*Google Algorithm Guidance* plus Apple Earnings, US Fed Rates, Shopify App Store Languages: This Week in Online Business

Google just published the most significant guidance on its algorithm update Quality Guidelines to-date. Click [here](VXb8V059nnt1W4PTL_R5zX_XL0/*W5Hqw9R7pLJzbW5lXNSB1hDgrJ0/5/f18dQhb0S1Wc2RMFdXTvQrp2qy8sbN2YWVhb6dN08W81nXLN32s82gW58Mj157_MTqjW5wFD-S8G2fFpW1W0xTK8gstjvW2vhGjC1Dt1vNN6_5J781WfckN7cKcfmbDKPkW8NrGMm1h63hpW1Ld5sM6h8JG1N4BvHhdkdXxhW5VDDXb6ySSmLW7W2gr81Ft5Y1N1xXb9kL2b9mW4lWkNd4S8VBVW3yB2dz60TP95W5gh4B31gB1QmW75gWwF7knkCkVPZmsS8ytQRTW3HHwJd5p687yW5LTnF46tT_PsW5gn0787XCLKwW7rPMZh4TLlwBW8TmfZM5MlLDFW5VQXzq1qtyJrW4lK8_78k1GtFW2c44lz8m8DPMW6tcrPW8RqbnNW1DYYvX8Df9ZVVzqNPD8Kt2GsW6Xd8K988Rm1KW1sRnqg5b-ZCPW54BTB_2H_Hp5W3TsnVM5z0csmW3r4v302rFBbsW5N6PSC73j8GcW6m7BXS7lYF5PW5JtbH76xx2mfW3bqB793n-rrPVcBF8X4yMLmfW4QkGcM7d5Jj9W4sWZJV3dCYrFV2k3T35T4_StN2V5Sll-DpPLVF6JGF687c0pW8ftrjY3tt0wnW2Q8vsr8Xdt3NW88Zdtk3tVt-NW3PBqNr97br19W3lSDpH7G-v8rW8bGCSQ7sYPf6VgGGVb44nj-M103) to view this email in a browser. [FE Newsletter Header Zapf-07-3](VXb8V059nnt1W4PTL_R5zX_XL0/*W7J6sY77P_2ZvW418pjp80xHtQ0/5/f18dQhb0Sq5F8YHtb0N7SNrDlHyjJqN8r53ZWQBs8zW3hHhb_2P7_nXVcnTGj984zBrW4r1Pl94rQbdXW96dDRS4vgKM1W98cdbX7c7F4fW2m1yk97JtTqnW8mnw907bjnYCN3l2dXgZTtPsW70fl6p7PJ6bdW2gM1cw1THSXdW5J10-t5FHJhrN3xQCXbg0WT3W3BJBy_5WnM8TW5-2sjB7ZzDyKW7GLjPj2LG_JYW6bRLGY1YSclgW7CMhrG1ygddKW2d2LKW7C0wzYW7NQMVv1HvXVqW81GHjc1V5llDW1ftV1c6rFdkqW6qRYX976bdMnW7JSM1T88kdlzW7l8bp76gRlpKW1HqMtw1Fkxh2W1xC3FX67T5l5W84vMTW21-dtxW7sWD1y6yxcgZW7970fT1Q0JzdW4KfDzc72Vf0vMrPpMvrJh2DW41MLvy2ykJGLW2yc11r50MFJVN5CRbFYyqHw_W1BXcr23xxDzVVJgszJ8pyq1kN3_XddmVpl4RW1MbM2z8xNt-rVVFTsf2kvjl8W3bGkNX73Q0vRV1-zQx5S-zYS102) Hi {NAME} Google has just [published](VXb8V059nnt1W4PTL_R5zX_XL0/*W6xS29z5gMtq8W2s0s4C6wqplD0/5/f18dQhb0S9r79hxTXFN7SNrDlHyjJqN8r53ZWQBs8zW3hHhbc5Cgxh0VnQ9Qq8--v1pW494qFr30TVstW7KdgsQ4cybMYW8V6rxT8Wm1twMrNDNGt_QWBW8WxMyr2M3J9WW2MDk-11SdjlrW8Fdh1C8k1dMQVpSBF38Wj6RYW7rCZhR2M-jWMW4M2hfN2N33B5W3_t0gL32Gf2QW4dnWJc69NG1wW6PqSg98mQMYTW7NM5zG4cyKpwW18T0S-1VJrykW5lX8fq13bD4hW6dkdGt5lpkczN3pNMlVwdKxdW5Z_V747wvCkRW8Vb1Zy2MBh3LW85HtZr6zpyNQW2f_hcy1BdzKKV41VPZ8WxpMVW1yRz_f1frnp-W8TJNNP55cTp_W6X_1y284rHM_W7qXZfb5pytlwW52mVn083hz-3W4dhz3Q7sST5BW2fY75N2qQYdlN12DQfBy9d1KW1Zdj8j3Cdk0dW3wv7Sm4bH_-2W1xsypd1wtxJLW2LBsv_7C0hNlW49vgcV2lWVkZV10Nbd5x6QZdW1CJnpL43SzlXW754Y8v4HnGvhW2Wjqc_773tMFW96T4xw6Q3Qs6MrLh9QrHWrsf7ckyZ302) the most in-depth guidance on its core algorithm update to-date. In the guide, Google covers four areas of content marketing and SEO that impact rankings, and advises SEO experts on Quality Rater Guidelines. Advice from Google included auditing pages on which a site has experienced drops, creating content most likely to be bookmarked or cited, being vigilant about factual inaccuracies and providing more value than the other pages ranking alongside it through creative and unique content. In software news this week, Apple released its quarterly [earnings,](VXb8V059nnt1W4PTL_R5zX_XL0/*W8VmCqs8ym0CJW7LlbDd6VwfQh0/5/f18dQhb0S1Wd2p4p3bT_DlD3wwsGmW8tYYj88QV-zHW1ZqDN27lSrC2W3kq5DX8DdNC1VHf5YK7nhmq6W5m-L1W8zmtw9W7Gn_7h6Q_xkvN6SXpb4gB98ZN52ltplTrzFgW5NffcS6_gQctW2Wf1V91G3C50Vt7mjS2Sp1w8W3RXWNH1wGWd9N6dmvYwFrhg1W2xQ0kd36hYBzW3Wvbt422Cwc2N5gxcNP2LnH_VVtPtv3GjWWdW45YM4s4K3DdWW1NJMQS5gpJ4LVgYQBN32kN-WW3SgBGk8DVgk5VC89Nh7pBxzdW8mWQm345mnT8W5LgCsn6tPp2bN8kl6xJLSypVW6BLQyD20T3ZFW1NdjnH7Q9YnkVnqvXC7r91dyW4Mh5435cmPxPW4hYhNk7rdJ-LW4glcnC4y9LPTW8G32rH8_Y6pFW8-xYdk8k5yJPW2J-8k05Cqy8GVRphK-889fcmW1g1snw1YjrJFW6QsZck8YJBvGW4t3jcG558BfhW1bYqXj6hDgRzV552gD935PFbW6xv1cV6QVQqgW8F6Gsy5gls_tW4X6s-C62pXKmW5hHFD-6xDYdmW2l9YBC8rxLFwW5psxBC7cQy2qW6phD0F997XkhW8fwQhk3NKQGhW3JYS1P3D6ZDtf30gK_F11) posting