{NAME}, get creative with the AI Essentials

Craft on-brand assets that resonate with your audience‌.                                                                                                                                                                                                                                                           [ Image ] [Get creative](/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) [with AI Essentials](/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) [Read the full guide](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) [Read the full guide](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) The [AI Essentials](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) help you put the right foundation in place to supercharge your marketing. And now, prioritizing creative is more important than ever. Check out these best practices to help drive creative performance at scale: [A purple and blue background with sparkles and circles. Text reads: "Google Ads" "AI Essentials & Creative Performance.](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) [ A purple and blue background with sparkles and circles. Text reads: "Google Ads" "AI Essentials & Creative Performance. ] [[ [Quality and quantity](/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) Give Google a variety of inputs in order to find out what works. From a strong website, to image assets or your business logo, ensure you share a range of on-brand creative elements. [Generate at scale](/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) Google AI helps you build better assets, faster, and at scale. Accelerate the creative process by partnering with Google AI-powered solutions. [Light grey steps with a blue circle, green triangle, and yellow circle on each step.] [ Light grey steps with a blue circle, green triangle, and yellow circle on each step. ] [A blue magnifying glass. A yellow circle and a green plus sign are in the background.] [ A blue magnifying glass. A yellow circle and a green plus sign are in the background. ] [Evaluate and optimize]() Understand your performance, iterate, and double down on what works. With the right insights, you can build a full understanding of which creative resonates with your audience. [Read the full guide](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) Read the full guide [[ [Read the full guide](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) Read the full guide [[ [YouTube](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) [LinkedIn]() [Facebook]() [Twitter](/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) [Ad-comm](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) Received this email from a friend? [ Image ] [Subscribe here](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) [ Image ] [Subscribe here](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) How are we doing? [Give feedback](/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=) Stay connected to your ads, from anywhere. Download the Google Ads app [Google Play]() [ Google Play ] [[ [App Store]() [ App Store ] [[ This email was sent to {EMAIL} because you indicated that you are willing to receive occasional email communications with advanced tips and product updates directly from Google to help you get the most out of Google Ads. If you do not wish to receive such emails in the future, you may [unsubscribe here](=/MTcyLUdPUC04MTEAAAGQA22lmrQ0qkAmxMxB-PmMHWeMu27jNhYA2oByr5BvuTjorG25xhspBae7iOF4iVZ-JePKous=). © 2023 Google LLC 1600 Amphitheatre Parkway, Mountain View, CA 94043.