Here’s Why Heron Preston Put Putin's Face on a T-Shirt 👕

Plus: Virgil Abloh & IKEA Debut “MARKERAD” Collaboration HYPEBEAST Features May 04, 2018 Heron Preston Reveals His Thoughts on Collaborations, the Bootleg Trend, & the Importance of Russia A candid interview at the designer’s “Mr. President” KM20 pop-up. [HERON PRESTON] HEISON HO/HYPEBEAST Following up a collaborative Moscow pop-up for his “For You, The World” Fall/Winter 2017 collection Global Tour, Heron Preston once again teamed up with retailer KM20 on an exclusive capsule collection. Released on the eve of Russia’s latest presidential election, the special range straddles the line between fashion and politics, while referencing tourism in Moscow. Approached by KM20 founder Olga Karput to design the capsule, Heron instantly chose the theme of tourism after his first experience shopping for souvenirs at the nation’s cosmopolitan capital. I love collaborations. Think about how the Taco Bell x Doritos collaboration made you feel. It was exciting. It was fun. [“Mr. President” T-Shirt] HEISON HO/HYPEBEAST With tourists in mind, the “Mr. President” capsule collection is comprised of two pieces, including a souvenir T-shirt and a fanny pack both covered in Swarovski rhinestones. The graphic tee features an image of Russian President Vladimir Putin paired with Heron’s now signature СТИЛЬ Cyrillic logo on the back done in multicolor rhinestones, while the accessory offering sports a bright orange colorway accentuated by white hits and riddled with rhinestones. In an exclusive interview with Heron Preston, we chat about his early bootleg beginnings, what he loves about the emerging age of collaborations, the West’s current obsession with Russian youth culture, and more. Read the conversation below with some imagery of the “Mr. President” capsule collection exclusive to KM20 available now. [READ FULL ARTICLE ON HYPEBEAST →]( [More HYPEBEAST Features]( [Here's Your First Look at the Virgil Abloh x IKEA "MARKERAD" Collaboration Series]( [9 Drops You Don't Want to Miss This Week]( Get The App Free on iOS and Android Follow 2018 HYPEBEAST Limited. All Rights Reserved [Unsubscribe](=--f33cb72f5d06a6ee25e73ae0f603ee2dfe50c408)