revenues of $53.8 billion for its fiscal third quarter ending June 30, 2019. Record revenues from its Services sector, which grew 13% YoY to reach $11.46 billion, were driven by Apple Pay, which is now adding more users and reporting higher transaction volumes [than PayPal](VXb8V059nnt1W4PTL_R5zX_XL0/*W2FQRZY4gGYZHN2Cn6CLDB3VG0/5/f18dQhb0S66-7zP-GTV1vjl27qQj7bW2xjVsl11NGCDW6mZPD11Y9nBkW5z81B83SWPYZW90_PQM8km172W2KV3X42VCdS-VGGkrh52h4G2W3qyDW89cg4jdW3n0MXt6ZrFzQVTJbBX4ZxnqnW5Rnb_q68PLjPW4_tzjw3p2Hx2VJxgY51RKcHxW8HnQ0K1VR0BWN2qVVRnCvXGtW70Z3vl2lBWGVN8SzldZn0nTCTYg0W7tTVsrW11fH6n4zFW4QVy_0TL4LQK23W5c0Qzc7NjQvMW8N8QSl5VTl8LW3ym73Q76GP03W6qj7ry62HrqvW1bWRSn6HH5pNW7RSrSD6D-XWJW7GZDk35sBDs9N1FYN2jFFSbnW77nDJc51S07VW4L6ZfQ3XK2f4W4TZ1y52ZWz9NW357D6h1DFXn0W5KbBpX53hsM-W85bXQ_6x0G5LW7_Wb7V79GfV-W5ZQZ538BSkMtW6GPgvB69FZdyW86Wwsx8kqLwcW6p0Phm7_zGVTN8wCdrY3kHBQW4-FlWG7xq_kZW1zp7016C35ypW5Rb_k593f_8FVKP_TQ7skhsmW6T7grP98b4Y9N9dlqMfdh4nDW45tKpD78VF0X102). Apple Pay is completing almost 1 billion transactions per month, a growth rate of nearly 100% over last year's transaction volume. Elsewhere in the world of SaaS giants, Shopify [announced](VXb8V059nnt1W4PTL_R5zX_XL0/*W5dp9-v8N9l6yW4x9vz84vwK190/5/f18dQhb0SnGY9hxWv-N7SNrDlHyjJqN8r53ZWQBs8zW3hHh8h5Cgxh0VnQ9Qq8--HBkN8-tnpxq58QCW8-y10r8ZvtbcW2LVhmp549CJRW8V6rxh2MTZT2W4cj21H2M73XbN5Xdd6hpPptZW2MznrN5nbq6BVGXpVf3_2rKQW557YPh2KFPsdW2n1lTJ625bx1W6Gj8TS6bVy-5W25cnVb7NrMZsW3ndqfP5-Z99RW3s1XjF51GcQzMBr0q_YSX-5W7m_B1R5c8d-SW3785gN2J9YmnW6msxWX4X9QMPW2-_Yzy8rj1krW4rCdfZ61TjglW42Sscx7YNrDnN5QyB2tPDhj_W4Lz84N4rh7mGVPWNrG5jgqpVW95WD782xDTLBW3s_wNx42d2DjW3JtJXn2JNYTJW2y9cpd8L9_HkW6PJKrd3Mqq2bW5PxLd_1dpdRpN5bTS3vhzVNsVnljv43Cdk0dW3wv7Sm4bH_-2W1xsypd1wtxJLW2LBsv_7C0hNlW49vgf33t4xprV10Nbd5x6QZdW1CJnpL43SzlXW754Y8v4HnGvhW2Wjqc_773tMFW96T4xw6Q3Qs6MrLh9QrHZnCf6-Jq6S02) that the Shopify App Store will be made available in 8 new languages in a bid to remain a frontrunner in the globally expanding e-commerce market. Research confirms 58% of e-commerce sales are completed in non-English speaking countries, a figure which is expected to rise to beyond 65% within the next 5 years. In global monetary policy updates, the Federal Reserve this week [announced](VXb8V059nnt1W4PTL_R5zX_XL0/*W97Dk3b7pkLWNW8hqwVC6kgXSZ0/5/f18dQhb0SfHF9dsScvN7SNrDlHyjJqN8r53ZWQBs8zW3hHhdr5Cgxh0VnQ9Qq8--HBkW8_1pdV30THV9W52XMDJ55R87cW7KdbZP8W5d6BW33k-qr2L4gghW4Kjk1c69Wl0XW7d0hNs6PYW_QW1n3lM_2z8ZWPVfDkD451fH4pW6PXLp36PVKcrW6N3nBL8xGZMvW2mLK_c1mhW2DW3Wdcq67dDxTNW7mWsnX7dzcsSW51vDDW56vHg5W69NG1w6Pr3nqW1Tcntw1mv-DKVc1P5P3bLKZKW2Vv3cs1G8MxxW1Bb4rM6Dd0sPW6hM7CD4_rX9YN7rqBSjsLfqVW6G95114d009hW47np_t20ZgRTW8Vpqwv2WtvMsN56Qjq0rPKV9W8V3R2x1FVQrKN6rB7smp5Dt0W8R6y2v1J8yVyW1Xw9FG1N58GCN91ZWynszCByW2TfgcQ1K8ZQ_N7vpq1Krj9wcN2RfLJbmNcZbW2280qR75Rhn7VcWbVf4Wpz-0W20VB1s5ZcPgzW5Z8rZq79YfPFW7s-yNN4ZggJ1N8Yztwfb2_nMW6PxM5M3sq6w_N4rs79yM0gDLW9fNLpc4F2DyRVZSzny7w52GSW7PXX3Y3wPByYW3wqsmb2rgXPb111) that it would lower rates for the first time in over a decade. Reducing the federal