Katie Couric breaks down the basics of AI

For businesses and society ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [View as webpage]( [ Image ] The biggest questions about AI, answered Introducing our new Future Ready series with Katie Couric [Katie Couric, dressed in a dark-pink pantsuit, interviews James Manyika, clad in a light-blue oxford shirt & dark jacket]() [ Katie Couric, dressed in a dark-pink pantsuit, interviews James Manyika, clad in a light-blue oxford shirt & dark jacket ] [[ “The opportunities are tremendous, both for people and society, but we have to get it right,” says James Manyika, Google’s first SVP of technology and society. In a conversation with Katie Couric, Manyika explains how artificial intelligence shows up in our daily lives and how it’s helping businesses gain a competitive edge. [Watch now](/MTcyLUdPUC04MTEAAAGK0dWL9zKOvk-KcPX-yLQPjceRNL5FZDOHk6gXwMOmufXJyfmshR9nvknxXP8BeHz5Dq6P23s=) Watch now [[ [A line graph zigzags after an initial increase, heading down and behind a bar chart before accelerating upward again.]() [ A line graph zigzags after an initial increase, heading down and behind a bar chart before accelerating upward again. ] [[ “These capabilities are not just something for the IT department to think about. They’re central to the strategy of the company.” — James Manyika, SVP of Technology and Society at Google [Icons related to the use of AI in marketing & advertising, including a settings wheel, a user profile, and a light bulb.]() [ Icons related to the use of AI in marketing & advertising, including a settings wheel, a user profile, and a light bulb. ] [[ Also: [What marketers are asking about AI](=/MTcyLUdPUC04MTEAAAGK0dWL9zKOvk-KcPX-yLQPjceRNL5FZDOHk6gXwMOmufXJyfmshR9nvknxXP8BeHz5Dq6P23s=) Brendon Kraham, Google’s VP of search and commerce, shares the biggest questions he’s hearing from marketers about AI and how it will impact their work: “It’s critical that the marketer’s expertise is guiding the AI.” Related content: [Video: 3 ways to multiply business results with Google’s AI‑powered solutions](=/MTcyLUdPUC04MTEAAAGK0dWL9zKOvk-KcPX-yLQPjceRNL5FZDOHk6gXwMOmufXJyfmshR9nvknxXP8BeHz5Dq6P23s=) | [How agencies are multiplying their expertise with AI]() | [4 ways retailers are using AI-powered campaigns]() Received this email from a friend? [Sign up here.]() [More on Think with Google ›]() Follow us [LinkedIn](=/MTcyLUdPUC04MTEAAAGK0dWL9zKOvk-KcPX-yLQPjceRNL5FZDOHk6gXwMOmufXJyfmshR9nvknxXP8BeHz5Dq6P23s=) [Twitter]() [Facebook]() [YouTube]() This email was sent to {EMAIL} because you signed up for the latest from Think with Google. If you don’t want to receive this newsletter in the future, please [unsubscribe here](/MTcyLUdPUC04MTEAAAGK0dWL9zKOvk-KcPX-yLQPjceRNL5FZDOHk6gXwMOmufXJyfmshR9nvknxXP8BeHz5Dq6P23s=) (this is a one-click opt-out). © 2023 Google LLC. All Rights Reserved. Google and the Google logo are trademarks of Google LLC. www.google.com 1600 Amphitheatre Parkway, Mountain View, CA 94043.