Product Update: AI Recommendation Engine Now Live.

Introducing the first AI recommendation engine for the M&A industry, answering the question: "who is likely to buy my online business?" [View in browser](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Hf5nCVhV3Zsc37CgHrBW1NyG8Y97rktyW6YYWdJ3gQYhjW6RzTS29gTqyLW4VVlhB5V_PBcW5XyXZW7djybmW1Hbzst6ZC6P9W7hSRKp9fRZjnW74JkTH4wk5KLW5gVXTl35qGhnW4WZM_35bbpCvW5RhhH-7xSrYMW3DlVG45FK29GW5RWFJk8W5r2HN3d2tkg-NRwhW35YPK33FMSXzVc1X596WwSlWW23ylxH973fpRW9lYb9N2HsMY3VDt4TN1fT4KQMkYSqxt58DbW4scMSD2cC8LGW7GRSMp1jvlvpW9jzdrc4X8M0-W44kGVL6W3460VFX83D3Wy1_PW3Kwv0R8Bz_QTW7-XtCw80kjJSW80dBvQ7czHg5W2jfDRB5pW5PcW8PgmLr4JhRsWW4rNMxR3LCFqVW1FVMGC5mX1MHW5Tjv54588-q6W3XQFmF3rZRJqW18l39D5DWZdFW4qCJrL4h1_Tx394G1) [flippa_dark] [flippa-recommender-engine](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Jr3q3phV1-WJV7CgLsTW2d3pPV5pT4kGW60Bvs32fmmxSW8y2c1W6fg0mmW6ncXmK5pYS8hW8Sp25m7fpLT7VCk9VR5r1jCLN9bB4RbyH0wLN1LZMyrTPr-CW1f89HR1qbj5pW3PtVCr1QnML4W6j8CKL4SN5kgW4N6NBf8r3FDJW2wYwMZ3zZnpkW44Nrg14W4cZ1W6ZRqy6805Pc1N3fKJ69vm3-JW3SQpLp9dmw44W6Wbwfr1wQ1YhW6BqsZ61Vm2s6W5JmBlP6xrY0yN4dT-s85d1_8VmYfsF1KRlw4W3x4yFp6vx1n8W8qJ7kW2bjbb9W5RP97-7qylGxVSng5s5HV0QLW27hBz229C86LW3nlDM66fJFTq3kmN1) Introducing The First AI Recommendation Engine for the M&A Industry In recent years, the rapid growth of startups and mainstream adoption of digital business coupled with the large influx of acquisition entrepreneurs, funds and family offices has significantly and positively impacted the M&A universe. Despite increased deal making across the board the workflow and industry approach to deal making has been slow to adapt. Flippa has led industry change and [this latest announcement](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Jr3q3phV1-WJV7CgT1HW4n_LsT5CG7S9W5rWKTc3k8jxvVt4L3d8GpBZlW66wzHg5scdnTW4LpCNY8gvPwKW2bBwrG6NR9jQW37hs1x4-pCbtW16-QXL4PlSpjMn1LbKps3S6W92H4Jf3xV5DLW1sypGH8pvC82W4sQKBS5VgqvJW1Cm-jv3nnMkbW6rTJ0m5GsbDdW2jnHGJ8YwvKNW8XGvPG3pLz1yW7MvWXy8_nxXMW7761fs6NS6r2W1WFGvP3NQbY6W8qk9wz3K9rHwW2VVt9R6tMNQvW6C1-vR5hx-BRW95jX497BH0khW2Sk9Tn5YbnKvW3Jy_my2KQRyHW7nn64v3tf9VkN9k7vGFsY7jVW64hgJW7_jCFS3h7F1) - an AI powered recommender tool for matching buyers and businesses continues our innovative approach. We quietly launched the recommender engine to the marketplace 3-days ago. The results are outstanding. Just over 1,000 invites issued with an unbelievable 85% open rate and CTR of 40%. As good as we could hope for as we look to help business owners exit and buyers acquire in the most efficient marketplace globally. AI Can Lead to Greater Efficiency in the Initial Matching Process In this dynamic and fast-paced environment, traditional methods of relying on professional networks and CRM’s are no longer sufficient. Business owners want greater efficiency in the process and the buy-side expects deal flow on tap. As a result, the role of