[Hypebeast] January 03, 2024 Weekly Digest
⏳ 24 Designers on How 2024 Will Shape the Future of Fashion TLDR: Fashion forces like Mike Amiri, Chris Gibbs, Willy Chavarria, Tommy Hilfiger, Colm Dillane, Nicole McLaughlin and more look ahead to what 2024 will have in store for the industry. Why It Matters: Now, as 2024 has begun, fashion’s next chapter is just beginning to write itself, and the industry’s surroundings are uncertain. To say the least, the world’s cultural and sociopolitical climates are tumultuous, and the calls for more sustainable industry practices are louder than ever. Designers know this to be true, and many of their outlooks for next year reflect a unified hunt for authenticity, transparency and necessity. "I hope to see our values shift a bit and consume less fashion. I love clothing and I sell clothing, but I intend to focus on smaller collections with heirloom quality so that pieces can be worn for years and for generations," says Willy Chavarria. Read the full article [here](. ---------------------------------------------------------------
🙇 From Fashion Faux Pas to Fashion's Most Wanted, Crocs Are the Moment TLDR: There is no denying that Crocs are the moment. While divisive, the clog-like shoe has won the hearts of millions in the past two decades, going from becoming a laughing stock to a red carpet staple. Why It Matters: The company, which has long been marketed as easy slip-ons that were durable and unbeatable in comfort, began making a case for being the perfect footwear to use around their homes, in their gardens and kitchens around the time of quarantine. Crocs quickly gained fans who craved comfort amidst the lockdown and beyond. With the help of famous partnerships through celebrity endorsements and collaborations with the likes of Post Malone, Palace, Justin Bieber and Balenciaga, just to name a few, the clog brand has now become a household favorite. Read the full article [here](. ---------------------------------------------------------------
🗿 Jacquemus Has Created the Ideal Blueprint for Surrealist Marketing TLDR: Embracing escapism, Jacquemus asserts its place in luxury through immersive experiences and the power of the modern supermodel. Why It Matters: While Simon Porte Jacquemus' designs often provoked a sense of “naivety,” Jacquemus brought forward a world of playful, yet avant-garde designs, portrayed through the concept of surrealism. Those who are familiar with Jacquemus designs and campaigns know that the designer revels in capturing the attention of audiences through his surreal and often vibrant campaigns. In an industry where fashion brands are constantly vying for the attention of consumers, Jacquemus has proven time and time again that with their innovative marketing approach, they are able to captivate the luxury market. Read the full article [here](. ---------------------------------------------------------------
🎮 The State of Gaming Heading Into 2024 TLDR: Hypebeast breaks down everything from open-world escapades to the never-ending battle between consoles as we look back at what happened in gaming this year to understand what’s next for the genre. Why It Matters: In the ever-expanding video game industry, the nostalgia of remakes, the allure of expansive open-world experiences and the transformative power of live service development have become integral to modern gaming. From the revival of classics like Resident Evil 4 to the challenges faced by ambitious projects such as Starfield, the industry continues to navigate uncharted territory while the age-old console war rages on. Giving a glimpse into the rundown, Nintendo is capitalizing on its beloved catalog with both Mario vs. Donkey Kong and Luigi’s Mansion 2 returning in 2024. Read the full article [here](. ---------------------------------------------------------------
💸 Marshawn Lynch and Chime Team Up to Talk Financial Progress TLDR: Lynch surprised customers at Steve’s Burgers in LA to champion financial wellness. Why It Matters: Marshawn Lynch, AKA “Beast Mode,” as he was known during his football career, is a renowned athlete with a passion for financial responsibility. Financial technology company Chime shares that passion, spending years at the forefront of redefining personal finance with innovative, user-friendly tools for its members. Through the company’s easy-to-use products, members gain the confidence and proper know-how to build better relationships with money. Lynch and Chime getting together just made perfect sense. Read the full article [here](. --------------------------------------------------------------- [Hypebeast]
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