With Rado, Sometimes It Really Is Hip To Be Square

Several members of the brand's quirky-meets-minimal True Square family have just landed in the Hodinkee Shop. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ [Hodinkee]( [Explore Rado](   With Rado, Sometimes It Really Is Hip To Be Square Back in September, [we covered the most quintessentially-Rado heritage reissue models]( within the brand's modern offerings, and welcomed them into the Hodinkee Shop warmly. We're still riding the Rado wave, and now, we're adding some of the brand's most sleek, unique, and decidedly modern pieces within its square-shaped True Square line to our digital storefront.   [Shop Rado True Square](   [Read More On Hodinkee](   WHY WE LOVE IT   Rado's tagline is, of course, the "Master of Materials," given that it holds the title of the world's first scratch-proof watch, and for its continuous experimentation with ceramics that is still going strong today (at an approachable price tag given the current market, no less). [Shop New Rado](   [Shop New Rado]( As if the square shape and ceramic construction that's the True Square line's signature wasn't interesting enough, Rado pushes its design experimentation even further with these three skeleton dial models in monochromatic color palettes of white, black, and grey, respectively.   Mesmerizing from first glance, the True Square Automatic Skeleton leads with boldness, showcasing maximalism and minimalism in equal measure. The eye is drawn immediately to the complex inner workings of the movement, the automatic caliber R808, with its ruby tones, golden accents, and polished finishes shining through. Apart from its visual intrigue, the R808 movement is equipped with an impressive power reserve of 80 hours. [Shop New Rado]( SHOP RADO TRUE SQUARE [Image of True Square Automatic Skeleton In Plasma Ceramic]( [True Square Automatic Skeleton In Plasma Ceramic]( [Image of True Square Thinline x Les Corbusier Limited Edition With Black Ceramic]( [True Square Thinline x Les Corbusier Limited Edition With Black Ceramic]( [Image of True Square Thinline x Les Corbusier Limited Edition With Turquoise Ceramic]( [True Square Thinline x Les Corbusier Limited Edition With Turquoise Ceramic]( [Image of True Square Automatic Skeleton In Black Ceramic]( [True Square Automatic Skeleton In Black Ceramic]( [Image of True Square Automatic Skeleton In White Ceramic R27126012]( [True Square Automatic Skeleton In White Ceramic R27126012]( [Image of True Square Thinline x Les Corbusier Limited Edition With Ivory Ceramic]( [True Square Thinline x Les Corbusier Limited Edition With Ivory Ceramic](   Hodinkee App Never miss a story, save articles and products for later,and shop all of the latest arrivals in one place. [iOS]( [Android ↗](   [( [( [( [Custom]( This email was sent to: {EMAIL} [Manage Preferences]( | [Unsubscribe from Hodinkee emails]( Hodinkee P.O. Box 1129 New York, NY 10013 Copyright © 2023 Hodinkee. All Rights Reserved. Disclaimer: All items are subject to availability. Prices subject to change without notification. Applicable sales tax and shipping costs not included. Products and offers may be withdrawn at any time. In the event of errors, typos, or omissions, this offer is void.