Why analytics isn’t working anymore—and maybe never did

There is a new way that actualizes the promise of modern analytics. ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ [Only 16% of teams actually know why users drop off]() You know that the digital landscape changes every day. And you also probably know that rigid tracking models, lengthy deployments, and data tools that can’t deliver actionable insight are siloing your teams, introducing unnecessary complexity, and slowing down your ability to respond to new opportunities and customer needs. The majority of analytics tools just aren’t working anymore—and perhaps, they never did. In fact, a recent study found that more than 98% of teams have tools to measure digital experience behavior, but only 16% of teams say they actually know why most customers drop from their site. While this disconnect is alarming, there is [a new way]() that actualizes the promise of modern analytics. If you had complete user behavior insights automatically served up to you and your teams, what would be possible? How much faster would you optimize the customers’ digital experiences? How would the confidence in your decisions fuel speed to innovation? Check out our first installment of the [Digital Insights Experience Report](), which takes a deep dive into funnel visibility and will shed light into the [questions you’re not asking]() and the pieces of your customer behavior you don’t even know you’re missing. [GET THE REPORT]() [Secondary CTA](#) [Digital Experience Insights Report]() Want to see Heap in action? [Schedule a demo]() with one of our experts and learn how Heap can help you autocapture and retroactively analyze everything on your website and mobile app. Heap is the future of digital insights. Backed by the most complete dataset, we illuminate hidden insights so teams can create the best possible digital experiences to accelerate their business. [Facebook]() [Twitter]() [YouTube]() [LinkedIn]() [Products]() [Solutions]() [Customers]() [Pricing]() [Resources]() [Partners]() If you no longer wish to receive these emails you may [unsubscribe]( at any time. © 2022 Heap Inc. All rights reserved.