{Limited Time} "Toe-dipping" copywriting opportunity

Hi {NAME}, You already know that our Comprehensive Copywriting Academy is chock full of everything I can possibly teach you from my 20 years of experience. Which is...a lot. From a bird's eye view, we're talking things like learning the fundamentals of writing copy, learning the advanced techniques, learning how to write for all kinds of print projects, and learning how to write for all kinds of digital projects. Then we cover how to build your print and online portfolios, how to find your first paying clients, how to parlay those into more and bigger clients, how to set your rates, how to manage your career, and how to always make sure there's money coming in. And really—that's just the tip of the iceberg. Of course, we've created a guide to take each student through it step by step, and we have twice-monthly coaching calls so they can get personal help from our team. But...what if you're not ready for all of that yet? What if you're still kind of trying to figure out if copywriting is the right direction for you? -->Here's where that toe-dipping opportunity comes in. We've taken key courses from the CCA and packaged them together to give you a perfect jumping-off point: Our Intro Pack. The first parts are the first two modules from our Foundations Course: Copywriting Fundamentals and Copywriting Tactics. In these, you'll learn the essential elements of copywriting—the techniques that any and all copywriting is based on. Here’s what you’ll learn: - The incredibly crucial features versus benefits distinction that instantly makes copy 10X more effective - Why next steps and the CTA set great copy apart - How to write to (and nail!) a brand’s specific voice - The secrets to creating copy that deeply resonates with an audience - The keys to writing copy that really sells - How to go about actually creating your drafts - How to edit your copy so that you end up with polished, perfect drafts clients will rave about - Shady copy techniques to avoid—they’re tempting to use, but will tank your career! - Key industry terms you need to know And then? Then you'll move on to more advanced techniques that will help you create an even more effective message. The second part of this Intro Pack is our entire How to Find Small Business Clients deep-dive course. I recommend that every copywriter begin their career writing for small businesses—once you've got some copywriting knowledge, you'll be able to be of value to them right away. Here’s what you’re going to learn: - Exactly where to look for small business clients - How to find a designer to work with - The easy and painless way to reach out to prospective clients (with sample emails you can use) - The crazy-simple way to organize and track your prospecting - How to research their business and competitors so you blow them away with your insight - How to prepare a practically irresistible initial plan - Exactly how and when to present your pricing—even if talking about rates freaks you out - The right steps for actually beginning the work! And the third part is a special mindset course we've put together, called How to Train Yourself to be Successful. In it, you'll learn: - Why we all struggle to complete things—even when they're things we care about and want to do - Why motivation is the wrong thing to rely on (and what you can rely on instead) - How to make sure you're heading in the right direction AND how to get yourself to take action when you need to The value of the two Foundations modules, Copywriting Fundamentals, and Copywriting Tactics, is $580 but actually, you normally can't even buy them alone. And the value of our Small Business deep-dive course is $297—and you can't normally buy it on its own either. And the value of How to Train Yourself to be Successful is $197, but you can't buy that outside of this Intro Pack at all. But today, I'm bundling these together for you into a truly special Intro Pack... And you can get all of this for just $77. They're all self-paced video courses that come with action sheets to help you practice what you're learning and cement the concepts. It even comes with email templates to use as you reach out to your first small business clients and a sheet for tracking who you've reached out to. But, like I said before, this is a very limited-time offer. As in, two days only. (Our students understand that we run discounts sometimes, but we keep them very limited to be fair to those who've paid full price.) The value of these courses is $1,074. So today's offer is about a 92% discount. If you're at all thinking copywriting might be the right direction for you, this is the perfect pack to get you started. You'll learn how to write copy—and then learn how to land your first clients. Oh, and one more thing: Let's say you purchase this Intro Pack and later decide you want to join the full Comprehensive Copywriting Academy, too. Well, good news: When the next enrollment period for the Comprehensive Copywriting Academy opens, we'll send you a *coupon code* to apply the full cost of the Intro Pack to the CCA! Basically, we're trying to make this decision as easy and risk-free as possible. :) But remember: this offer is only available today and tomorrow. [Click here to take advantage of this discount and start your copywriting journey.]( Enjoy! Nicki & the Filthy Rich Writer team To make sure you keep getting these emails, please add contact@filthyrichwriter.com to your address book or whitelist us. Want out of the loop? [Unsubscribe](. Our postal address: 9 Cornerstone Sq B400-333, Westford, MA 01886-1473