Hi there! As you've probably guessed, it's Comprehensive Copywriting Academy enrollment time again! And I have bad news and I have good news. First. the bad news: This is the fourth opportunity you've had to join the Academy and...your last for SIX months. It's nothing personal in the least, but we need to be sure we're fair to everyone who wants to get in! However, that also brings me to the good news (and your second anniversary gift): I want to make it as easy as humanly possible for you to join us and get your copywriting career (or side hustle!) off the ground: So, with that, here's your gift: We're bringing back the 12-month payment plan! Which means... [You can get started today for just $57!]( (If you want still want to take advantage of the one-time or three-part payment plans, you'll find a link for those below. Don't worry!) I know that you understand that the Academy is designed to pay for itself many, many times over. But that it still might be a little tricky to come up with the funds for even the three-month payment plan. So my team and I decided to give you one more opportunity to join the Academy with the easiest, most accessible plan we have: 12 payments of just $57. Do you get the same access to the Academy as everyone else does? Of course! You get instant access to all of the Foundations course, all of the Coaching Calls, (and the Coaching Call recordings), all of the 15 course bonuses and our student-only Facebook group. And, yesâyou also get lifetime access! But remember, not only is this the last time you'll see the 12-month payment option, this is also your official enrollment opportunity for the Comprehensive Copywriting Academy. Which means, it's your last chance to work with me to create the kind of fulfilling, creative, well-paying career you'll love. This is the program that gives you everything you needâall of the exact stepsâto build your copywriting career from brand new to the industry to successful and thriving and earning as much as you want. This is the program that gives you the skills and the confidence to land clients, earn a great income, and thrive as a writing professional. And believe me, that feels good. Imagine waking up every day, actually looking forward to work! It all starts with my Foundations Course: In Module 1 we cover copywriting fundamentals. And just a little warning for you: copywriting is totally different from any other writing youâve ever done. So in this module you learn the key principles like benefits, CTAs, brand voice and how to wield them so that you create effective copy that has clients clamoring to work with you. In Module 2, we turn it up a notch with Copywriting Tactics. These are the advanced tools you use to identify the emotional hooks in a project, outline and craft effective copy, and master it all so that you have confidence in what youâre writing and selling and your clients have supreme confidence in you. In Module 3, the Project Lifecycle. Maybe I should have called this the Professionalism Lifecycle. This is where you get the real-deal insight into how a project goes from being a glimmer in your clientsâ eye to being a fully created piece. These are the keys to feeling like a professional from beginning to end, knowing exactly what to expect and mastering the entire process. If youâve ever wondered how to work with a designer or what a creative review is all about, youâll learn all of that (and a ton more) right here. In Module 4 you start to get into the nitty-gritty of writing. You know that copywriting is vastly different from other types of writing, but hereâs where you learn how different types of interactive copywriting are different. Youâll learn how to master writing copy for websites, emails, banner ads, mobile sites, and weâll even delve into content writing so you have a fully packed toolbox of interactive copywriting skills to wow your clients with. Interactive is big, but print marketing and advertising is still the bread and butter for a lot of companies and clients! In Module 5, youâre going to learn everything you need to know to write for print â everything from newspaper and magazine ads, to direct mail, print sales letters and corporate pieces. And believe me, thereâs nothing more exciting than seeing your own work in print! Then we move to Module 6 and start really digging into building your business. Why do some copywriters succeed while others don't? This is I take you through the keys to building a thriving career and business, and how to keep the requests for work streaming in. We go over your resume and portfolio, how to build experience, what to charge, and everything else you need to take control of your career and make as much money as you want to. And what you will create is a powerful professional platform for writing the kind of copy clients rave about and also for attracting high-paying, grateful clients in droves. This is how you become confident, comfortable, and secure in your skills and in your career success. So whatâs included: My step-by-step system for building your copywriting career from zero to as big as you want it to be. You get