[Hypebeast] August 14, 2024 Weekly Digest
ð¤ Is Tyler, the Creator Collaborating With Supreme? TLDR: Ahead of the release of its Fall/Winter 2024 collection, Supreme began fueling fan fever on Tuesday with a new set of wheatpastings starring Tyler, the Creator. Why It Matters: Spotted around Brick Lane in London, the images saw the Call Me If You Get Lost artist posing in a green box logo T-shirt, hiding a signature colorful scarf around his neck and accessorized with a brown top-tied hat. Shortly after fans spotted the wheatpastings, Supreme took to its Instagram to share the photos in high resolution, revealing that they were shot by photographer Luis Perez, who previously shot the campaign for Tyler’s Louis Vuitton collaboration. It’s unclear whether Tyler is partnering with the streetwear stalwart to design parts of the forthcoming collection or if he’s merely the star of the brand’s FW24 campaign, but many would argue that a collaboration between Supreme and the rapper is long overdue. Read the full article [here](. ---------------------------------------------------------------
ðº The Best of Copenhagen Fashion Week SS25 TLDR: From picturesque runways to city-exclusive collaborations, Hypebeast was on the ground to see the best of what the Danish capital had to offer. Why It Matters: Whether they are aware of this or not, the Danes operate with a general nonchalantness that perhaps stems from Janteloven, or the Law of Jante — a Scandinavian code of conduct that discourages standing out, in favor of collective accomplishments and well-being. From Hay to Tekla, NN.07 to Audo Copenhagen, Janteloven begins to make sense when observing the minimal silhouettes, tailoring and sensibilities that have come to define Danish design and fashion. Arguably no period in the calendar year does this become more present than during Copenhagen Fashion Week (CPHFW). Operating in January and in August, CPHFW has quickly ascended as the chill alternative to its busy counterparts in London, Paris and New York. Read the full article [here](. ---------------------------------------------------------------
ð² Another fragment design x Travis Scott x Air Jordan 1 Low OG Rumored to Release in 2025 TLDR: It was thought that Travis Scott’s run of Air Jordan 1s was over at one point last year. Now, there’s more upcoming Scott-designed Air Jordan 1 Low OGs on the way than ever before. Why It Matters: Now, the list is expanding as EldenMonitors and House of Heat have reported that a new fragment design x Travis Scott x Air Jordan 1 Low OG is coming next year. The trio assembled in 2021 to outfit the high and low-top versions of the AJ1, resulting in overwhelming demand for both. Since then, two different unreleased AJ1 Low OG samples surfaced in 2022 and 2024 respectively. While this rumored release’s color blocking has not been confirmed just yet, we know that it will include “Sail,” “Black,” “Muslin” and “Military Blue” coloring. At the time of writing, neither fragment design, Travis Scott nor Jordan Brand have discussed the possibility of the trio returning to the Air Jordan 1 Low OG together for 2025. Read the full article [here](. ---------------------------------------------------------------
ð¤ Palace Taps Berghaus for First Fall 2024 Collaboration Capsule TLDR: Now, with its second launch scheduled to go down, the label has announced its first collab of the season, teaming up with fellow British brand Berghaus. Why It Matters: Joining forces for the first time, Palace and Berghaus have assembled a range of ’90s-inspired styles that are led by Berghaus’ Tempest jacket outfitted in color options of “Acid Yellow,” “Cobalt Blue” and “Black.” Co-branding is scattered throughout the outerwear and also makes its way onto the two-tone fleece zip-up jackets, sporting “Grey/Purple,” “Petrol/Purple” and “Black.” A graphic tee has also been prepared in three different color options and is joined by two ear warmer caps to complete the cozy range. On top of the range crafted with outdoor brand Berghaus, Palace is set to drop a myriad of mainline styles as well. Read the full article [here](. ---------------------------------------------------------------
ð¹ Starbucks Kicked Off the Launch of Iced Energy Drinks With a Lively Summer Celebration TLDR: The Starbucks® Iced Energy Launch Party at Public Records featured musician Blu DeTiger and introduced the Starbucks® Melon Burst and Tropical Citrus Iced Energy beverages available in Venti only. Why It Matters: Kicking off the launch of the Iced Energy beverages with a bang, the brand hosted a launch party with musician and instrumentalist Blu DeTiger. During the event, Starbucks invited NYC locals to try the sugar-free, energy-boosting beverages for the first time at Public Records. The beverage’s two flavors, Melon Burst and Tropical Citrus, are available in Venti only and combine crisp iced tea and sparkling fruit for a refreshing summer boost. Coming off of her highly anticipated debut album and an exciting tour run, DeTiger joined Starbucks for a special performance at the high-energy event, which also included dedicated drink moments so fans could try the new beverage out, and unique collectible merch inspired by concert tour tees, and more. Read the full article [here](. --------------------------------------------------------------- [Hypebeast]
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