[Hypedrive] July 12, 2024 Weekly Digest
ðð Hypedrive's CARS & COFFEE+ Event Brought out SoCal's Best Automotive Builds TLDR: On July 6, Hypedrive – our automotive vertical – held its first ever car event with local premium car culture brand Brekkie Car Club and Stanton food market-turned-venue Rodeo 39 for CARS & COFFEE+, a play off of automotive enthusiasts’ OEM+ styling.â Why It Matters: The turnout for CARS & COFFEE+ spoke for itself – with limited parking of 300 spots, the venue quickly filled over capacity, moments after the 8:00am start time. In fact, upon 7:45am the main lot was already at capacity, causing guests to overflow both into the neighboring lots as well as double and even triple parking within Rodeo 39, resulting in tow trucks and the police arriving. Vendors also saw unprecedented attendance and visitations to their booths, promoting both their fashion brands and apparel lines, as well as automotive parts companies and manufacturers. In total, an estimated 500+ cars made their way to the event, with over 1,000 spectators and guests walking the grounds. Read the full article [here](. ---------------------------------------------------------------
ð° Ultra-Rare Porsche 911 Carrera RS 3.0 Surfaces for Auction TLDR: An exceptionally rare 1974 Porsche 911 Carrera RS 3.0, one of only 55 ever built, is set to be auctioned by RM Sotheby’s.â Why It Matters: The renowned auction house stated that this model, produced to homologate the Carrera 3.0 RSR, is considered the best-preserved example available today. It retains its original numbers-matching engine and gearbox, finished in Grand Prix White with distinctive Gold lettering and a Midnight leatherette interior. This Porsche has been preserved with a focus on maintaining its original condition, including factory-corrected paintwork and rims. With just over 18,000 miles on the odometer, it remains an outstanding example of Porsche’s engineering excellence. RM Sotheby’s estimates that the vehicle will sell for as much as $1,800,000 USD, with bidding set to begin August 15 as part of its Monterey Sale. Read the full article [here](. ---------------------------------------------------------------
⨠Mercedes-Maybach Unveils Exclusive Celebratory S-Class TLDR: Mercedes-Maybach has unveiled an exclusive S-Class model to commemorate the 150th anniversary of Robbe & Berking, a renowned silver and yacht manufacturer.â Why It Matters: This unique vehicle draws design inspiration from the legendary SPHINX 12mR yacht, a celebrated symbol of elegance and craftsmanship. The SPHINX yacht, built in 1939 and restored by Robbe & Berking Classics in 2008, boasts a rich history. This restoration project resulted in the revival of a historic vessel and also laid the foundation for Robbe & Berking’s yacht shipyard. Reflecting this heritage, the anniversary Mercedes-Maybach S 680 features a two-tone paint finish: nautical blue metallic on the upper section and MANUFAKTUR patagonia red on the lower section, accented by a pinstripe in MANUFAKTUR opalite white metallic, mirroring the yacht’s lines. “This wonderful anniversary vehicle is another sign of the friendship that has long connected Maybach and Robbe & Berking. We are also united by shared passions: Craftsmanship, the finest materials and timelessly beautiful lines – on the road as well as on the water,” shared Oliver Berking, the Managing Director of Robbe & Berking.â Read the full article [here](. ---------------------------------------------------------------
â«ï¸ð´ An Extremely Rare Bugatti Centodieci Surfaces Is up for Sale TLDR: In an exclusive offering, Joe Macari Performance Cars has listed a rare Bugatti Centodieci for sale, one of only 10 total examples.â Why It Matters: The Centodieci, derived from the Bugatti Chiron, features a carbon fiber monocoque and an enhanced 8L W16 powertrain, delivering a remarkable 1577 hp. As a result of its incredible performance, the Centodieci is capable of acceleration from 0-62mph in 2.4 seconds and a top speed of 235mph. However, it is the design that truly sets the Centodieci apart. Inspired by the EB110, it sports a distinctive blocky ’90s aesthetic, with a wraparound front windscreen, vented headlights and a small horseshoe grille. This specific Centodieci, delivered in 2022, is finished in EB110 Argent over Black and Italian Red leather. It is the only one to feature the original EB110 logo on the side, adding to its uniqueness. With just over 3,000 miles on the clock and a single owner from new, it represents a significant piece of Bugatti history. Read the full article [here](. ---------------------------------------------------------------
â½ï¸ Audi Becomes Official Premium Automotive Partner of Inter Miami CF TLDR: Audi has been named the Official Premium Automotive Partner of Inter Miami CF, marking the beginning of a multi-year partnership.â Why It Matters: This collaboration aligns both brands’ commitment to performance and excellence. Through this alliance, Audi aims to enhance its engagement with Major League Soccer (MLS) fans, especially during a period of growth for soccer in North America. As part of this initiative, Audi has introduced new wallpaper themes for their MMI screens, inspired by Inter Miami CF. The exclusive themes are compatible with select MY 23/24 Audi vehicles, available for download through the myAudi app. The collaboration promises various fan engagements, including Audi Test Drive experiences and interactive content during games, aiming to bring the excitement of the club both on and off the field. This partnership highlights Audi’s strategic approach to connecting with a growing and diverse customer segment while promoting the sport’s development in the United States.â Read the full article [here](. --------------------------------------------------------------- [Hypebeast]
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