Roses for Julez 🌹

also AIREI x ASICS, Erewhon celeb smoothie, wedding clothes as real clothes and Bella Hadid's new beauty brand. When Daniel Julez J. Smith, aka, Julez, showed up at the Luar show, his mom, aka Solange, captured the moment on her phone, and fashion wept a collective tear of joy and pride. In this [FRONTPAGE]( interview, we get the full story. [READ MORE](   SNEAKERS AIREI MADE THE HOTTEST ASICS SNEAKER EVER (LITERALLY) By Morgan Smith © AIREI AIREI's newest ASICS collaboration involves the GEL-QUANTUM KINETIC sneaker, a c[ool meshy runner]( reminiscent of a Kiko Kostadinov team-up (but it's surprisingly Kiko-less). For AIREI's project, the brand covers up the GEL-QUANTUM KINETIC's techy upper with khadi gauze, a delicate material made in Eastern India without electricity. The gauze shroud may not require an electric spark to be created, but AIREI confirms a spark from a lighter or match will certainly burn it down. [READ MORE](   CULTURE HOW AN EREWHON CELEBRITY SMOOTHIE IS BORN By Paul Schrodt © HIGHSNOBIETY The celebrity-branded smoothies at Erewhon — a chain of ultra-upscale, wellness-driven supermarkets in Los Angeles — are as ubiquitous on TikTok as the secrets driving their success are closely guarded. If 2023 was “the year” that the $20 Erewhon smoothie went mainstream (as [GQ]( recently put it), the process of how these concoctions are actually created — and who profits from them, and by how much — remain as murky as the inky blue goop in the store’s beloved [Coconut Cloud](. [READ MORE](   STYLE WEDDING CLOTHES ARE NOW REAL CLOTHES By Jake Silbert © JACQUEMUS / OLIVER HADLEE PEARCH For the longest time, wedding clothes epitomized the stuff of dreams. While one's own closet was intended to epitomize the ordinary, garments worn for the Big Day were exquisitely extraordinary. They were also tremendously expensive and destined to never be worn again. That tradition is still extant but facing a challenge, for there's an upswell in wedding fashion that's grounded in reality. Fashion brands like Jacquemus and SKIMS are recontextualizing wedding clothes for a new generation, transforming once-stuffy uniforms into stylish dailywear and artful statement pieces suitable for more than one special occasion, pieces resplendent as any other designer clothes. [READ MORE](   BEAUTY BELLA HADID'S SKINCARE-MEETS-FRAGRANCE BRAND IS HERE By Alexandra Pauly © OREBELLA / ELIZAVETA PORODINA The mysterious case of Bella Hadid's beauty brand is finally solved. On Tuesday morning, the model officially unveiled her latest project: Orebella, a line of better-for-your-skin fragrances. Hadid began [teasing the project]( back in February. Since then, she hasn't offered much indication of the brand's products — but her dedicated fans uncovered Orebella's trademark application, which covers a wide range of products including fragrance, scented body and hair care, incense, and reed diffusers. [READ MORE](   FROM OUR BRAND PARTNER [HOW BERLIN'S BEST DRESSED STYLED PUMA X OTTOLINGER]( [LATEST STORIES]( [SNEAKER TRENDS]( [STYLE]( [CULTURE]( [BEAUTY]( [SHOP]( Download the Highsnobiety App [Instagram]( [TikTok]( [Discord]( [Twitter]( [Youtube]( [Facebook]( © 2023 Highsnobiety, Genthiner Str. 32-34, Berlin 10785, Germany This email was sent to {EMAIL}. You can [unsubscribe]( from this list. [Privacy Policy]( | [Terms & Conditions]( | [View In Browser](