the 6 training modules of my Foundations Course, with lifetime access so that you can come back and brush up on your skills anytime youâre ready to take your business to the next level. You also get monthly, live coaching calls with me where I answer any and all of your calls about copywriting, building your business, building your portfolio, finding clients, working with clients and all of that. Youâre learning something new and you should have questions â thatâs what Iâm here for. You get access to me and all of my knowledge and experience. And, of course, if you canât make any of the calls, we always have recordings for you right away. Immediate online access so you can get started asap. You donât have to wait weeks for me to open the training, this is ready for you right now. Lifetime access. Like I said, this is here for you whenever you need it. If life gets crazy and you need to take some time away, no problem â this training and the calls will be here waiting. Or, when youâve been working with clients for a while and you want to come back and brush up to take your business to the next level and next earning/pricing tier, itâs right here for you. Our private, students-only Facebook group. You get to join an amazing group of people just like you who are dedicated to building successful copywriting businesses. This is the place to get help and support and even just chatting about what itâs like to take these steps into a new career. And hereâs whatâs so cool â Iâm really excited about the bonuses that Iâm offering you. These full courses on their own, and theyâre what youâll use to super-charge your business. If the foundations course is the regular fuel, this is the rocket fuel. This is whatâs going to get you landing clients and making money faster than you might even believe. And there are a lot of them! Bonus 1 is my deep-dive course on How to Price Your Services. This is the step-by-step system for ensuring that youâre not charging too much or too littleâthat youâre charging what you deserve, but not so much that clients are going to balk at your prices. The magic numbers! Youâll also learn when you need to charge by the project and when to charge by the hour. Bonus 2 is my Find Small Business Clients course. Small business clients, the brick-and-mortar stores and restaurants and businesses near you are the ideal first clients for you. Even though youâre just starting to learn, you already know more than they do and can provide them with tons of value. Plus, you get pieces for your portfolio and, even more importantly, you get paid! This is the step-by-step system for finding and landing small business clients so that you can hit the ground running with business success. Bonus 3 is my How to Create Spec Ads course. You need a portfolio to prove that you know how to write copy, but what do you put in it before youâve been hired for a job? This is where spec ads come in. I take you through exactly how to create sample ads to prove your skills and help you land work effortlessly. I also take help you avoid very common spec ad mistakes other new copywriters make that donât enhance your portfolio â they tank it. Bonus 4 is my Build Your Online Portfolio deep dive course. To be taken seriously as a copywriter, you need to create an online portfolio site. Luckily, in this course, I take you through everything you need to know to write about yourself and your services, present your work compellingly and make people want to contact you for work. We even talk about some popular platforms like Wordpress, Squarespace, and Wix to help you decide with certainty about where and how you want to build it. Bonus 5 is my Create Your Print Portfolio deep dive course. When you show up for an interview or a meeting with a client, you need to be confident that the print portfolio you bring with you shows you and your work in the best possible light. Iâll take you through the ins and outs of creating your portfolio so that you can be sure to WOW your prospective clients and bosses. Bonus 6 is my Write for Solopreneurs course. Online, one-person businesses like coaches, course creators and even e-commerce stores are ideal clients for you. They appreciate the importance of good marketing and theyâre savvy enough to know when they need help! Theyâre also ideal since you can work with them from anywhere in the world. (Want to work from a beach in Bali or a café in Barcelona?) This course takes you through how to find solopreneur clients, the unique challenges and opportunities they present, and how to create copy for them that has them raving about you to all of their other solopreneur friends. Bonuses 7, 8, and 9 are deep-dives into how to write special kinds of copy for your client. Adding product description writing, webinar writing, and video writing can be very lucrative for your businessâand highly sought after by your clients. In these deep dive courses, I teach you exactly how to write each one and how to market those new services to clients. Bonus 10! For many copywriters, working for or freelancing for a big ad agency or in-house agency (the ad agency within