Are Celebrities Ruling or Ruining The Fashion World?

[Hypebeast] December 07, 2023 Weekly Digest 🧐 Are Celebrities Cut Out To Be Fashion-Focused Creative Directors? TLDR: Some luxury fashion brands are ditching accredited fashion résumés for A-list celebrities in the hunt for new visionaries, but it takes more than star power to truly succeed. Why It Matters: It was once enough for celebrities to act as the face of a fashion brand, posing with the brand’s products in exchange for a cash lump sum. But as the Internet evolved and consumers’ instincts to call out cash-grabbing partnerships increased tenfold, many companies looked to harness more “authentic” relationships with their famous affiliates by crowning them with titles like “co-designer” and “creative director.” These decorative monikers, however, promise much more than a smiley endorsement shoot. Read the full article [here](. --------------------------------------------------------------- 🪢 Form Meets Function in Fear of God's Inaugural Athletics Line TLDR: Hypebeast spoke with Jerry Lorenzo on switching from Nike to adidas, along with the challenges of merging aesthetics and sophistication with performance. Why It Matters: “How can you meet aesthetics and sophistication with performance?” asks Lorenzo. “I think that’s the intention of the brand: was for people to perform and the be the best versions of themselves. And for the individual to walk into the room to enhance who they are.” By diving into familiar reference points, namely the aesthetic sensibilities of the ’90s and early ’00s, Lorenzo forged a bridge between past and present. He pointed out that select T-shirts from the collection drew from ‘90s soccer silhouettes, an inspiration born of his belief that soccer legend David Beckham was adidas’ answer — sartorially and sportingly — to Michael Jordan.” Read the full article [here](. --------------------------------------------------------------- 💭 One Year Post-Scandal, Where Does Balenciaga Stand? TLDR: In many ways, Demna’s Los Angeles show marked a return to form for the brand, but the response to its familiar feel is split. Why It Matters: Just 13 months ago, Balenciaga’s name was riddled with scandal, thanks to two controversial campaigns: one showcasing children with BDSM-inspired teddy bear bags and another that included SCOTUS documents regarding child pornography laws. Just this past weekend, the brand touched down in Los Angeles for its Fall 2024 show, where its culture-poking personality seemingly returned to form with an influencer-teasing Erewhon collaboration, bubbled-up 3XL sneakers, a headline-harnessing Cardi B runway appearance. At the core of it all, the show not only marked a departure from the brand’s temporarily pared-back image for the last two seasons but an engine-revving charge through the city’s Hancock Park neighborhood and right back toward its once-celebrated Demna-isms. Read the full article [here](. --------------------------------------------------------------- 🍻 Stella Artois and Martine Rose Channel the Spirit of UK Pub and Pool Hall Culture With New Collection TLDR: Stella Artois and menswear designer Martine Rose have joined forces for a collection inspired by the belgian-style lager brand’s rich heritage. Why It Matters: The capsule, which consists of clothing and accessories, is also informed by UK’s pub subcultures, specifically the culture within Cousins Pool Club. The iconic snooker hall and bar is frequented by Rose and was chosen as the backdrop for the collection’s editorial and video lookbook. Stella Artois’ rich heritage is also represented within the capsule, as seen through the vintage-style logos, use of labels and bottle caps, and lived-in aesthetic of the pieces. Read the full article [here](. --------------------------------------------------------------- 🛹 Samsung UK Presents Skatewalk Fashion Show in London Samsung UK has opened the doors to a new Flip Park in east London. Amongst the pop-up’s featuring events, the brand will present a “skatewalk” fashion show, exhibiting the latest collections from Donkwear, Salon Skateboards and more on the ramps. To get your free tickets to the event taking place from 6.30pm on Thursday 7 December, [sign up here.]( Sponsored Content --------------------------------------------------------------- [Hypebeast] [Download the Hypebeast App]( On iOS & Android Devices [hypebeast facebook]( instagram]( twitter]( youtube]( --------------------------------------------------------------- [Manage Subscriptions]( Policy]( You are subscribed to Hypebeast’s marketing emails with the address: {EMAIL} Contact [subscription@hypebeast.com](mailto: subscription@hypebeast.com) for assistance on any enquiries. 2023 Hypebeast Limited. All Rights Reserved Hypebeast, 40/F, Cable TV Tower, No.9 Hoi Shing Road, Tsuen Wan, Hong Kong