funds rate by 25 basis points is one of the most significant quantitative easing plays since the 2008 global recession, and is expected to lower interest rates and generate higher loan values from banks over the coming months. As banks are widely expected to pass on savings from Prime Lending Rates to SBA loan borrowers there has never been a better time to explore SBA loans to acquire a business. Head over to the FE International blog for a recent webinar of ours covering [How to Use an SBA Loan to Buy an Online Business](VXb8V059nnt1W4PTL_R5zX_XL0/*W1r81L61-y2VSW3TDLTV5xzrlZ0/5/f18dQhb0SfHt9dsR8CN7SNrDlHyjJqN8r53ZWQBs8zW3hHhbZ5zh-NRVnQ9Qq8_1QJXW8W1JJX8SDR-FW8XkYht8YztwfW8-ydbT7McBlGVH5dTr558Hf_W4fZthd4hM9NLW57k94T859KwQW61c6Qw9dH9TnN6VBLnLVX65NW8DmPz28mp2bwW8p-Vr065kblzW62KDmk60M1N3W38srl81xvcyZW2KDbdJ1v14y7W2Swjxk3DvG72W2Rxr-s7wVBbHW5qBBf57_mqVMW1Cgv6L6SGRNsW47P0wC403tVSW3vbpkw6n5fhxW3KjQ7J2w73FXW3gNf6H3LMHgJW6rP_1n5HKKskW51JGbQ6RqPL4W5px4m54tx-s_W3LWQMn3zfQz6W5jZyz_43N7j0W4TZxBx32Vs2yW5f3ZRQ487KN_W64Sbw74XwLxqW6M1x7h3zzvf5W4cGPGR4lbm7GW3Kzz1N3gxHZqW3SQKSp37YF2fN6Pc2NRJYQbWN11rnNb4VjlMW6MjX5s1SLhNWVHpYy-4cyhzwW8VQjCH7HTbWsW6BTgNF19rcTfW7g2f066SZmG_N7_48kPp3r3NN4vyJvcwzfH4W2LlbkC1TC35-M4ZDML2LMBkV1w-r992qQq0103). New in listings from FE this week, we are pleased to present a unique [Portfolio of Market-Leading Applications](VXb8V059nnt1W4PTL_R5zX_XL0/*W93Zb733g9FX_W55mXdl5XrJk70/5/f18dQhb0S83c9dZxZKW6jsVqs1k63-nW7t5LDZ1D8tMNW6Dk5QC1Vq7GqVLDpF18C-94PW8qZYXj8n6N2HW8rBTMK8v2xKGW8z0kqT8z02rnW65Q4_k5wdBWVVYxjYd8y_JNYN8v2CQ_NdD6dN669RXsM7bLyW3GCS0Y65HFF1N1qgjpSQJ3wjW8CTxz63Q2l-rW8n0Ljh8rBMdrW5wL96L1sL3M0W3Mybvy98ywlLW8t2Kj83_JJ5BVV8Zt-1nj43nVN01f-1pNBP0W7cBcCh1SdKWJVDzsdX2msb2kW7Wgztb7DM5hkW2_1rp53ZQ23FW8vr5Ss62nL5dN34r56MZrkXyW3RmDGT5s9SkfW161mWR8ty-Y_W3WW8bl5vQXrnW8JnNBQ5D5CzFW5jhTZj3cR6c4W3cqHG18dFSB4W3SXV3j8LL3DBW8mDjnT36qWvFW5vP1XT5vKvnPVNjf0W33YfZdW8KQ5Fl5HyzJ3W3MrPw93fP26JW3CyNVx5z3QdqW2m713h8b_lGNVcWbVf4Wpz-0W20VB1s5Ydj5PW1lQsFk8r48GpW8qvMkZ60CnvGW8wdmhv2nRzM3W5703DG4nNpV1N6G0_hmM7WftW8Z6q_D1164ZhW5qJSdM3Jc8f7M9Xfws7s2GRV1CSyx1H3g2-103) valued at c.$3.6 million. The business has climbed in user popularity by providing six effective mobile applications for over 18,000 professional psychics to connect with high value consumers. With the psychic services industry generating c.$2 billion in annual revenues in 2018, the business stands at the forefront of this lucrative market, poised to continue capturing market share. The business boasts a clear market fit with over 1.47 million lifetime installs and over $5 million in annual revenues and steady revenue growth with earnings reaching a c.74% CAGR over 2014 to 2018. Please follow the link above to request a prospectus. In events news, Founder Thomas Smale enjoyed speaking at [ASD Market Week](VXb8V059nnt1W4PTL_R5zX_XL0/*W1QCx_S4Cld2HW2Kplq12tLbmY0/5/f18dQhb0S9r39jgP5bW3YT_wW50RnyCN4cyx-ZpPL4hW1FSlRX2P7_nXVcnTGj97zmB3W1mhW2D4vgKM1W986Gpn4r1CzzW7b_fNZ634yzgW4XHtdP64kmMYW2BFWq23N1zHTW65jRpr6GFBqbW61SSZm7mG7sDW51vX4y6H48ltW7c7F687xyKMRVGJjVL625bx1W6Gj8TS6bVy-5W25PPkn6Pkt_VW62_rWz4MW8X3W4r1Pm71nq9r5W2kJDdk3NnV4FW1nJpwv26pdfjW35y0Rq1mGLxxW6Qy47p10t0zSW2CTSgR5GVMlCW8mhGDf5w87B5W6Tf56c3LKJfNW4v00XW3brgs_V83m1y8rZmbKW35G7-v2vTMLbN8nhHMXSkSSSW4vTbbJ6SMsDnW5vM1C_1q0xjrVNCrmQ6Lw85WW8qC8fy5zCfQnW4tVjkt4SDr_3W23h34K12mv4DW1Bh3r553NYtcW4PLwTV7pG9gbW5_Wykz5_WkTVW1wgTnp2bPlGsN7jV2-xvb1QhV42c_83nh5jhW6qMgsh6Wg__5Vn_Djg9jrQ4YN2l0Bv7vXg9HW8q6b3p8z1p_gW1MWhN-1MKdbSf3g9ZYG11) covering 