December 2020 Newsletter

Introducing the Analysis Launcher - Activation best practices - Upcoming events [Heap]( Knowledge is Power Take a course at Heap U [Sign Up Now]( Customer Newsletter December 2020 [] WHAT’S NEW IN HEAP? [Dec 2020-Product Updates_Email_v2 (1).png]( More analysis, less data paralysis This month we’re gifting you (and let’s face it — ourselves, too) with new product features that are sure to bring you some holiday cheer! From a new analysis flow to more control over how you define and manage your data, we’re making insights more accessible than ever. [Catch the highlights]( [] Tip of the Month [Heap Plays Email Image@2x.png]( Heap Plays Jump into these how-to guides for analysis walkthroughs you can “play” with. Hands-on tactics for leveraging Heap to answer your most pressing questions, tailored by role. [Show Me]( [] Customer Spotlight “Other analytics tools have never had the level of depth or customizability we get with Heap.” [jophieffer.jpg] Joe Pfeiffer VP of Product [Read Their Story »]( [] Featured Content [2_How-to-measure-and-improve-activation-1024x538.png]( How to measure and improve activation So you want to improve activation — but first: how do you measure it? Cue our 5-step framework for discovering your true activation metric. Check out part two of our blog series on what hypothesis-driven product teams can do to measure and increase activation (read part one [here](.) [Measure Smarter, Not Harder]( [HEAP_Implicit-vs-Explicit_Guide-Heading-Image@2x.png]( Explicit vs. Implicit Tracking: The Ultimate Fight Guide What happens when Manual Tracking faces off against Autocapture? Find out in the fight of the century! Over eight action-packed rounds, these two approaches duke it out over surfacing insights, taking action, coping with change, and more. [Get ready to rumble]( [] Upcoming Events [Q4 Product Releases (1).png]( [Q4 Product Roundup]( Online Available on-demand Join us for action-packed demos of our December release AND catch up on all of the key features released this quarter. [Watch now]( [Learn More]( [2020-11 Product School Workshops_Customer Newsletter.png]( [ProductSchool & Heap Workshop: Insights to Action: Framework for Actionable Product Insights]( December 9 at 11:30am PST (US) December 10 at 11:30am GMT (EU) We all know how important data is to doing product right. But simply gathering mounds of data isn’t helpful if you can’t make that data useful—if you can’t turn it into insights that lead to action. In this interactive workshop, Heap experts will go over strategies—both technological and process-related—for taking data and extracting the nuggets of insight that can transform your product. [Register - US]( [Register - EU]( [Live Heap Demo.png]( [Live Heap Demo]( December 10 9 AM PT Do you need to see it to believe it? Join us to get a live demo of Heap. [Register Now]( [Learn More]( [Heap]( Heap empowers companies to focus on what matters — discovering insights and taking action — not building pipelines or manual tagging. If you no longer wish to receive these emails you may [unsubscribe]( at any time. © 2020 Heap Inc. All rights reserved.