from bad news to good news

[PICS] more real numbers from inside my business I shared some bad news last week, {NAME}.  In case you missed it, I started revealing the real numbers from inside my freelance business through the end of Q2 this year.  And when I asked if you wanted me to keep going, a lot of you replied saying “yes.”  So I’m going to do that today.  But first, here’s a quick summary of what I shared last week:  My revenue projections took a hit in Q2 this year. Since I’m not going to be able to complete as many sales letters this year as I originally planned.  But it also could have been much worse.  Because on the bright side, I’ve also been making a lot more than I expected from royalties and performance bonuses.  And when you put it all together, it means I’m now projecting a little over $245,000 for the year.  That’s a decrease of more than $6,000 from what I was projecting at the beginning of Q2, though.  But again, it would have been much worse if my royalties and bonuses weren’t so good through the first half of the year.  And on a positive note, the other two metrics I use to measure the health of my business are still looking strong.  For example, I’m only expecting to work 1,139 hours by the end of the year.  That’s well under the maximum of 1,200 hours that I was willing to put in.  And it means I have a lot of wiggle room to put in some extra time to hit my financial goals if necessary.  Plus if this number holds, it means I will only work an average of 22 hours per week this year.  Now I don’t know about you…  But making nearly a quarter million dollars a year while working roughly 4 hours a day sounds like a pretty sweet deal to me.  That’s only possible because I’m able to earn a healthy effective hourly rate for my time, though.  Which brings me to the last number that I track to manage my business.  I’m on pace to finish the year with an effective hourly rate of $215. Which means I’ll make $215 for every hour I spend working. (Not just client work. But also doing my taxes, keeping my books, going to live events, and everything else it takes to keep things running smoothly.)  That’s $15 more than my target for the year of $200 per hour. Which once again means I’ve got some wiggle room for this to come down while still reaching my goals for the year.  And with that, you’ve seen where I stand halfway through the year for all of 3 of the key numbers I use to run my freelance business.  Any questions?  Hit reply and ask away. I read every message and reply to as many as I can.  Until next week,  -Brian [Unsubscribe]( | [Edit your details]( Freelance Like A Pro PO Box 281 Bloomingdale New Jersey 07403 United States [Powered By Kartra] - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -