The "spamification" of information

A few weeks ago, I sent out an email about [how marketers ruin everything](=) they touch... And today, I want to share another revelation with you. One that dawned on me during yesterday's private briefing with Danny Iny. (which was AMAZING, by the way!) Since the briefing wasn't recorded, I can't quote his exact words... But -- at one point -- he said something like the following: "With the rise of generative AI tools, pretty soon, the whole internet is going to get FLOODED by mediocre courses created by Chat GPT. And because of that, the value of information-only courses is going to go down to 0. Essentially, we're going to witness the "spamification" of information in 1-2 years tops! And that's BAD news for all the info businesses out there that rely on creating courses and information products to make a living. Especially since this massive erosion of trust will make people even more skeptical of things they see online. Of course, on the other hand, people will want to buy things that are created with care and impact even more... But the problem is... how can YOU, as a creator, compete against others who've suddenly unlocked a 10x multiplier in their productivity... without losing that "human touch"?" And THAT, I believe, is the million-dollar question. ​ How can YOU make sure you won't get left behind in terms of productivity... ...but at the same still keep your genuine, authentic, human touch? 🤔 ​ And also: How could a coach, consultant, copywriter, or expert keep up and compete with these changes and AI’s ability to just churn out a million generic courses in 5 seconds flat? 🤔 And ALSO: How can we leverage this technology to create amazing online courses that are profitable and bring great results in a way that cannot be replicated by AI? 🤔 All crucial questions we need to answer if we want to succeed in this AI-disrupted world. Because here's the thing: Relying on Chat GPT too much will make YOUR stuff boring & vanilla too... (Since Chat GPT doesn't really understand anything... it just predicts the most statistically likely answer, instead of the BEST answer) But ignoring it altogether will make you slower, less adaptable, and much less productive compared to others. It's a complicated problem. ​ So is there a silver lining? ​ Well -- according to Danny -- the answer lies in understanding two key things: ONE: You have to learn how to use Chat GPT better, so that it gives you more "human-like" output ...and... TWO: You have to start looking at Chat GPT as an infinitely hard-working, but only reasonably competent assistant that needs lots of supervision + guidance Because sure -- on the one hand -- you can use AI to do pretty cool stuff like: - Come up with topics and angles for your course - Gather and synthesize public market insights - Analyze market research data that you assembled - Draft marketing assets like sales pages, videos, and emails - Enhance your offer with time-saving Al shortcuts - Iterate learning materials to improve student experience - Draft and develop assignments and worksheets But on the other hand -- without proper guidance -- it's gonna give you pretty "meh" results by default. YOU have to know EXACTLY: ...what to ask for ...how to ask for it ...and most importantly, how to differentiate between GREAT output, and output that's just "meh" Now... Since this technology is so new... and everything is evolving so rapidly... ​ Nobody really knows how things will play out over the next 1-2 years. ​ But I believe Danny comes pretty close. (unlike lots of so-called "AI gurus" who suddenly switch from being crypto bros or having TikTok agencies, and whatnot) And since yesterday's private briefing was so well-received... He's decided to go one step further and run a [LIVE 3-part bootcamp next week...]()​ That's ALL about helping creators, experts, and the people in their teams (like copywriters!) jump ahead of the curve and create effective, profitable courses by leveraging AI tools the right way. During this bootcamp, Danny will share how you can use these tools to design powerful courses that are a win-win for you and your students... And he’ll even show you how to fill your courses with your ideal students! (while charging premium prices) It’s happening in 3-parts on Monday, Wednesday, and Friday (May 15, 17, and 19) and will run for about 90 minutes. And -- unlike some of his premium trainings -- there’s no cost to join in ;) Here are just a handful of things you'll discover when you attend: === ✅ What exactly ChatGPT is, and why it matters to online course creators. (It’s not just a passing fad, and it WILL change everything…) ✅ How to create an online course with AI in under 10 minutes. This live demonstration will blow you away! ✅ The right way to use AI to speed up your course building (and business growth)... ✅ The *wrong* way to apply AI in your business, and the consequences if you do. (This is going to hurt A LOT of businesses this year…) ✅ The biggest impact of AI on the online courses industry. (Hint: nobody is talking about this, but those who understand it will be miles ahead!) ✅ How to design a successful course by tapping into these 3 core human desires… if your course is missing any of these, it’s doomed from the start! ✅ The secret “numbers game” that drives every successful course business. It’s a critical step, but hardly anyone knows about it… ✅ How to create hyper-effective (and profitable) courses with our proprietary “hybrid design canvas” tool… ✅ What “prompt engineering” is, and how it can save you TONS of time. Hardly anyone knew about this skill 6 months ago, but now it’s critical for leveraging AI tools… ✅ How to establish the credibility you need for people to buy your course (even if you’re new to course-building)… ✅ Why AI makes selling courses harder (not easier). Plus, get Danny’s under-the-radar strategy that will fill your courses… ✅ How to “seed” the market with desire, so your ideal students are primed and ready to buy – even before you make an offer… ✅ Danny’s top 4 go-to course selling strategies (and how to use those strategies quickly, with the help of AI)... ✅ and more! === As you can see, {NAME}, it's quite an impressive list of bullets :) And Danny always overdelivers, including in his free workshops. So I really hope you’ll make time to be there. I certainly will be. ​[>> Just go here to register now]()​ Talk soon, -Csaba ​ P.S. -- I really think Danny's approach to AI & Chat GPT is different... (and believe me, I've seen lots of experts already) So I'm going to be promoting his stuff a few more times next week... Especially since his teachings have already helped me realize what I need to do differently to successfully launch something new in the 2nd half of 2023. So I'd LOVE for you to also open up and hear him out... But IF you feel like this ISN'T for you... then just [click here](=) and I'll exclude you from these emails. Don't worry, you'll still stay on my list and receive other emails, just not about this particular thing. I don't want to keep emailing you about it if you're obviously not interested. Cheers! ​ ​ ​ ​ ​ Please add csaba@gameofconversions.com to your address book or whitelist us. Want to change how you receive my emails? You can easily [Update your profile]( or [Unsubscribe]( Our mailing address is: 113 Cherry St #92768, Seattle, WA 98104-2205