I tried to be someone else

It didn't work ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ I tried to be someone else for almost 2 years…and it didn’t work. Let me explain… My business partner and I recently split our business into two separate entities. He now owns 100% of our list management company. I own 100% of the Almost Passive Income publishing business. Before Cam and I partnered I was working 1-2 hours per day making around $50,000 to $100,000 a month…a lot of which was profit. I spent my mornings doing some work and writing. I’d film some videos each week. I’d run some small live events here and there. The rest of my day I did whatever I wanted. I was living on the beach in LA at the time. I spent most of my time skateboarding with my dog, playing sports, working out, reading books, meditating, doing stand up, and hanging out with friends. That’s the life that suits me. I’m not an 8 hours of work per day guy. I’m not even a 6 hours per day of work guy. I like to do 1 to 4 hours of legit work a day. 20 minutes a day if I’m traveling. When Cam and I partnered to work together the idea was that he would eventually earn his way to owning 50% of the business. He would run the day to day and I’d just do some writing and create products. The goal was for me to only work a few hours per week so I could focus on comedy. Then just a couple months after we started working together something happened. It was called Covid. Almost overnight, stand up comedy was gone. The future of it was uncertain. I had no idea how long it would be till it came back. LA turned into more and more of a shit hole from March 2020 until June 2020. I was paying $9,000 a month to live in a place where people literally shit on the sidewalk. People were destroying everything around us during riots. Everything was shut down. Then my girlfriend and I went to Boise for my birthday in June of 2020. I had been there a handful of times before and always liked it. But this time we fell in love. The lake was breathtakingly beautiful. The bars and restaurants were open. The people were so nice it was almost weird. The outdoors were unbelievable. When we got back to LA I bought a truck and we moved to Idaho 6 days later. Cam is from Boise so that made the decisions easier too. Then 3 days after I moved to Boise, the only comedy club in town shut down permanently. It was as if Odin himself was telling me that it was time to focus on business. So Cam and I decided we wanted to build something big. We were gonna work hard and build a ten or twenty million dollar per year business. We started selling high-ticket courses. We hired a phone sales team. I was running multiple meetings a week to train the sales guys. We had multiple team meetings per week. We were hiring more and more employees. We were spending thousands a day on traffic. I was working more than ever before. Even when I wasn’t working, I was thinking about how I could grow the business and make more from our main phone sales funnel. Honestly, it was a pain the bum. I was in full on "business dude" mode. And I was good at it. But it was EFFORT. It all felt like WORK. And I’m not interested in being good at stuff. I don’t even want to be great. I don’t want to be the best. I want to be the ONLY. I want to be the only person who can do what I do. And there are lots of people out there who can run a high ticket coaching business with phone sales WAY better than me. I spent the last year or so going against the flow. I surrendered to the work. I surrendered to the meetings and phone calls. I gave myself to them. Which was the right decision…at the time. I learned more about business in the last year or two than I had in the previous 8 years combined. But I ultimately realized that I was playing someone else’s game. I was living someone else’s life. I was working towards something I didn’t truly want. So Cam and I had a talk and we realized neither one of us wanted to have 50 employees and an office. We didn’t want to work 8 hour days and constantly be thinking about the business. We had different goals. For me it’s all about lifestyle and it likely always will be. I LOVE what I do for a living. But I do it best when I do a couple hours of deep undistracted work each day. I don’t change the world when I’m doing meetings. I change people’s lives when I’m writing, filming, or speaking on stage. It’s really that simple. So I’ve redesigned my life to only have 2 hours per week of calls or meetings. I refuse to phone sales unless it’s a one off promotion. I have no plans to hire any more full time employees. I have 3 full-time people and that’s all I need to do what I want to do. In the last 19 days since we separated our businesses I’ve gotten more done than I had in ages before that….despite working WAY less. Why? Because I’m in flow. I’m getting paid to be myself. I’m no longer trying to be something or someone I’m not. Why am I telling you all this? Because you should play the games YOU want to play. Live the life YOU want to live. Chase YOUR dreams, not someone else’s. I don’t subscribe to the idea that you have to live a life where you spend 8 hours a day doing something you hate. Working with people you hate. For a boss you hate. You CAN do what you want. If you want me to help coach you to the life you want, you should join The Collective. The offer I'm making for The Collective right now is crazy. You get over $40,000 worth of value when you join. You have until Sunday night to get this special deal...or until 50 people have joined. Whichever comes first. I made a Google Doc to tell you about it. [ Click here to check out The Collective]( P.P.S. I'm gonna keep talking about The Collective until Sunday night. If you don't want to get any more emails about it, just click the link below. You won't be unsubscribed from my email list, just emails about The Collective. [ If you don't want to hear about The Collective click here]( Sent to: {EMAIL} [Unsubscribe]( Almost Passive Income, 3000 Mountain Shadow Rd, Boise, ID 83702, United States