Did You Buy Into the Birkenstock Hype?

[Hypebeast] October 19, 2023 Weekly Digest ⏪ Looking Back at Birkenstock’s Best Collabs TLDR: With the rise of collaborations in the footwear space that has been going on since the early ‘00s, Birkenstock has become one of fashion’s favorites for the slip-on style, which has ultimately led to its recent public listing. Why It Matters: Reflecting on its collaborations over the years, key projects in the late 2010s aided the brand in growing to the point where LVMH-backed private equity firm L Catterton purchased it in 2021. Prior to the acquisition, Oliver Reichert, the brand’s CEO for the past eleven years, aired out its choice to decline collaboration offers from both Supreme and Vetements. To better understand its ascent in the industry, we’ve assembled a review of Birkenstock’s best collaborations to date. Read the full article [here](. --------------------------------------------------------------- 🔎 Rounding up Standout Shows From SS24 Global Fashion Weeks TLDR: Over the past few months, the fashion world has been swept away with several shows for the Spring/Summer 2024 season. With each season, people come to expect glamour exhibitions from prominent luxury houses like Louis Vuitton, Gucci, Prada and more. Why It Matters: Although there is a long list of highly anticipated names the industry watches out for, equally exciting moments occur with the fashion week deep cuts – where smaller brands reign with unrestricted creativity across the world stage. From Berlin to Taipei, check out 10 of the best SS24 runway presentations from regional fashion weeks with the likes of SF1OG, Aaron Esh and HELIOT EMIL to name a few. Read the full article [here](. --------------------------------------------------------------- 👢 Zion.T and His Love for the Maison Margiela Tabi Ankle Boot TLDR: The South Korean hip-hop and R&B star discusses his thoughts on the legacy of Martin Margiela, why he loves the Tabi’s design, how the boots correlate with music and more. Why It Matters: Zion.T got his first pair of Tabi ankle boots almost two years ago, and knew straightaway that he’d found his go-to footwear style, posting a circle of no less than 10 pairs on Instagram recently. He compares collecting the vintage pairs he prefers to finding rare and special flowers in nature, meaning each one is to be treasured. Read the full article [here](. --------------------------------------------------------------- 🏃 The Perfect Outfit to Run a Mile TLDR: After quitting the finance industry, Ben Morrow was inspired to create performancewear true to New York’s running culture. The founder of MILER RUNNING shares the origin story of his boutique brand. Why It Matters: Ben Morrow, the founder of MILER RUNNING and a distance runner himself, prefers to watch the mile, where, at the competitive level, the most elite runners will clock times well under four minutes, each minute of which is filled with action and maximum effort. Perhaps contrary to his own endurance running leanings, the complexity and beauty of running a single mile has manifested as the driving force behind Morrow’s boutique label. Read the full article [here](. --------------------------------------------------------------- 📢 Hypeart's 'Love Letters to LA' Celebrates Immigrant Communities TLDR: Curated by Hypeart, Love Letters to LA is a heartfelt tribute to Los Angeles’ immigrant communities, showcasing diverse artworks at SIZED STUDIO in East Hollywood. Why It Matters: Love Letters to LA embodies Hypeart’s mission to serve innovative and diverse artists, giving them a platform to showcase their cultural contributions that have shaped Los Angeles and its communities. Moreover, Hypeart is proud to announce its partner for the event, Bisquit & Dubouché, who provided special quality drinks for the show’s private opening reception with DJ Horsepowar providing an eclectic set for the momentous occasion. Read the full article [here](. --------------------------------------------------------------- [Hypebeast] [Download the Hypebeast App]( On iOS & Android Devices [hypebeast facebook]( instagram]( twitter]( youtube]( --------------------------------------------------------------- [Manage Subscriptions]( Policy]( You are subscribed to Hypebeast’s marketing emails with the address: {EMAIL} Contact [subscription@hypebeast.com](mailto: subscription@hypebeast.com) for assistance on any enquiries. 2023 Hypebeast Limited. All Rights Reserved Hypebeast, 40/F, Cable TV Tower, No.9 Hoi Shing Road, Tsuen Wan, Hong Kong