Newsletter Subject

Should you be polarizing in your emails?

From

feedthewolf.com

Email Address

support@feedthewolf.com

Sent On

Wed, Mar 1, 2023 07:48 PM

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I’d say legit 98% of the emails I get from people on my list are "positive." But 2% of the resp

I’d say legit 98% of the emails I get from people on my list are "positive." But 2% of the responses are people telling me they don’t like what I said. Or that I swear too much. Or just flat out telling me to eff myself. Or sometimes they’re creative with their negativity and I appreciate that. Here’s the thing… My personality is naturally polarizing. People tend to either like me or dislike me. There’s not a lot of middle ground. I don’t even share my political beliefs publicly or try to be polarizing. If I did, I’d have a lot more haters because the world is so divided right now. I’d also have a lot more followers that love me - but I’m not a political guy so I choose not to take a stance publicly. I just wanna make people laugh and make people rich. I don’t need to share my "controversial" beliefs to do that. (Although the irony is my beliefs are about as "down the middle" as they get. It’s just such a wild time that people label you as left or right no matter what you say because they want to put you in a box.) If you have a polarizing belief system, you should speak about it and use it in your email copy. Especially in your welcome email. Being polarizing will make the people who like you, love you. And the people who are on the fence, leave you. That’s what you want. The worst thing you can have is people who are Luke warm. (Who the elf is Luke btw? And why do people feel so meh about him?) You don’t want to be forgotten. Especially in the inbox. Your first email you send to subscribers is a chance to connect and create a fan for life…or be forgotten forever. Be polarizing. Tell the truth. That’s why I have a section in my Welcome Email Templates that’s meant specifically for being polarizing. However, and this is a big however… If you’re not actually polarizing, do NOT be polarizing. Some so-called gurus will tell you to be polarizing no matter what. I disagree. And I wrote a whole chapter in my upcoming book about being polarizing…and whether or not you should do it. I’ll share a little excerpt from it tomorrow. In the meantime, check out my welcome email templates if you haven’t already. They’re only $7 and they could be worth thousands or even millions to you… [ Click here to get the welcome templates]( Talk soon, Ian "not Luke warm" Stanley Sent to: {EMAIL} [Unsubscribe]( Almost Passive Income, 3000 Mountain Shadow Rd, Boise, ID 83702, United States

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