5 Lessons from over $500 Million in Business Acquisitions! Next up, FE is looking forward to co-hosting an [IndieHackers SaaS Founders Meetup](VXb8V059nnt1W4PTL_R5zX_XL0/*W5fPQsX4Y_fnyW3MSt0N1SqG5J0/5/f18dQhb0S65P2dYTs8V11WXB2vhW-9N8v_rJKjCr40W4z2Jkv6l0BZsW3kVMS54RLbZ0W7M1LWJ6SfrtDW5TRWvx4_YfJCW50j1xp4FR_qqN53h-yrc6lKJW4BHjTZ4slfPwW4nGyyf7j5RWrW49r8zK2HJwfjW1VR_kJ8s8zlfW6hDpNV5qwvY-N71qf_RJnz2XMV-LTrVLywlN29n5rvCcGFYM9gb1XD-zLFVBBW-s1bJLcZW1YX9YD3yMj6nW6J9lSQ7DYpSMN4_7CQKfnGmXW32bhK67CDzY7W3HPWgw2trcsVW61xW-G7dx2GPW32QpL47hhzY7V3nntN7tSTY0W4K8gcX5MJ3n_W2DMq8v3sKmSkW6QDVTm6LLwmLW3Llr7w38ZGrgW2BqMdw6S3DMDW6d8JKQ30FVshW9jR6NR4XfbMmN2tSQYfNFmDGW1vJgFQ5rC9kxW2J_8cc62zhj-W4BZnmh3c_rSZW3NQzT_42phC7W4JPNCg6RFlD9W7zP0KD5WchdHW56mHXk6ScRW0W1YSMfy8hn4qhW8vW_MV5_mMmNV6lTRh88dTdLW1rMt7P8_c9JDW8tL4KB3_WVdvW8Qn8Ct5Ssm_VF3HVX7s3snJf2wk92803) in NYC on August 15th. RSVP through the link to join us for an insightful evening with other successful SaaS founders! Later in the month on August 29th Thomas will be attending [SaaStr Scale](VXb8V059nnt1W4PTL_R5zX_XL0/*W15N-kg73gjLdW7s6NYT6_F9Sv0/5/f18dQhb0SnGY9hxWv-N7SNrDlHyjJqN8r53ZWQBs8zW3hHh8h5Cgxh0VnQ9Qq8--HBkW8-tkwJ54SnNKW5mZ50N54q9SCW4hrcXs4hvvWGW30JyKF6RwYRXW25NPhB7d7gy7W8y0hXG6Qy06gW90G7th8S3yR5VbY02S4s83qtW8pmbSQ1mhW2DW3VpDPv9dSlS6W35rgCl94-4T0W7sLptq41TlcRW3TwTqW4K93bFW2kGjZw6qQkKCW7_9vf794q7cqW6VKJl21hC_8gW5lppH76sxM9HW2tTjQ64phLYRW8t4s_24qFTcXW4J0_Rw7kfrjGW4dk9-B7L8hZkW2XtKwF8Yw4jjW5rw4M88P_r67W5JVMX-5gHGHLW6x977l7qQ67pW4gdBk04dk6smW7j0RLt7LBK_1N60Slv-TjtpYN7K2HW2q5zBYW3w2lPd56mvGlVJ2YFd5g85YZN3_5JKxk9s5vW3ygvH88c3fNXN5lq_068S3t7W20Sbt1621c4ZW7JW1yQ8lRjHMVl70JZ4c-1WsW6WQRtD8WTQNxW1w-Hh198rBRhW9g4RF11ZGfPGW5G4FXW6dMmGlW73yKD270RWKCf7FzJGz11) in San Francisco. Feel free to reply to this email and set up a meeting if you will be attending and wish to connect! Continue reading below for more on Google's algorithm update guidance, Apple's most recent earnings report, Shopify App Store's new languages, the Federal Reserve's lowered rates and a bonus story on Huawei's continued growth. [FE International Referral Program](VXb8V059nnt1W4PTL_R5zX_XL0/*W7t4W9w8cT_dFW2K_-s44GWgNx0/5/f18dQhb0Sjv69ctxK4N7SNrDlHyjJqN8r53ZWQBs8zW3hHhb75zh-NRVnQ9Qq8_1QJXW8W1JJX8SDR-FW8XkYht8YztwfW8-tSBy30TVngW4cQ7Jk54Wcc_W33FCJK8HbRxPW8j-gCZ55nSC9W9fRJ8r4cy4rTW6RD-Nr7ctl42W8jxMNS1VwV0kW3npSLS1SdKWJN2dYmPlrzT0xW58j9Sc5_P3DZVMC4M14lBCNPDfJRCkxNlkW7g2pMR3ddNp7W4sbw063jBlt3W6ylNWV4b_rKwW7MbC3Z66vgxBW7zLV652NnQ5KW4bQW_q6c41FRW2Nj0zd4f-hjGW20Y1dq5cLHsWW20FBPC7kwkqgW1Ddhfd4mnkm1W7wpwy58Y13T_N6qS4lql5ftxW7zNnYt6cjhY-W51K2TR7rssDdW1FJ8bv91HwlcW4nmBTy1FnCLsW2R0Fc_1ybs9fW47Vpds7x3pCvW1P536d8ZMbg3Vj8W3848xGDlV6mRTQ7L-vYmW6sNyl94M1133W4H_8kB2NqGsdW6zCFTd1Q5Ln_W1sd4dw7C2RskW14-YkL52s7DvW31GHfx11BtYnW9c8f8t6lg3wpW71WMwG7TYJsNW45-3Tm7b8V8wW6zhJyj1NwBMnN1MVsRj1mt5Sf1n8FX203) Listings New [App - Astrology & Psychic Services PaaS - $417K