new technologies, particularly Artificial Intelligence (AI), has become increasingly important in revolutionizing the way deals are done, particularly as it relates to the search for targets in a business acquisition or exit strategy. In the M&A ecosystem, the foundation of success has historically relied on two key elements: a robust relationship network, and manually crafted company databases. But how can brokers ensure the best match and ensure an exhaustive search, particularly as the universe of buyers continues to grow exponentially? This is where AI comes into play and what we have built here at Flippa; a tool that helps business owners, M&A advisors and brokers. Building a Scalable Recommendation System At Flippa, using cutting edge machine-learning, we have developed a system that matches our buyers with quality listings picked specifically for them by leveraging the latent (or hidden) intent of their actions and behaviour which informs their preference. [flippa-ai-recommender-for-m-and-a](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Jr3q3phV1-WJV7CgWfnW2RGB0p7kBvpjW3YngfJ22--S3N6F_w57xbRDXW2FcXpw2h340gN4CDgggx3-8qW3WvFlk1s_RBBN2hT-wp4XJK-W1P-wCf4bsJ8KW7YYlZq4tw68FW7STk_g1YSyY_W7cLKnn1bqbfpW4pDx7x5Yrl13W1Fy7sH5stzsHN3YXsk5gyfbQVt2gHW3mMm_hN6TKggXzfXHVW4_p5xB7D9G8PW263dVD76p14pW7LKsTM5glspZV_Fwkt97Gx0JW2-3nHm1snspgW16XFpS4kgbvmW5-Z5_v7sb2zkW6hKnBr2WWNq1W4kbjWz6VDmBbW3p16NH5qXzgDW3Nmndl7xy9S8W98ych71Ds8_B3d711) This is a visual representation of how similar online businesses are to each other based on how prospective buyers interact with them. After a significant amount of training, the model has begun to understand the intricate connections and interdependencies hidden within the seemingly endless network of edges and vertices - allowing us to surface recommendations to our users at an accuracy and scale not previously thought possible. The solution is an effective scalable [recommender engine](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Jr3q3phV1-WJV7CgT9RW1HppxX79_CxpW8X98QL2jRkQwW121_RR6r1zm1W5Q3Jc03Psc-jW5Ms-ML7kqqy7W4gkg_Y2_3_KLW1GNr9G8k1TsbV6SJr38BvQ82W7W-_MY86JDRVW7JGQZs2n-XJdW6MC3SQ1SkdYZW14hTJ496cfrhW6H1wNZ33btvnW39glSj8kNgNKW8s57n22YSv5BTZtKm7HF7CyW2rsLPP7xTZP3W4rsZc352YNClW4XwW3T45fBBPW2nMt-D7RSXRHW4LmZ_D5VYMRyN23chzZsXxfvW6m-x5G2xlhwlW7YLMJR7-jzBPW2y0c7N3qGZx4V1nh6l5VjPgwW6PWw-76xD4nBW218GgL1tnqPP3mCN1) where buyers will be matched algorithmically giving business owners, advisors and brokers a network of buyers at their fingertips. Just hit ‘Invite to Deal’ and the target acquirer will be notified of a relevant deal, expertly matched by the Flippa platform. [Deal room](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Jr3q3phV1-WJV7CgKBMV-mp4T1ggc7-N5P7_KRXHJBPW8Gk_Ph72XRxVW3b5_nc2-vbn_W1L4k9h2XnxC1N6vr99C5z8mbW7HyvPL5n-7n1W2RfHqv6RCndqW88LyY072r8sgN7MdG0-VW9WHW2lpygn52yKXRW7sFdK_3qn858V_3j6L8PVq39W96l6F74-srv0W3Pp5RN80xrCPV2JbXK6DwkRfW9dzN8x4PKTpPW6cr-yF7n5lg8W6c5s-j3R-dtMW1LMCdq3Xz1qyW49KmhL5zmCC4W4qdQTN2M6cxcW3J0kSk7w5vg0W6c8xvv2BRKzPW6-HRjh20r5t4W5Dqd872G3WKjVLgz__2SSgYRW94cyH_11RDM33ll41) This