How to set & manage expectations for the future of events ➡️

Your event attendees are probably excited to go back to the way things were, but it is our responsibility to set the right expectations so e [Weekly Sound Check Med-Res with Endless Logo] June 1st, 2021 Setting & Managing Expectations For The Future Of Events 🔥 The Best of the Best: - The New Kind Of "Live Event": [Return To Live Events: Setting & Managing Expectations For The Future]( - Platform Norm: [The Wave Of The Future: Hybrid & Virtual Event Platforms]( ✨ Are you considering planning a hybrid event? The "[Why Your Next Hybrid Event Isn't A Ballroom" Webinar]( is a great place to start and offers plenty of out-of-the-box ideas for your next event! Summer Travel Has Begun Everything I read nowadays involves the BOOM of travel that we are about to experience. Well, I am here to announce that it is here... and I was a part of it. This past weekend, I flew into Nashville, and both PHX and BNA were poppin'. But no, I did not spend the holiday going to the honkytonks and doing the two-step (although I do have a mean two-step). I spent the weekend visiting my great aunt and uncle in a small town about two hours outside of Nashville. It was a peaceful weekend full of relaxation, family, and trees. Here's the view from my Aunt Linda's deck: [tn] Anyways, back to the madness. On the way to Tennessee, my Southwest flight was packed to the brim with bachelorette parties, wedding-goers, middle-aged party boys, and frantic travelers. I saw families, dogs, solo flyers, and more! Every type of traveler you could think of seemed to be taking advantage of the three-day weekend. The interesting bit was that Southwest suspended in-flight alcohol purchases due to an increase in rowdy fliers. However, that didn't stop the eight people surrounding me from pre-gaming the flight and betting on a card game of [BS]( the whole two and a half hours. I'm not kidding when I tell you I was in the middle of this malarkey. Below is a diagram of my position on the chaos: ❌❌❌ ❌❌❌ ❌ ❌❌ ❌❌ 🙆 But honestly? It made me smile. As did the flight attendant singing a little song about Southwest before we took off. It was nice to see people happy. My point is: with each new flight I've taken throughout the pandemic, tensions seem to be melting. And if we want to reverse engineer the timeline of the pandemic, that means that in-person events are here! And the fear of gathering is quickly melting as well. If that doesn't put a pep in your step this four-day week, I don't know what will! And now, here's the Weekly Soundcheck! 📣 What does returning to live events really mean? [9-min read]( [liveevent]( As event professionals, we know that the re-emergence of live events is not so much a return to normal as it is the start of a new normal. However, your event attendees are probably just excited to go back to the way things were and may not be thinking about what to expect. It is our responsibility to set the right expectations so everyone has a safe and enjoyable experience. Mariana has compiled some guiding principles on [how to start these conversations]( around expectations. She outlines everyone who should be involved in these discussions, why your venues and partners should be a part of them, and what exactly to say. Communication will play a vital role in the return to in-person events! ✨ Additional articles and resources: - [The Human-Centric Future Of Events With Megan Henshall]( - [Some States Lifting Restrictions: Is It Too Soon For The Events Industry?]( 📆 Upcoming Events ✨June 2nd | [On the Edge of Your Seat PCMA Webinar]( Will is speaking at a PCMA webinar about Creating Hybrid Events that Thrill Your Audience. Sign up for free! June 4th | 11 AM - 4 PM EST | [EventNext]( Will is speaking at EventNext - The Leading Global Event for the Meeting & Events Industry ✨ June 8th - 9th | [Event Tech Live]( Will and Brandt will be speaking at this year's Event Tech Live! AND Event Tech Live is giving[exclusive VIP tickets]( to Subwoofers (that's you) for FREE! [image (18)]( 💻 Here's why you need to be actively researching new platforms and new features [podcast]( [platforminformation]( When event planners pivoted to virtual events in 2020, many had to pick a platform... and fast. If that was the last time you checked out the available event platforms, you're missing out! Will and Brandt recently welcomed Kyle Kocinski, Head of Implementation here at Endless, onto Event Tech Podcast to break it all down. And the result was an incredibly informative episode! Kyle covers everything from new trends in automation and personalization to pricing and [how to choose a platform](. ✨ Additional articles and resources: - [Virtual Event Platform Features: What To Look For]( - [Hybrid Event Interactions Between Virtual & In-Person Attendees]( - [Virtual Event Platform vs Virtual Event Production Company]( 🌏 Where In The World Is Endless? This week is a battle of the beautiful places. Karmen is starting it off with her voyage from Michigan ✈️ back home to Zadar, Croatia: [Image from iOS (5)-2] [Image from iOS (7)-1] And Craig shared these lovely photos of his kayaking excursion on the Chicago River: [CR Kayak1] [CR Kayak5] What did you all get up to this three-day weekend? Reply and share your photos! 💌 💚 Endless Growth If you're an avid reader of the Weekly Soundcheck, you know that we have been on a huge hiring spree! Well, I wanted to show off one of our newest members of the team: [Ellis Davis](, Director of Equation Equilibrium! After many years of assisting people and audiences from the stage, Ellis switched to the production side of the party. Except for the occasional performance or wedding gig, he has not looked back. Having begun over twenty years ago as a floor technician, he has learned and developed as an Operating Technician, Engineer, Sales Manager, Operations Manager, Producer, and Director both for outside production and in-house operations. [Ellis Davis]( All of this said, he is now an Einstein of Events and so grateful for the opportunity of assisting in creating an iconic legacy! Have a great June! [cutmypic-4] Sarah Christl Marketing Lab Director, Endless Events [Connect with me on LinkedIn]( Endless Events, 228 Park Ave S #82963, New York, New York 10003-1502, USA, 1-855-DONTEND [Unsubscribe]( [Manage preferences](