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Here’s the latest on AI, marketing, and LGBTQ+ inclusion

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Tue, Jul 2, 2024 06:31 PM

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Insights on how marketing leaders can embrace AI and practice inclusivity     

Insights on how marketing leaders can embrace AI and practice inclusivity                                                     ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏  ‍͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ [ Image ] TRENDING | JULY 2024 Moving from AI hype to ‘how’ Here’s a handy framework to make sense of the opportunities. [Learn more]() Learn more [[ [A medium-skinned marketer wearing a black t-shirt and white pants reclines on an oversize beanbag chair while working on a laptop to harness AI’s power for creative, media, and measurement.]() [ A medium-skinned marketer wearing a black t-shirt and white pants reclines on an oversize beanbag chair while working on a laptop to harness AI’s power for creative, media, and measurement. ] [[ Zola leaders share marketing and growth insights on Modern Marketers Dive into the brand evolution, business models, and core values of wedding-planning company Zola in this episode with co-founder Shan-Lyn Ma and CMO Victoria Vaynberg. [Listen here](=/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [The Zola logo, with 2 overlapping hearts, appears beside headshots of Shan-Lyn Ma, co-founder and CEO, and Victoria Vaynberg, CMO. Their black-and-white photos appear in circular cutouts against green (for Ma) and blue (for Vaynberg) backgrounds.](=/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [ The Zola logo, with 2 overlapping hearts, appears beside headshots of Shan-Lyn Ma, co-founder and CEO, and Victoria Vaynberg, CMO. Their black-and-white photos appear in circular cutouts against green (for Ma) and blue (for Vaynberg) backgrounds. ] [[ Why LGBTQ+ inclusion in ads matters now more than ever Protests against brands that prioritized LGBTQ+ inclusion have caused real concerns for brand stewards. But authentic LGBTQ+ representation has never been more important. [Read more](=/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [An assortment of images show support for LGBTQ+ inclusion in advertising. Rainbow colors adorn a heart and a bullhorn, and the hero image in an ad shows a hand holding up a sign with a supportive image.](=/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [ An assortment of images show support for LGBTQ+ inclusion in advertising. Rainbow colors adorn a heart and a bullhorn, and the hero image in an ad shows a hand holding up a sign with a supportive image. ] [[ Google’s CMO: The best way to learn AI’s benefits is to start playing Lorraine Twohill urges leaders to experiment with AI tools: “We shape technology by using it. … But not enough of us are doing this right now.” [Get inspired](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [A black-and-white headshot of Google CMO Lorraine Twohill appears beside an arc with a blue point on it.](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [ A black-and-white headshot of Google CMO Lorraine Twohill appears beside an arc with a blue point on it. ] [[ Quick takes on AI and creativity How AI is closing the gap between ideas and reality [Arrow cta link](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [ Arrow cta link ] [[ How AI changed the way Stagwell Marketing Cloud works with clients [Arrow cta link](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [ Arrow cta link ] [[ ]] PMG’s president on how AI enables the pinnacle of marketing success [Arrow cta link](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [ Arrow cta link ] [[ Tombras’ Ryan Edwards dreams up what AI will do (besides laundry) [Arrow cta link](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [ Arrow cta link ] [[ How the AI era will expand marketing and creative potential [Arrow cta link](=/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [ Arrow cta link ] [[ Received this email from a friend? [Sign up here]() Discover more content on [ThinkWithGoogle.com](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=). This email was sent to {EMAIL} because you signed up for the latest from Think with Google U.S. and Canada. If you don't want to receive this newsletter in the future, please [unsubscribe here](=/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) (this is a one-click opt-out). © 2024 Google LLC. All Rights Reserved. Google and the Google logo are trademarks of Google LLC. www.google.com 1600 Amphitheatre Parkway, Mountain View, CA 94043. Follow us [LinkedIn]() [X](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [Facebook](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=) [YouTube](/MTcyLUdPUC04MTEAAAGUE6_1stAEwggLPWIjRrYRtCvpAxC6eYFM57mjre1eSw1sMLPj5gsR4yFB4uojkHGa-5CEdxo=)

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