How we made (almost) a million bucks since November 16

7 things we did that worked ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   As of 9:30 this morning it was technically only $940,150 but it'll crack a million by the end of the day:   This is all for that crazy offer where you can get 36 of our best trainings, software, scripts, and templates for a 99.971% discount The offer ends TONIGHT - [so get it here.]( Now - here's what we learned: 1. You can do this stuff longer than you think: Technically, this was meant to be a special offer for Black Friday and Cyber Monday. But it worked really well so Aaron Fletcher said "hey let's just keep promoting it and see what happens." That one thing alone was huge because the offer has consistently brought in between $10K and $25K per day since we were originally going to take it down on Cyber Monday. Think of all the revenue we'd have lost if we did that. So the "redneck" version of this lesson is this: "When somethin's workin' real good ...keep doing it til it ain't workin' no more." (We brought in just over $32K yesterday with it - but that's most likely due to the fact that there's a deadline looming. [Like I said, this expires TONIGHT so if you don't have it - get it here.]( 2. Perfectionism Kills: Aaron and I had major writers block when it came to coming up with the right "pitch" and the right "angle" for this promo. The reason why is because there really was no "angle" ...there was no "story". We just thought this would be a cool offer and we wanted to see which one of us could come up with the coolest stuff to add to it. After about a week of trying to "think of something cool to say", we finally just got on Zoom and recorded ourselves describing the benefits of each of the 36 products that are included in this offer. It worked. The page isn't fancy but it's still converting at over 6%. [See it here.]( 3. Nobody Cares If You Look Dumb Our sales video came out terrible. We recorded it on Zoom - the audio gets garbled and weird - all we used was our web cams ...and if a "professional" were to see it, they'd insist on re-recording it. I mean c'mon ...we've both been in business for a gazillion years ...we're supposed to be "professional" ...shouldn't we at least have a moderately good looking video? Yes. Lol. But we ran out of time. So we used what we had. It worked anyway. Nobody cared. [Look at it here and you'll see what I mean.]( 4. It doesn't matter if nobody knows you (as long as the offer is good). One thing a lot of readers might be thinking right now is "yeah but everybody knows you - that's why it worked." And you're right. KIND OF. We ran ads to this offer and targeted total strangers. Super broad audiences like "people with businesses." As of yesterday, our COLD ads were bringing in an average of $1.50 in sales for ever $1.00 we spent. On the SAME DAY. Is it a huge return like the 30X ROI some folks like to show you? No. But I'll take it all day long, forever. We made a profit before the Amex bill even hit so technically speaking - we didn't actually "spend" anything on ads. This is especially cool when you consider how "bad" the sales pitch is. It's just a semi-garbled video of two dudes showing what's in each of the products included in the offer ...and then a big list of all the products below it. [Seriously - see for yourself.]( 5. The "Human Touch" is AMAZING! Hey - get your mind out of the gutter. Here's what I mean. Before we ever started promoting the page to our email lists, we used two-step emails and two-step social posts. That's just a fancy way to describe emails and posts that basically say "Hey we have this cool thing - let us know if you're interested." And then a real person emails or DMs everyone who says they're interested. They answer questions, send links, etc. It's a really common technique for "high ticket" people. But this is a LOW TICKET offer. We used the technique anyway and we'd brought in just a hair over $200K in sales from two-step stuff alone ...before we ever made the site public. [By the way, this was Aaron's idea and he maps out how to do it in his high ticket trainings (which are included in this offer). Get 'em here.]( 6. The MOST important thing is the OFFER. This would have NEVER worked if the offer wasn't good. And man - this offer is GREAT. It's hard to say "no" to because it's literally worth close to $100K ...and it's 99.971% off. So it doesn't take a marketing genius to make that kind of offer work. (If you want to learn how to craft a great offer - go through the bonus training in Ultimate Webinar Blueprint, which is included in this. There's a whole template for how to do it (regardless of whether or not you use webinars.) [Get it here.]( 7. Deadlines work! Kind of obvious but on Monday, we didn't really mention the deadline.. We did $18K. We started mentioning it yesterday and we did $32K. I'm going to follow up a LOT today (and really focus on that deadline) ....and I bet we crack $150K. I'll let you know after the dust settles. [Meanwhile, get this here. It expires tonight and when its gone, it's gone.]( Frank Sent to: {EMAIL} [Unsubscribe]( Frank Kern Media, 3960 Howard Hughes Pkwy #500, Las Vegas, NV 89169, United States