gross/mo](VXb8V059nnt1W4PTL_R5zX_XL0/*W240Nwb2rffyqW56zGrr1JyCdV0/5/f18dQhb0S83c9dZxZKW6jsVqs1k63-nW7t5LDZ1D8tMNW6Dk5QC1Vq7GqVLDpF18C-94PW8qZYXj8n6N2HW8rBTMK8v2xKGW8z0kqT8z02rnW65Q4_k5wdBWVVYxjYd8y_JNYN8v2CQ_NdD6dN669RXsM7bLyW3GCS0Y65HFF1N1qgjpSQJ3wjW8CTxz63Q2l-rW8n0Ljh8rBMdrW5wL96L1sL3M0W3Mybvy98ywlLW8t2Kj83_JJ5BVV8Zt-1nj43nVN01f-1pNBP0W7cBcCh1SdKWJVDzsdX2msb2kW7Wgztb7DM5hkW2_1rp53ZQ23FW8vr5Ss62nL5dN34r56MZrkXyW3RmDGT5s9SkfW161mWR8ty-Y_W3WW8bl5vQXrnW8JnNBQ5D5CzFW5jhTZj3cR6c4W3cqHG18dFSB4W3SXV3j8LL3DBW8mDjnT36qWvFW5vP1XT5vKvnPVNjf0W33YfZdW8KQ5Fl5HyzJ3W3MrPw93fP26JW3CyNVx5z3QdqW2m713h8b_lGNVcWbVf4Wpz-0W20VB1s5Ydj5PW1lQsFk8r48GpW8qvMkZ60CnvGW8wdmhv2nRzM3W5703DG4nNpV1N6G0_hmM7WftW8Z6q_D1164ZhW5qJSdM3Jc8f7M9XfxF7s2GRLM8ZxCSqsC103) - Diversified portfolio of iOS and Android Apps in the lucrative psychic services niche - Clear market fit with over 1.47 million lifetime installs and over $5 million in annual revenues - Steady revenue growth with earnings reaching a c.74% CAGR over 2014 to 2018 - Stellar product reviews with App ratings of over 4 stars across six different Apps - Well-trained team consisting of 13 members capable of running the day-to-day Yearly net profit: $1,067,000 Asking price: $3,573,000 [SaaS - Project Management & Time Tracking Software - $22K MRR](VXb8V059nnt1W4PTL_R5zX_XL0/*W7Cm_NY4l-bWjW2v5V2m7Dg3260/5/f18dQhb0S65P73nhHyM11TtHBCsX1W1g_6nD1d8Kp0W7ZBvGw3zJqnJW3-Lqbq4S-3z2W7tmjjG5pTV0lW7z1wY17VcHjfW1Lcqnc3xGHK2N4HLD7273p2GW6w6nZq4rMnj2W63d19s4HyKrmW2jvW3R83P59ZW4YLJfW5lG_vFW5lPK-H8RKH8-W72fbNG1Kg0DvW2BmzxK4W7h93F5p9Z7V3yF0W8gCmFx5Kt365W452Db85BD-jzT1Q9z1b7TzdV450nn4QnLK3VgHMt54XwbKxW7rw2884vSZKvW7_f2sj2b2zg8W2v1KCD5MmkLYW91DHX_78wXc4VCx3qx5SQtK8W8QMY4T34Sr3SW1zlDG596tp53W5ctHPW4bW48-W8MzF5b2Tr_YVW7hY3tr8ZvbJ6W1RkHjT5Xb3myW7-tJpQ2CMB2ZW2DmJXD5JYvjhW6d9xS33hg_cVN77JrLpfQkHLW5M0dyf4wG3RPW6vmxb46w-6RBW1C_hmM8LLWcvW97_cqX6LMTCdW85vkb94z0HBtW1bQKdR1sC1KDW3lvzx55wG0lDW8sPtxF6kSdqdW4hVYX-8TW2MGW1PgZ_K38lRb3W7d9k-Q9c50zfW8y17PX7bvMtVW5dFGKT4Gz2ZGW3vq6Kd6-XlGFW1YW3Jk607x1Bf5hvcp702) - Clear value proposition aimed at a large and growing target market - Robust features and functionality allowing for a perfect rating on third-party review sites - Steady revenue growth with MRR expanding at a c.104.7% CAGR over the period 2016 to (e)2019 - Hundreds of paying customers including numerous notable brands - Highly automated operational model allowing for a lean cost structure and minimal owner involvement Yearly net profit: $238,000 Asking price: $1,000,000 [E-Commerce – Men’s Style & Grooming Products - $21K gross/mo](VXb8V059nnt1W4PTL_R5zX_XL0/*M-MbLn7T6kJN5XBLrdVPKmT0/5/f18dQhb0S8359dZyGFW6jsVqs1k63-nW7t5LDZ1D8tMNW6Dk5S-1Qt2G2VLDpF18C-94PW8qZYXj8n6N2HW8rBTMK8v2xKGW8z0kqT8z02rnW65Q4_k5wdBWVVYxcjS8y0NF2W3K8Nhy5lKwc5W33FKgN54SdjcW30JSnL8VmygZW8X4mh5548fFPW5nDMMS58jkqtW5Z8Rqq6PZ5-kW1nrCGB51LTg5W5DHNj24DXyR1W25Ny9z7s9fwHW7dDxTH77BzZsW8jxMNS1Vx27WW6Pkt_V62_rT0W4MhB5g8kMTHdW7wqz6G3QVfXSW1txG9N6GsfdKW8XNh8_7JM4K7W6dMytv59fV5JW1Y94Bx7nGBlLVz_ZK04cPXZKW1Zs4592MpZN3W4lJC1K2PzxB5W7kJGF91CX37XW1CKyzk8NVVhcW6CwGLy4lVtj0W8VlG7X1yd9vLW7qYM8R7qW-phVpFpcH1x-6-DW4mpyTy7vSs1FW6zN5rV1CWZyzW1QgVYN7sBDR5W19zKQR7FlcP8MPs031gkKmyW5qdlDq2HGNb9W2HGMS830yKH2W4rxRfL5jDbZKV78vwb3xxDzVVJgszJ8pyq1kN3_XddmVpl4RW1MbM2z8xNt-rVVFTsf2kvjl8W3bGkNX73Q0vRM1-YHdCH6t3102) - Wide selection of stylish and affordable products in the lucrative men’s apparel niche - Steady revenues with over $250,000 in gross income throughout the LTM - Hundreds of profitable SKUs with a high ARPO - Highly automated operations allowing for minimal owner involvement Yearly net profit: $46,000 Asking price: $130,000 [E-Commerce – 8,000 Tier Amazon Merch – $1.9K