Earlier today we sent out this email but many people were experiencing issues with the links.  We apologize for any inconvenience this caused, especially with accessing the new job board. Welcome to the digest. This week we cover Marketing School launching a job board, validating your course, demand generation strategies, and more. [Marketing School Job Board]( Check out this new marketing job board to list your positions available or find a new place to work. Curated by Eric and Neil at Marketing School, they will help promote the job board to get more eyes on it. If you know of anyone looking for a marketing role or to post a position, you can find the job board [here](. [5 Ways to Validate Your Course Before You Launch]( In this episode of Marketing School, Eric and Neil give you five ways to validate your course before you launch. One of the best ways to check if people will spend their money on your premium content is to sell it before you have made it. That way you don’t waste any time on a course that nobody will buy. [Listen]( to learn more about this and other validation strategies today on Marketing School! [He Went From E-Commerce & Course Creator to 8 Figure Software Entrepreneur + Millions of Followers]( Eric had on the Leveling Up podcast Kevin David, a software entrepreneur and content creator who started off in e-commerce and now owns multiple eight-figure businesses. He made his first YouTube video just over four years ago and has now been viewed more than a billion times across different social media platforms, where he shares his expertise on e-commerce and gaining financial freedom. You’ll hear how he first achieved success in e-commerce, transitioned into e-commerce software, and how he started all three of his software companies from the ground up. He explains how he was able to shift his mindset by surrounding himself with good people and filling his head with great books, of which he provides a number of examples. In [this episode](, find out why Kevin pays his CEOs so much, how he developed his social media content strategy, and how he built up his email list. As someone who has perfected the art of leveling up, Kevin is full of profound advice, so tune in! [8 Key Demand Generation Strategies to Capture & Convert High-Quality Leads]( On the face of it, lead generation is not a complex concept. This marketing tactic is simply a way to find and connect with the right people at the right time to grow your customer pool. But conventional lead-generation tactics can be quite time-consuming and, at times, impractical. Businesses often find themselves wasting their resources trying to determine lead quality with in-house filtering procedures that take forever to deliver results. Business-to-business (B2B) marketing does leverage technology to scale and drive efficiency in the lead-generation process, but there is a need to streamline these solutions for maximum impact. The problem is, sales funnels are often filled with poor-quality leads that you need to sift out, which can hinder efficiency. That is why companies should focus on their demand generation process first. [Continue reading]( to learn how to use demand generation to deliver high-quality, self-filtering leads that convert into loyal clients. [Surrounded by Idiots: The Four Types of Human Behavior and How to Effectively Communicate with Each in Business (and in Life)]( Do conversations with customers, employees, coworkers, or others make you feel like you are being misunderstood? Thomas Erikson sought to understand how people work and why we struggle to relate to certain types of people. [Surrounded by Idiots]( shows a method for determining personality types and how to best communicate. It's about understanding the 4 types of human behavior (green, red, blue, red) so you can effectively communicate with each in business (and in life). This quote from the Amazon listing sums it up well, “Erikson will help you understand yourself better, hone communication and social skills, handle conflict with confidence, improve dynamics with your boss and team, and get the best out of the people you deal with and manage. He also shares simple tricks on body language, improving written communication, advice on when to back away or when to push on, and when to speak up or shut up.” Growth Lesson of the Week: Bottom Up Culture Working as a remote team, we are trying to find ways to connect as a team and maintain our culture. It is much easier to bond working in person, but there are ways to connect online. We’ve talked about Focus Mates, Startup Club and more in previous Digests. From that we’ve come to a few realizations. - Management does set the tone and guides culture - Some of the best ideas for events come from the bottom up (i.e. Focus Mates, Book Club, Startup Club) - Connecting teams who do not normally interact with each other is important We will continue to work as a team taking feedback from all levels on how to build culture. Culture is built from the bottom up and guided by the top. What are some culture building ideas your employees have brought forward? Until next time,
Ă‚ The Single Grain Team
Ă‚ P.S. Know someone that needs a job or wants to hire? Check out the [NEW Job Board]( we created! Ă‚ To make sure you keep getting these emails, please add hey@levelingup.com to your address book or whitelist us. Want out of the loop? [Unsubscribe](. Our postal address: 707 Wilshire Blvd, Suite 3630, Los Angeles, CA 90017