashion Industry in a Chokehold TLDR: At The Row‘s recent fashion show for the Fall/Winter 2024 season during Paris Fashion Week, the brand asked attendees to “kindly…refrain from capturing or sharing any content during your experience.” Why It Matters: In this day and age where social media presence is of utmost importance, The Row proves time and time again that they are in their own lane. Going against the grain and what typical luxury brands would do to stay relevant, The Row does the exact opposite. Where most luxury houses lean towards using social media to immediately share their newest collections to generate buzz and broaden their reach, The Row still continues to go viral even a day after the show and without any of the social noise. Read the full article [here](. --------------------------------------------------------------- 📉 Is the Sneaker Industry Destined for Collapse? TLDR: As general releases and repetitive collaborations continue to sit on shelves, EDITED examines the future of sneaker culture. Why It Matters: Over the last twelve months, it’s no secret that sneaker culture has experienced one of the most dramatic shifts in recent memory. The hype has faded, and general releases have replaced sought-after drops due to oversaturated collaborations and repetitive colorways. While limited innovation has failed to deliver exciting footwear designs, mainstream markets have been flooded with renewed heritage models — from the New Balance 550 to the Nike Dunk Low. Retail Intelligence Platform EDITED has peeked into the past and present, looking to understand the falling demand in modern-day sneaker culture. Read the full article [here](. --------------------------------------------------------------- 📱 Can Fashion Designers Be Successful Without Going Viral? TLDR: Some of today’s runways are built for Internet fame, while others won’t let smartphones inside the venue at all. In 2024, views can’t be the only metric that counts. Why It Matters: Virality appears to be a prerequisite for industry success in 2024; without it, many labels, especially those emerging, find themselves trailing behind a drawn-out list of triumphant designers with digital buzz. Virality, good or bad, increases consumer consciousness (all press is good press, after all), and perhaps impressions-seeking show formats can build fruitful worlds for brands with eccentric identities. But, ultimately, the quality of the attention outweighs the quantity, and the true metric for success will always be what sells. Read the full article [here](. --------------------------------------------------------------- 🏔️ Charlie Constantinou Opens Up on His Otherworldly Outerwear TLDR: After making his London Fashion Week debut, the British-Cypriot designer speaks with Hypebeast about the futurism and functionality fused into his SEASON 3 collection. Why It Matters: In a market oversaturated with brands creating outdoor apparel, London-based designer Charlie Constantinou is in a world of his own. When you lay your eyes on the British-Cypriot designer’s garments, you’re instantly transported to another planet. Inspired as much by his North London roots as Iceland’s awe-inspiring landscapes, Constantinou has breathed new life into London’s fashion scene with ethereal designs that build a bridge between the avant-garde and utilitarian. Read the full article [here](. --------------------------------------------------------------- 💪 The 10 Biggest Footwear Moments From the FW24 Runways TLDR: From Louis Vuitton’s ultra-luxe take on Timberland’s staple 6-Inch Boot to Junya Watanabe MAN’s wonderfully weird New Balance loafers and Charles Jeffrey LOVERBOY’s viral banana boots, these are our picks off the runway. Why It Matters: While innovative runways and presentations set the spotlight on high fashion’s Fall/Winter 2024 ready-to-wear collections, there were also countless unique footwear projects to pay attention to. This season, many designers pushed further into the footwear domain with everything from collaborations with household names in the space to eye-catching concepts going viral. Looking back at all of what designers had to offer this time around, the Hypebeast team has assembled a list of the biggest footwear moments from Fashion Month. Read the full article [here](. --------------------------------------------------------------- [Hypebeast] [Download the Hypebeast App]( On iOS & Android Devices [hypebeast facebook]( instagram]( twitter]( youtube]( --------------------------------------------------------------- [Manage Subscriptions]( Policy]( You are subscribed to Hypebeast’s marketing emails with the address: {EMAIL} Contact [subscription@hypebeast.com](mailto: subscription@hypebeast.com) for assistance on any enquiries. 2023 Hypebeast Limited. All Rights Reserved Hypebeast, 40/F, Cable TV Tower, No.9 Hoi Shing Road, Tsuen Wan, Hong Kong