Kendrick Lamar Vocals Meet Dr. Dre Beats, Working at Pornhub and Gosha Rubchinskiy on PACCBET

Plus: Supreme x The North Face Spring 2018 Metallic Collection HYPEBEAST Features Friday April 06, 2018 [Gosha Rubchinskiy on PACCBET, Virgil Abloh and His Upcoming Skate Shop]( [Gosha Rubchinskiy on PACCBET, Virgil Abloh and His Upcoming Skate Shop]( Last week, HYPEBEAST caught up with [Gosha Rubchinskiy]( and his team who visited Beijing for the city’s [Dover Street Market]( reopening. Rubchinskiy shed light on the new strategic direction of his namesake brand, plans to open a new skate shop, and what he thinks of [Virgil Abloh’s appointment to Louis Vuitton.]( You started your brand 10 years ago. How have you grown? The main result of our growth is our newly launched line, [PACCBET.]( It’s more focused on skate and youth culture. And 10 years ago, It was just me. Now, it’s a family. How have you remained the same? We always want to talk about the moment, especially in Moscow. Our mission is to be the voice of our generation in Russia. What’s also the same is that it’s just a fun game. We started by making a few T-shirts with friends for fun, and now we just have more friends around the world. [READ FULL ARTICLE ON HYPEBEAST →]( More HYPEBEAST Features [[Kendrick Lamar Vocals Meet Dr. Dre Beats] Kendrick Lamar Vocals Meet Dr. Dre Beats on 'The DAMN. Chronic' Mashup]( [[Supreme x The North Face Spring 2018 Metallic Collection] Supreme x The North Face Spring 2018 Metallic Collection]( [[Working at Pornhub] At Pornhub, All of Your Work Is NSFW]( Follow Us Download Our App Free on iOS and Android 2018 Hypebeast Limited. All Rights Reserved. [Unsubscribe](=--ab8294876445e8e8bedf3e7621f78a1d906f684f)