gross/mo](VXb8V059nnt1W4PTL_R5zX_XL0/*W1SF1HF2HcqcyVNpZpf8BZspV0/5/f18dQhb0S82_9c-lkYW6jsVqs1k63-nW7t5LDZ1D8tMNW6Dk5QC1Nvw7TVLDpF18C-94PW8qZYXj8n6N2HW8rBTMK8v2xKGW8z0kqT8z02rnW65Q4_k5wdBWVW5D35JB8z_k7dW3K8Nhy5lKw9QVrNzRR2MmXRrW4f1tw_6hgykbW2pMj384Xy_NsW8xgq-J7d7lPfW90G7th8S3yR5VbY02S4s83qtW8pmbSQ1mw1tlW2n1lTJ622Z9bW1VJH714c2Rr9W71B_tr1x4lQBW6G8-Rx4yWF8PW2KSp0Q4DqgtSW7zLV652NnQ5KW4bQW_q6c41FRW2Nj0zd4f-hjGW20Y1dq5cLHsWW20FBPC7kwkqgW1Ddhfd4mnkm1W7wpwy58Y13T_N6qS4lql5ftxW7zNnYt6cjhY-W51K2TR7rssDdW1FJ8bv91HwlcW4nmBTy1FnCLsW2R0Fc_1ybs9fW47Vpds7x3pCvW1P536d8ZMbg3Vj8W3848xGBTW24KyPm38yKhSMPs031gkKmyW5qdlDq2HGNb9W2HGMS830yKH2W4rxRfL5jDbZKN96mBjL84rVzW6PxM5M3sq6w_N4rs79yM0gDLW9fNLpc4F2DyRVZSzny7w52GSW7PXX3Y3wPByYW3wqspg2VfmLn111) - Creative products with numerous five-star product reviews - Firm foothold in a lucrative platform with over 310 million Amazon users - Over 410 live designs with plenty of untapped design space for growth - Scalable Amazon Merch business on the 8,000 Tier Yearly net profit: $23,000 Asking price: $71,000 Sold [Display Advertising - Education Templates - $460 gross/mo](VXb8V059nnt1W4PTL_R5zX_XL0/*VWLJH41Z1xXQW5M-HgN2DSHjb0/5/f18dQhb0S8359ctyq0N7SNrDlHyjJqN8r53ZWQBs8zW3hHhcN5zh-NRVnQ9Qq8_1QJXW8W1JJX8SDR-FW8XkYht8YztwfW8-y8Dy4h01g3W32WMJ52MDwdDVrPj964hvyLyVqBvgy8gdK8DW2xrlQ35CRk-zW69NH5351p8mpW5KJFc04cWQN3W6b-DXR3LjxCNW2z3Gh76Rr1nYW61SSZm7mG7sDW51vX4y6H48ltW7c7F4f2mSQbWW8hrVbp2yJF1WVYT2jk6P4lCXW6hFc9L69NG1wW6Pr5q24MW8X3W2lRW3Z7WgztjW7DM5hk2_1rp5W3ZQ23F8vr5SsW62nL5d34r56MVZrkXy3RmDGTW5s9Skf161mWRW8ty-Y_3WW8blW5vQXrn8JnNBQW5D5CzF5jhTZjW3cR6c43cqHG1W8dFSB43SXV3jW8LL3DB8mDjnTW36qWvF5vP1XTN5vKvnPNjf0WW33YfZd8KQ5FlW5HyzJ33MrPw9W3fP26J3CyNVxW5z3Qdq2m713hW8b_lP537P0d4W15hnZl2-Hb7jW1my9Vh1my8tcW2J4_PN8p0_B8W2zdsl-5f7wzsW4J35Sn2N3p-DW5sXlYl6KtKzPW3yyt6D70Mg9SW65KTSt3zxLVkW9c_JZm3pxWL3McTSRKcSkqpf3mK5sy02) In the News... Google Core Algorithm Updates Google [announced](VXb8V059nnt1W4PTL_R5zX_XL0/*W2z7vlB1dTwdfW3y27FG4hYqhz0/5/f18dQhb0SfHp9c-jMCW6jsVqs1k63-nW7t5LDZ1D8tMNW6Dk5Rl1Nvw7TVLDpF18CSvhfN8BSpZ8QJBLKW8r4wd262l-FcVS9p4Y8v2xKGW8z_LqV67hGbbW1qMYSB8z024HW8rZZ6T3J3X8vW5xLd0R8q5l4YM_v7mx-w5ctW8p_bHm5y5jh-W1q-JXB5DHNj2W4DXyR125Ny93W69_d7T8RgKYyW7mWsnX7dzcsSW51vDDK6vYDb4W7v70tS4RYYVxW3s1XjF51FZ8ZW7HtmHT8QKpyrW4sj3hV2BcyM9W1mGWlY3yZDzJW4XLGDr8RyCXcW7y4wBw8ShKrRV2X4GH5kmZKKW8qGRxK65c7vTW5P-t2t8wWhLcW1wWjCX8dVpRvW24Fbn_1ddqn6W3LbYWt5vvNPgW8xsMf78qGJvgW5bZGFK645s34W2HzRch1KCxfwN62_v_rRbKKfN6-5LBGXBGSLW1n5sVB19bNv6N7-l9G8k9s5vW3ygvH88c3fNXW5lq_061D9fCTW7t5DQT2HmhssN6yBDRHgM9ZTW3cFYk-8TbH5TW1CbFj392QtRtW4lVs1F54fnBJW3rZYGT4FJ3v4W6RNqht5fZBMRN3QzSg8QN_TjW3Qnsbc5r_Rvd0) the release of guidance covering core algorithm updates. The guidance is the most in-depth release of information outlining how content creators can rank better in online searches to be released to date. Users now have the power to judge their own content with this insight on how Google qualifies content quality. The guidance identifies four key areas to focus on when writing content for the web. Google’s Quality Rater’s Guidelines offers four types of questions creators should consider when evaluating their own content: content quality questions, expertise questions, presentation and production questions, and comparative questions. These guidelines will allow users to design content to impress the new algorithm and rank