What's the most *dangerous and expensive thing* you can do as a coach? It's choosing your coaching niche. What? Dangerous? YES, and for many coaches, itâs also Expensive. I know, it sounds counterintuitive. But hear me out⦠When I talk to coaches - whether they're just starting out, struggling to get clients or even successful ones looking to level up - they all face the same roadblock: "I don't know my niche, so I can't start getting clients." Or⦠"I chose a niche, but it's not working and I'm not getting clients." Even successful coaches with years of experience and a solid client base often feel something is "off" about their niche. They believe that if they could just get it right, it would unlock a flood of better clients and bigger paydays. But here's the kicker: When you "choose" or "pick" a coaching niche as a coach, you're ALREADY making a critical mental error. The mistake? A niche shouldnât be chosen. It should be DISCOVERED. It might sound subtle, but itâs not. Most coaches are asking "Who am I looking for?" â¦rather than the question they should be asking, which is: "Who is looking for me?" This small shift changes everything. I've taught thousands of coaches about niches, and I always ask them to think about what their ideal client is typing into a search engine⦠to solve their problem or challenge. Want to know the most common response? Blank stare. Or⦠âUmm, I never thought of that.â And thatâs the problem. Most coaches have no idea what their potential clients are actually looking for. They're too busy trying to âpick a nicheâ instead of aligning with the real needs of the people who will pay them well for coaching. If this is you, then itâs very likely that this disconnect is costing you clients, money, and fulfillment in your coaching business. But there's hope. There's a better way⦠I recently taught my [7-Minute Niche Challenge workshop]( and if you missed it, I put up a replay so you can still get this niche-targeting training. In just 7 minutes, I'll get you into the right starting position to build a successful coaching business. Youâll also learn mindsets for targeting your niche and finding your ideal âAvatarâ client, youâll see live niche coaching and much more. No more random guesswork. No more trying to force yourself into a niche that doesn't fit. Here's what you'll get: - My 3-Question Niche Test: Three simple yet powerful questions that will help you nail your niche - CLARITY: Finally understanding why it was so hard to find a niche - The secret to commanding higher fees from clients who are a perfect match for your expertise Ready to break free from the niche trap and take your coaching business to the next level? Come watch the replay, and letâs find a great niche for you in literally 7 minutes: [=> Click Here To Rewatch The 7-minute Niche Challenge]( Youâll also see live niche coaching, and get a lot more clarity about your niche. (NOTE: While the niche challenge is only 7 minutes, thereâs a lot more training in this replay video⦠it really goes into depth.) At the end, youâll also see an invitation to join me for my new Future Coach: Avatar Program, which is the ultimate training for targeting your niche and attracting high-paying clients. We have a limited offer, thatâs closing soon, so if you want to target your niche and get more clients, make sure to join us today. Don't let another day go by struggling with a misaligned niche. [Join me for the 7-Minute Niche Challenge, and let's unlock the true potential of your coaching business.](=) The clock is ticking. Your ideal clients are out there, searching for you right now. It's time to help them find you. See you in the 7-Minute Niche Challenge! -Eben P.S. Remember, the most dangerous thing you can do is choose the wrong niche. The most powerful thing you can do is discover the right one. [Watch the 7-Minute Niche Challenge now and learn the way that top coaches target high-paying coaching niches.]( © Copyright 2024 Go Meta Media LLC, All Rights Reserved. Go Meta Media LLC is a trademark of Go Meta Media LLC. All emails sent to Go Meta Media LLC become the exclusive property of Go Meta Media LLC. If you are under the age of 18, please go to the link at the end of this e-letter to stop hearing from me, or send mail to "Go Meta Media." 3435 Ocean Park Blvd Suite 107-I, Santa Monica, CA 90405 By reading this, you agree to all of the following: You understand this to be an expression of opinions and not professional advice. You are solely responsible for the use of any content and hold Go Meta Media LLC and all members and affiliates harmless in any event or claim. Questions? Comments? Go here: You'll find answers, be able to chat with a live support person, or be able to send us an email directly with any of your questions. [Unsubscribe]( Go Meta Media LLC
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