Beer companies are taking on their latest threat

And we think it could spell profit for savvy investors --------------------------------------------------------------------------------------- [View this email in your browser]( Dear Savvy Investor, You might have heard the news already: Financial experts from all over the world agree that a marijuana boom is coming. To the tune of an estimated $80 billion. And if you think the only way to profit off it is by buying a cannabis farm, you're dead wrong. Here's what I'm talking about: In the last six months alone, North America has seen incredible developments in marijuana legalization - developments that would have seemed unthinkable 10 years ago. On Oct. 17, Canada legalized recreational marijuana. Completely, nationwide. On Nov. 6, Michigan became the 10th state in America to legalize recreational marijuana... and the very first Midwestern state. Additionally, Missouri and Utah both legalized medical marijuana use. If you're keeping track, that's now 33 of 50 states with some form of decriminalized marijuana. On Dec. 7, one of the largest tobacco companies in the world announced a 45% stake in the Canadian marijuana producer Cronos Group Inc. Even tobacco companies can see which way the wind is blowing, it seems. Now, why am I taking time out of your day to tell you about this? Because I believe these three events are part of a bigger story... the unprecedented boom in the cannabis market coming our way. And with every U.S. state that inches closer to full legalization, the potential cannabis market grows more and more attractive. Members of the 2019 Congress have already announced their intention to make cannabis legalization a top priority. Here's one representative on his vision for 2019: "Marijuana will be legal at the federal level, and states allowed to responsibly regulate its use." Now, there's no guarantee the Democrats' "Blueprint to Legalize Marijuana" will be fully implemented. But it's hard to deny the snowball effect of industry developments, state-level changes, and a cannabis-friendly Congress. Oh, and if you think I'm exaggerating that snowball effect? Consider this: Tilray (one of the largest cannabis companies) saw its stock price rise 31% the day after the midterm elections. And since experts have projected the American industry will skyrocket to as much as $80 billion by 2026, I think it's time for investors to start paying attention. Now, if you're convinced (as I am) that we're heading toward a cannabis boom in the next year, you might just want to close out this email and go buy Tilray or Canopy, and call it a day. But if that's what you choose to do, then I think you're missing out on a huge opportunity that's staring us all right in the face. Let me show you what I mean. Sales of beer in the U.S. have been shaky for a few years. In 2006, about 65% of what 21-to-27-year-olds drank was beer... but by 2016, beer was only 43% of the alcohol consumed by the same age group. In fact, beer consumption in the U.S. has declined every year for the last five years. For whatever reason, Americans are having second thoughts about beer. And with the prospect of legal cannabis looming ever closer, beer companies started getting nervous. Legal marijuana could spell disaster for their profits, if they didn't do something drastic. Well, that something drastic has ALREADY started happening - and it's a little something called "if you can't beat 'em, join 'em." The result? Huge, seemingly unsinkable beverage companies are buying into and partnering with these new cannabis companies! Constellation Brands (makers of Corona) now owns 38% of the cannabis start-up Canopy. And they're not the only beverage company seeing the writing on the wall. So just like that, a cannabis boom isn't a threat to beer companies anymore - it's a blessing. Now if you're looking for more protected exposure to this potentially volatile $80 billion cannabis boom... ... well, I think it's worth looking to the companies that have been around for a century or more. Companies who know how to deliver a product from growing to shipping, who know how to weather market downturns, droughts, buyouts and even Prohibition. Companies that are ALREADY turning a profit in the $350 billion U.S. beer industry. A hot new market, combined with decades of experience? Sign me up. But unless you're a Rule Breakers member, you won't be able to find out the beverage companies we're most bullish on. That's why for a limited time, when you sign up for Rule Breakers, you'll get access to the Motley Fool-exclusive report "Cashing In on Cannabis: Two Beverage Companies to Take Advantage of the Coming Marijuana Boom" for FREE. "Cashing In on Cannabis" reveals the names of the beverage companies we think will set you up for backdoor profits from a potentially $80 billion cannabis industry. (Nope, it's not Molson Coors.) If you have any interest in being among the first group of investors to capitalize on this growing beverage-cannabis trend, I recommend you sign up today. [Yes, I'm ready to join Rule Breakers and claim my FREE report]( To your wealth, [Eric Bleeker] Eric Bleeker, Investment Analyst The Motley Fool Having trouble seeing this email? [View on Web]( We work fervently, feverishly, and Foolishly to make sure all the facts and figures we publish in our emails are 100% accurate and up to date. The Motley Fool owns shares of Molson Coors Brewing. This is a promotional message from The Motley Fool | 2000 Duke St. | Alexandria, VA 22314 [Legal Information](. Copyright ©1995-2019 The Motley Fool. All rights reserved. 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