well in online searches. Specific advice from Google included auditing pages on which you have experienced drops and creating content most likely to be bookmarked or cited. Apple Releases Earnings Report Apple recently released its third [quarter earnings](VXb8V059nnt1W4PTL_R5zX_XL0/*W4Q7bLX5nVWR9W5DphvZ1Gf9Y_0/5/f18dQhb0S1Wd2p4p3bT_wK11NM5zmW1ynSCP14fDZXW3SRb--4Rc8tdW3WPM9r1CGF_SW4pK6tK44Bl2SW86-CD-6nk-CdW8rjdmt2TwYHNW4mq5WQ3yf2W_W8QN5Vt4L4Ly_W8yH4br3YfMqSW85B1Vm96bvJWW1YpYNJ1TsLz5W9h08BT3JytyQW6kGpbF3BCjyYW5zLmCD3M4pDNW6h2_Mn1k8MLgW49tzl-2mP4dHM69PP6sXnkSW20Q_v92Fc89zV7KCGF2H9H1RW1tLZqj5pHGLvW1q4JWs7ZFJ56W6sq0cf2XjnxQN5cxTJnT1dlTW8D4C5P8_YWFXW4z5VLl3BGrL5W2VRq4Y6WN8qKW1WnR4Y3DCWxVW72yJGj5d_2r1W6n14SZ3Ycg9NW1Z_pG03YxR7NW2CrQRD5BrGChW6zQF4M1N05lhW5RzHpQ8M64wxW285VH02cdV8qW96TzPy4d1rmrW3BNBhF21-GLjW7jgY7_2WB6dwW9bM1pB2JshwXW77MCcL7fpwsKW2ml6zY1Wr6FzW3YHDgS4mJd8qW6SgvGL5lC1X7W7j-SMV8-QlHYW1TmrLn8LjJc5W1WzL2v8N2rB1W2Cpc3V7JpgpNW3bFC9L978tbSW9l5l4w8F5FzCW16vskh2_N-Cmf4wqxj811) and experienced promising growth as revenue increased to $53.8 billion, an increase of 1% from the same quarter last year. Apple predicts reports of continual growth for the fourth quarter of the fiscal year. Apple Pay’s monthly transaction volume is outgrowing PayPal at four times the speed. Apple Pay is rapidly becoming a top choice for digital payment methods as nearly one billion transactions are completed each month. Apple expects Apple Pay to continue to grow as global and domestic cities, such as Chicago, will be integrating the platform to transit systems. Despite the iPhone sector of the tech giant seeing a 12% decline in sales, sales grew in every other product area including Mac and iPad. 75% of Apple watches purchased in the quarter were acquired by first time buyers, indicating a major increase in interest in this category. The increased interest explains why wearables such as Apple Watch, Air Pods, and Beats Headphones, lead the reported increase in sales. Shopify Adds New Languages Shopify has released several [updates](VXb8V059nnt1W4PTL_R5zX_XL0/*W8Fhx3y7_1QbRW94sn5R3-qLJr0/5/f18dQhb0SnGY9hxWv-N7SNrDlHyjJqN8r53ZWQBs8zW3hHh8h5Cgxh0VnQ9Qq8--HBkN8-tnpxq58QCW8-y10r8ZvtbcW2LVhmp549CJRW8V6rxh2MTZT2W4cj21H2M73XbN5Xdd6hpPptZW2MznrN5nbq6BVGXpVf3_2rKQW557YPh2KFPsdW2n1lTJ625bx1W6Gj8TS6bVy-5W25cnVb7NrMZsW3ndqfP5-Z99RW3s1XjF51GcQzMBr0q_YSX-5W7m_B1R5c8d-SW3785gN2J9YmnW6msxWX4X9QMPW2-_Yzy8rj1krW4rCdfZ61TjglW42Sscx7YNrDnN5QyB2tPDhj_W4Lz84N4rh7mGVPWNrG5jgqpVW95WD782xDTLBW3s_wNx42d2DjW3JtJXn2JNYTJW2y9cpd8L9_HkW6PJKrd3Mqq2bW5PxLd_1dpdRpN5bTS3vhzVNsVnljv43Cdk0dW3wv7Sm4bH_-2W1xsypd1wtxJLW2LBsv_7C0hNlW49vgf33t4xprV10Nbd5x6QZdW1CJnpL43SzlXW754Y8v4HnGvhW2Wjqc_773tMFW96T4xw6Q3Qs6N56hcDwrHGY_f87H_cQ02) and resources that are aimed at usability and ease. Shopify made the Shopify App Store available in 8 new languages including Malay, Hindi, Danish, Finnish, Swedish, Norwegian, Thai, and Korean. The e-commerce giant now gives all Shopify app creators the ability to expand their international reach by enabling language-versioned app listings. This will enable apps to be listed in every language available on the platform. The aim of the language rollouts was to assist clients in going global and expand Shopify’s user base. Shopify faces weaker competition in international markets and the e-commerce giant plans to capitalize