big companies) is the ultimate in âIâve really made it, Iâm successfulâ validation. If thatâs your dream, this deep-dive course is for you. Iâll teach you how to take everything youâve learned and all of the work youâve created and parlay that into jobs (again, on-staff or freelance; whatever your dream is) at ad agencies or in-house agencies that are fun and exciting to work withâand that look amazing on your resume and LinkedIn profile. And Bonus 11, is a big one: the How to Always Be Working deep-dive course. This where you learn how to ensure that you always have projectsâand moneyâcoming in. Dry spells are real fears for freelancers, so I take you through step by step systems to ensure you can avoid them as much as humanly possible. This is how to keep your business running like a well-oiled, money-making machine. Plus our newest bonuses! Bonus 12: How to Use Facebook to Build Your Business. A course all about using Facebook to find and land new clients (all of you would-be remote freelancers will love this!). SO many business owners are not only on Facebook, but actively using it to network, learn and...find help. This course gives you the step-by-step skills to connect with your ideal clients in authentic, entirely non-cheesy ways and then convert them into paying clients. Bonus 13: How to Write Sales Pages. Entrepreneurs need sales pages for nearly every product or service they launch and theyâre happy to pay handsomely for them. Heck, you could land ONE sales page client and make back your investment in the Academy 200%! This course goes over all of the ins and outs about how to write the kinds of sales pages your clients will rave aboutâand will have them referring your services to their other entrepreneur friends. Bonus 14: Make your Website a Business-Generating Machine Masterclass. This is going to take your portfolio site to a whole new level of professionalism and effectiveness. Iâm going to break down absolutely everything you need to know about email marketing, content marketing, and even webinar marketing for your own businessâand make it as easy as pie! And Bonus 15: the Client-Pitching Masterclass! If pitching new clients has you nervous, this oneâs for you! Weâre expanding on our current pitching content to give you even more techniques and more ways to make pitching simple and, even better, systematized. Pitching clients is the BEST way to stay in control of your career and control your income. And here's the great thing: Not only do we give you easy-to-follow steps for everything you need to do, but you don't even actually ever talk to someone until you know they're interested in working with you. Sounds good, don't you think? (It is. :) ) And thenâ¦well, there might just be a few more surprise bonuses once you get in there. :) Wondering what all of this is worth? Well, here's the breakdown: 6-Module Foundations Course: - $797
Monthly Coaching Calls: $197 each, Â x12 for the year is $2,364
15 Deep-Dive Course Bonuses: $297 each, $4,455 in total Total - $7,616 But...I'm not going to offer you access to the Academy for $7,616. I want to get you started on your road to success as quickly and easily as possible! So, instead of charging the full value of $7,616, the price is just $597. And, as you know, you also have a three-part payment plan option: You can pay the $597 once in full, or opt for 3 monthly payments of $217. Or, for this enrollment period only, you can take advantage of our limited-time 12-month payment plan...and get started for just $57 today. Over the course of a month, that's getting yourself a latte at Starbucks every few days. Don't even get me started on the chocolate croissants. And here's another thing that's super important. Because I'm obsessed with getting more talented copywriters out in the world and with helping people who love to write build successful, fulfilling copywriting careers for themselvesâand because I believe in this Academy so firmlyâI have a guarantee for you. If you do the work in the Comprehensive Copywriting Academy, I have no doubt that you will be thrilled with what happens with your copywriting career. And if you do all of the work within 30 days, you watch the trainings and do the action sheets you reach out to potential clients, and you haven't seen results, then Iâll be happy to give you give you your money back. I want you to feel really confident about this investment! As they say: It works if you work it. But this is your fourth go-round, so you already know there's an expiration date to this enrollment. Here it is: If you're ready to take your career into your own handsâto have a career that you enjoy, that pays you well, and that makes you feel fulfilledâthen this is the first step that you need to take. After that? Well, it's easy: We'll show you exactly what to do, every step of the way! Let's get you started: [Click here to learn more about the Comprehensive Copywriting Academy, and to opt for the one-time or three-part payment.]( [Or, click here to opt for the 12-part payment plan and get started for just $57!]( Talk soon,
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