A New Electric G-Class Is on the Move ⚡

[Hypedrive] September 20, 2024 Weekly Digest [⚡ Mercedes-Benz Taps Bradley Cooper to Promote the Electric G-Class]( TLDR: Mercedes-Benz launches a new campaign featuring Bradley Cooper to promote the electric G-Class, the G 580 with EQ Technology. Why It Matters: Mercedes-Benz's new campaign, 'The Rise of Electric,' marks a significant step in the brand's evolution by introducing its first fully electric G-Class model. Featuring Hollywood actor Bradley Cooper, the campaign aims to highlight the G 580's versatility and cutting-edge technology through a dramatic short film. Cooper, a known G-Class enthusiast, emphasizes the vehicle's role as a companion on adventures, aligning with the campaign's message of empowerment and versatility. The use of a reimagined classic soundtrack further underscores the vehicle's spirit, making this a noteworthy moment in automotive marketing. Read the [full article here](. [🚗 Factory-Fresh Aston Martin Valkyrie Coupé Surfaces for Auction]( TLDR: A nearly new 2022 Aston Martin Valkyrie Coupé with only 68 miles is set for auction by RM Sotheby’s, estimated to fetch up to $3,000,000 USD. Why It Matters: This auction of the 2022 Aston Martin Valkyrie Coupé is significant due to the car's rarity, with only 150 units produced, and its nearly new condition at just 68 miles. Co-created by renowned Formula 1 designer Adrian Newey, the Valkyrie boasts a Cosworth V-12 engine paired with an electric motor, delivering 1,160 hp and a top speed over 250 mph. Its advanced aerodynamics and meticulous design reflect Aston Martin's commitment to performance. The auction, starting December 1 at RM Sotheby’s Dubai Sale, is expected to attract considerable attention, highlighting the enduring allure of hypercars in the luxury market. Read the [full article here](. [🏎️ Lando Norris Takes on Silverstone in a Life-Size LEGO McLaren P1]( TLDR: Lando Norris drives a life-size LEGO McLaren P1 built from 342,817 pieces at Silverstone Circuit. Why It Matters: This collaboration between LEGO and McLaren Automotive showcases an extraordinary blend of engineering and creativity, resulting in a fully functional, life-size LEGO McLaren P1. Constructed from 342,817 LEGO Technic pieces and requiring 8,344 hours of labor from 23 specialists, this project represents a significant achievement in both design and execution. The car, driven by McLaren Formula 1 driver Lando Norris at the historic Silverstone Circuit, highlights the innovative potential of LEGO Technic and offers fans a unique, tangible connection to the world of high-performance automotive engineering. Moreover, the availability of a 1:8 scale model set allows enthusiasts to bring a piece of this remarkable project into their own homes. Read the [full article here](. [🚀 Lotus Unveils Futuristic Three-Seat Theory 1 EV Supercar Concept]( TLDR: Lotus unveils the Theory 1, a 987 hp all-electric supercar with a three-seat configuration and a top speed of 200 mph. Why It Matters: The Theory 1 represents Lotus's commitment to high-performance sports cars while embracing the EV market. Boasting a 987 hp electric drivetrain, it accelerates from 0 to 62 mph in under 2.5 seconds and reaches a top speed of 200 mph. The use of innovative materials like recycled glass fiber and titanium ensures a lightweight build, aligning with the brand's philosophy of 'simplify, then add lightness.' Inside, the futuristic cabin features 'fluidic feedback' controls, laser lighting, and binaural audio systems, showcasing cutting-edge technology. This concept car underscores Lotus's blend of performance, sustainability, and advanced design. Read the [full article here](. [🏁 Ford Officially Dubs the Mustang GTD Its Most Powerful Mustang Yet]( TLDR: Ford reveals the 2025 Mustang GTD as its most powerful production Mustang ever, featuring 815 hp and 664 lb-ft of torque. Why It Matters: Ford's unveiling of the 2025 Mustang GTD marks a significant milestone in automotive history, setting new performance benchmarks with its 815 hp, 664 lb-ft of torque, and a top speed of 202 mph. This model incorporates advanced technologies such as active aerodynamics and carbon-ceramic brakes, aiming for a sub-seven-minute Nürburgring lap time. Greg Goodall, Mustang GTD Chief Program Engineer, emphasizes the car's world-class performance and Mustang heritage. The GTD also introduces a dry-sump oil system and a refined exhaust, making it the most powerful and expensive Mustang yet, with a starting price of $325,000 and a limited production run of 1,000 units. Read the [full article here](. [app]( [Download the Hypebeast App]( [On iOS & Android Devices]( [instagram-social]( [Manage Subscriptions]( | [Privacy Policy]( | [Unsubscribe]( You are subscribed to Hypebeast’s marketing emails with the address: {EMAIL} Contact subscription@hypebeast.com for assistance on any enquiries. 2023 Hypebeast Limited. All Rights Reserved Hypebeast, 40/F, Cable TV Tower, No.9 Hoi Shing Road, Tsuen Wan, Hong Kong