on the lack of competition to establish a strong presence, as it is cheaper and easier to promote Shopify in these new areas. Shopify is focusing on developing the translation of its store and localization of apps available in new markets to ensure accessibility and usability globally. Fed Cuts Lending Rates The Federal Reserve announced that it will [cut interest rates](VXb8V059nnt1W4PTL_R5zX_XL0/*VcyCW15DBndPW80TGS15xSdZ90/5/f18dQhb0S8309c-jd8W6jsVqs1k63-nW7t5LDZ1D8tMNW6Dk5VW1Nvw7TVLDpF18CSvhfW8DrSws3J4F4KW8B-9dc8yX6RjW3knCPR8BVHzTW1s5mkf8r4n2cW8CZZ_58tyWhHW8z_DCP5_MRkWW8tY9Ls65HFGcW8zvHsJ5_CPB3W6Qxzr36bW43mW1mZ1LV6NtbSrW1nrCGB51LTg5W5DHNj24DXyR1W25Ny9z4VdS8yW8hTJV48lwVXYW8hS2967bj20MW3dv1Ss3M3KtLW2qddn_2HT8mrN6kPFbFBr0q_VYSX-57m_B1RW5c8d-S3785gNW2J9Ymn6msxWXW4X9QMP2-_YzyW8rj1kr4rCdfZW61Tjgl42SscxW7YNrDn5QyB2tVPDhj_4Lz84NN4rh7mGPWNrGW5jgqpV95WD78W2xDTLB3s_wNxW42d2Dj3JtJXnW2JNYTJ2y9cpdW8L9_Hk6PJKrdW3Mqq2b5PxLd_W1dpdRp5bTS3vMhzVNsZMy0nW1Q68w61MMh8vN6NWddhMd__pVLMJS41nPcdWW3Q07Sj25LD5YW6r4sZj4J35SnW2N3p-D5sXlYlW6KtKzP3yyt6DW70Mg9S65KTStW3zxLVk9c_JZmN3pxWL3cTSRKVcSF1R86pY-N102) by 25 basis points, marking the most significant quantitative easing since the recession of 2008. This first cut in a decade lowered the federal funds rate, which is what financial institutions like banks, charge one another for short-term borrowing. With the US economy experiencing its longest period of growth since 1894, including record-high equity markets and low unemployment, this rate reduction is not in response to economic downturn forecasts. The reduction come as a "mid-cycle adjustment" to maintain the expansion that the US is currently facing. Huawei Reports Earnings Increase Despite US Restrictions Huawei recently released an [earnings report](VXb8V059nnt1W4PTL_R5zX_XL0/*VCjhqG4ZfV3MW6Zj7ml8rLcN-0/5/f18dQhb0S82-9dsQmYN7SNrDlHyjJqN8r53ZWQBs8zW3hHh995zh-NRVnQ9Qq8--HBkW8-y1105mZ-HZN4dQ1zds1HXhW7vpGmL8XRGytW7r9y5Q7KKkc4W2MVlj24dxqQ1W30TNVp2L432cVsHBdT7NMqqMW85H87m1jQQSFN5ZpMs4H-L5MW82jg8b5mNLNvW7bqTzM7vp5QyW70v_5j5LrK1dN7Mz3ydlZQ1lW311w4V57-ZBTW83C5JP1Z66s1W83KHrF7J39pBW2przrY6V4tfhW6H5KL_6CtS5SVMMQxX80gSRfW97rB1b8xq-PNW36ngP62BF7MhW5FFgvG3Jk_ZyVgwK7P6NsXtxW5FhJP362MXgTW2bl3L464RtrtN3GT22WQsLT7VQmt-C93vV4jW3jg27Z28ssWqN96dg0GPCzLNW3Ktn4q3JtqHTN4WmbwZPtytKW28KKsT3LrsjCW3gpvc85v_tLgW5zc5Gv3Lj17TW5hkmhS24dlXFMPs031gkKmyW5qdlDq2HGNb9W2HGMS830yKH2W4rxRfL5jDbZKW1jhZcf3xxDzVVJgszJ8pyq1kN3_XddmVpl4RW1MbM2z8xNt-rVVFTsf2kvjl8W3bGkNX73Q0vRV1-BCh8mpF7r102) showing continual increase despite Washington’s efforts to limit the global reach of the telecommunications firm. On May 16, Washington blacklisted the company, forbidding American companies from selling software to Huawei without a proper license. Despite these limitations, Huawei saw $58.26 billion in revenue and a 23.2% yearly revenue growth for the first half of 2019. The report announced a net profit margin of 8.7% and a total 118 million smartphones sold in the past six months. The telecommunications giant dominates the market in China, capturing 38.2% of the market. Huawei has been dubbed the world’s second-largest smartphone maker by sheer distribution volume. Despite high ranks in the company’s home base, Huawei Chairman Liang Hua reported the company has lost ground in markets outside of China. 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