Weekend Edition: It's The 2022 NBA Playoffs, Where Watches And Basketball Collide

As the Finals prepare to tip off, join us as we explore the connections between hoops and horology. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [For many years, through the golden age of Bird and Magic, the NBA was a mirror to popular culture. The game has only gotten more popular since then. And these days, in many ways, pro basketball drives the culture. The way players dress and talk, the causes they support, and yes the watches they wear – all of these things influence millions of fans around the world. Even more so than actors on the red carpet, current and former NBA stars like LeBron James, Michael Jordan, and Giannis Antetokounmpo are able to focus attention on particular pieces and brands. It's a trend we've watched and reported on at HODINKEE in earnest over the past decade-plus, and it shows no sign of slowing down.]( [Weekend Edition: NBA Playoffs]( [If you're at all familiar with the NBA season, you know that the season culminates in late May and early June. As we bide our time before Thursday, when Game 1 of the Finals tips off, we thought we'd revisit a few stories about the intersection of hoops and horology in this Weekend Edition.]( WHERE WATCHES AND BASKETBALL COLLIDE [Weekend Edition: NBA Playoffs]( [Discover how One Rolex Became The NBA’s De Facto Starter Watch]( [see which watch Lebron James wore during]( Cleveland Cavaliers' 2016 NBA Championship Parade]( [and explore the collections of champions in Talking Watches with David Robinson]( Iguodala](. THE NBA FINALS COLLECTION [Image of Tissor PRX Powermatic 80 Blue Dial]( [Tissor PRX Powermatic 80 Blue Dial]( [Image of G-SHOCK GA2100-1A3 'Neon']( [G-SHOCK GA2100-1A3 'Neon']( [Image of OMEGA Seamaster Diver 300M]( [OMEGA Seamaster Diver 300M]( [Image of Rolex Day-Date President 118238]( [Rolex Day-Date President 118238]( [Image of Breitling Chronomat B01 42]( [Breitling Chronomat B01 42]( [Image of Zenith Chronomaster Sport]( [Zenith Chronomaster Sport]( [Explore the full collection of watches celebrating the 2022 NBA Finals in the HODINKEE Shop.]( SAVE ON YOUR NEXT PRE-OWNED WATCH [Memorial Day Event]( [Discover incredible content, shop new, vintage and pre-owned watches, and engage with an entire community by downloading the HODINKEE app.]( [Instagram]( [Facebook]( [Twitter]( [YouTube]( [Email](mailto:shopnews@hodinkee.com) Disclaimer: All items are subject to availability. Prices subject to change without notification. Applicable sales tax and shipping costs not included. Products and offers may be withdrawn at any time. In the event of errors, typos, or omissions, this offer is void. This email was sent to {EMAIL} [Update your subscription preferences]( | [Unsubscribe from HODINKEE emails]( | [View in browser]( HODINKEE · P.O. Box 1129 New York, NY 10013 Copyright © 2022 HODINKEE, All rights reserved. ‌