Shmoney | Yes, you CAN take your business on the road like a pop star on tour. Youâre grown. You can do whatever you like.  â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â {NAME}, The world is noisy. Between constant emails, texts, and the content tsunami on social mediaâespecially in this election yearâitâs hard to stand out. As an entrepreneur, how do you make your ideal clients find you through all the noise? My answer: Take your business on tour. Yes, you CAN take your business on the road like a pop star. Youâre grown. You can do whatever you like. So why not make some waves and connect with people in-person outside of your city limits? You donât need a book, a music album or a TV show. You can go on tour with your business â dats it! All it takes is a solid plan. And Iâve got you covered. Today, Iâm breaking down the exact steps to take your business on tour and make that Shmoney! Why Go on Tour? Taking your business on tour is one of the most powerful, unexpected ways to stand out, connect, and make money.
â
When you meet your audience in person, you build instant trust that can take months (or years!) to develop online. Itâs magical. Plus, touring creates tons of valuable contentâthink a treasure trove of social media videosâwhile injecting fun and energy back into your life and business. And the best part? You can make serious money on tour. Not only from ticket sales, but also by offering VIP experiences and other upsells. Itâs a high-impact way to grow your audience, build stronger client relationships, and add some serious revenue to your bottom line. My Step-by-Step Process for Taking Your Business on Tour 1. Pick Your Cities Start with 3 cities where your audience is strongest. Use Instagram analytics or survey your email list to see where your clients live. Donât just hit up the places YOU want to goâ listen to the data! Keep it simple and go where your people are. 2. Build Your Business Model Losing money is not the name of the game. So hereâs how to make a sustainable financial plan for your tour: - Calculate hard costs: venue, travel, accommodations, etc.
- Determine your cost per attendee: Add up your expenses and divide by the total number of people you expect to attend.
- Set your ticket price: At least double your cost per attendee to ensure profit. For example, if the cost of attendance per person is $100, charge $200 for a ticket and profit $100 per person. 3. Always Offer an Upgrade There are always VIPs who want to feel special. Offer them exclusive perksâlike front row seats or a private Q&Aâand charge extra. VIP tickets can be a major moneymaker. (Hint: this is where the real profit is at!) This is just a taste of what I cover in the latest episode of The Hello Seven Podcast. For the full step-by-step breakdown on how to map out your profitable tour, go listen to âTouring Isnât Just For Pop Icons: How Entrepreneurs Can Cash Inâ [on YouTube](=) or [your favorite streaming app](=). Bonus: Get My FREE Tour Planning Worksheet = In the episode, Iâm also giving you this FREE guide to planning your tourâpacked with even more juicy details. Give it a listen for access! xo, â
Rachel PS. By the way, if youâre a coach (or want to add coaching services to your business), you NEED to be at the [Million Dollar Coach Summit]() this upcoming Thursday, September 26th.
â
Learn even more marketing strategies just like this from me and my team, LIVE, that can help you boost your revenue fast. â
â
âGrab your spot above for $97âand Iâll see you there on Thursday! â[Unsubscribe]( | [Update your profile]( | PO Box 1124, Summerfield, NC 27358