is an example of a Flippa Deal Room showing buyers who have been algorithmically recommended for a particular business by Flippa's recommendation engine. This Effectively Answers the Question: "Who is Likely to Buy My Online Business?" The power of AI lies in its ability to predict future behavior based on a set of examples. By creating a learning model through algorithms, AI can analyze new data and make predictions about future acquisitions and investments. The Flippa platform now provides a unique and comprehensive matching database on startups and SMEs from around the world. You can read the full product announcement [here](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Jr3q3phV1-WJV7CgDPcW80t_wx38S8qNW3Qg2HS62vtRCV17S6d1RnxwsW3g4txW3tQKqNW5kPRly8jLbYQW6MPzxj4pFQ1ZW4-jQm01RTBVsVz1HxQ4VwHCCW5Vv5M-4Dg3WFW2rj0_f21DXVdW2137dQ70v8JyVmktNz8h6J7TVFNYXn3F32FkW6GLJzr6TZr5TF2Kp_5ghCJ_W7sm7WW3sjvMgVjpGFb3Lz9FZW6p0kl95FBFssW3hg5Lc7hDP39W8CP8Kp6m4pZ1W1sl5nb26SdlqW1ZmHrm6_lJ6QW7Z_nJh7l4MNsW1W052L1w5qNvW4gjM3y6CxyNPVxr4pK96vzY2W4ns5rR1xG4ggVyYjJM4YD1fH3h_p1). I would love to hear your thoughts on the recommender engine, flick me a note at product@flippa.com Cheers, Tony Head of Product [Facebook](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Hf3q3n5V1-WJV7CgQ10N7BRj1skYtSgW8bW-t-6Zm7FFN2p_G50xL5FCN23JKXW1Dq_1W5lx0YD2hmZxzW7HYmf15qY2VBW5xgB2q6s0xJFW3srst74-JsJPW36Gm2s1hgfZVW7Npryr8Zk4WqVNYrsQ8HYJTMW1j7-DM7FVr1cW14xkz36Gw91pW14RGMd93SR8VN5NM3YnK_VG3W1rJ28d8723xdW18twl18ypjWdW3N9-g85jFyqkW88Lx6K2v2D6_VPWNXg3Qzy253gf-1) [LinkedIn](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Hf3q3n5V1-WJV7CgXMwW27pqrk1JZ0qyW2HXP4_2qfTKyN6KJWxqhx3G7W98V3zm7Wm_JBW2s0Wy83RhtHVW6qnRDT26CrNnVJ_3kP3tTwCHN3ZnSBRYwbyNW3Jbfjb3B1SpVW5fBngP7cnTx6W1SQZQF4PPJhnW2VRyd94VRzv_W5xcnkP1v-9wQW5HzP8t75CdGBW81cBhl43VZvFW7qH-BY34trTRN8LWz7pMkSc7W4P3f8Q8MY0jpW1TMtBZ1CCJzLW3_0qfC3mw1F_3kTV1) [Twitter](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Hf3q3n5V1-WJV7CgSgsW8n4hrr1pzCw4W8wX4R27NN_ddW2HQXdD2pxk8WW9h648L7cRqjJW5XPQrs1T3fMWV27WlW4YJBmBVsKwM11BDlTgW5_S-HV4jXB_RW64zgsV81XhYbW1jrGj49d8lnQW1YXZbf8xNtwsN8skwQKhsl-wVsVjRq2mgCYjW6dDxkY3hD5S5W7s0nSc5G1H_mW62YQrg7-7D-tVPBjCd18sh_7W84WQKD1RMXtMW764jNC3HjxRvW1CpfWY2V7vrs39K71) [Instagram](113/d2q1V504/VVP1kf9hT2wXW51C5LV8_6jLKW2jjqKJ4WRMbRN3_3-Hy3q3npV1-WJV7Cg-ZDW2zfNrS77CDGrW4qsRSV9f1rFgW6tRT2q2Bj_6yW72Bfny8VhMC0W7MChsK47sBL2W28T_Gc8J-B80W1D4R8k2GnTW9W9frPRz8rBc68W96kRFg7gZWqjVn7qb12MM_xzW8br0tb8J0r8bW1JRSGH8rZPMsW2npNY22WS2g6Vkk55F2Nj31DW7Y7WFs7xy-LqW5KB8Vx2XyHxyW4Mc7xT5mrlpHW98GkRK3TJY9BW7QyPVk1XHgP6VRQsRx2KPq3nW84zD_r2mGW5TN83xGQHY7hFG38ks1) Flippa, 3000 E Cesar Chavez St, Austin, TX 78702, United States [Manage preferences](