$55,000 from a tiny list of 200 people

I was shocked ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ My first gig writing copy paid me $20 an hour. (Plus a percentage of profit.) After about 7 months I told the owner of the company that I hated getting paid hourly as a writer. I wanted a monthly flat fee. We agreed to $3500/month as a base. I was hoping the profit sharing would start to add up to boost the income. One month I got a $1500 bonus, some months I got less than that, but the profits rarely actually added up to much. Which taught me one of my most valuable lessons I ever learned: You should (almost) never use profit sharing as a bonus incentive as a copywriter. The problem is you have almost no control over profit. You can only really affect revenue. The owner can write off ANYTHING he wants to show less profit. He or she has earned this right, but it doesn’t make it a good deal for you. About 16 months into that gig I applied to write copy at a different company. I ended up beating out about 30 copywriters to get the gig. They offered me $5k/mo salary plus a bonus structure based on revenue. I’ll tell you what happened with that bonus in just a second…first I need to tell you the other thing I did when I took on the new job. I decided to create my own product about writing email copy. At that point I had written hundreds of emails, tested thousands of split variations to a list of over 1.2 million people, and sold millions of dollars worth of products. I hated all the online gurus who only earned money online by teaching people how to make money online…but I felt like I had earned the right to teach what I had learned because of my track record. I had an idea for a product so I sent an email to a guy named Derek Johanson to see if he’d have a drink with me. I thought he was an untouchable celebrity at that point, but he met up with me. Long story short…we sent emails to his list for a week. We made $12k in sales, which means we each profited $6k that week. I made more in a week than I had ever made in a month. But that was just the beginning. I sent emails to that list for the next year and ended up making $55,000 from it. The best part? The list only had 200 people on it and I had spent a total of zero dollars to build it. (It was $49,000 in profit when you factor in the $6k for Derek’s commissions.) Here’s the craziest part of all: -The initial product took me two hours to create. -I wrote the sales page in 20 minutes. -I probably only sent a couple of emails per week to the list. -I averaged around 3 hours per week of work for that list. (Some weeks it was probably 10 hours, some weeks it was zero.) -I did all of this while also working a full-time gig writing copy. Actually, I lied, here’s a crazier part… If I had run just a little traffic to build my list I could’ve made double or triple that from almost the same amount of work. NOT RUNNING TRAFFIC TO BUILD MY LIST WAS A HUGE MISTAKE. Sorry for the caps and bold but I would've made soooo much more if I had just run traffic. Now back to the full-time gig… We ended up doing almost $18,000,000 in sales that year. I got a bonus of $50k if we hit $17.5 million in sales. That means I ended up making $110,000 from my job and an additional $55k from my list. But I spent 3 hours a week (give or take) on my list and I spent 30+ hours a week (sometimes more) on the job. Now here’s the really awesome part… When I left that job I had made good money and learned a TON. I had built a reputation for myself that got my high paying clients. (I made more in the next two months than I had in the entire year prior…from just ONE client.) That was all great stuff…but I didn’t own shit from that business. I didn’t have a tangible asset from it. But I did own my own tiny little list. Since I first started, that list has grown and made me millions per year. All while working on it part time. (I’ve hardly ever put in over more than a few hours per day on this business and now it does more in a month than I used to do in a year.) I’ve spent the rest of my time building other businesses, traveling the world, and overall just having a lot of fun. Most people build their life around their business, I build my businesses around my life. That's why I'm so excited to teach what I'm gonna teach in my new "List Snowball" course. It's the course I wish I had back then. I asked if you guys wanted me to launch it last week and I got over 400 responses from you guys saying you'd buy it. That's an overwhelmingly awesome response. The course will open for sale on Thursday, June 6th. I'm gonna do a free training on Thursday called "How to go from $0 to $500 per day in revenue." I'll give you a little glimpse into my method for building email lists. And I'll be releasing the course ON the zoom call. There will be benefits for those who attend live. (I will likely give the course away for free for the first buyer.) It will be recorded as well. My plan is to show you the principles for how to go from nothing to $500 a day with paid ads. And be profitable by day 7 at the latest so you're pretty much growing your list for free. That way you don't really have to spend money out of pocket on the ads cuz you're getting your investment back quickly. (Or gettin paid to grow your list if you wanna see it that way.) The training is free but I will be selling the new course at the end. If that offends you, you don't have to attend haha. You just have to register below to hold your spot. (Don't worry. I'm not subscribing you to some other list or anything weird. Zoom just makes me get your email to register you.) [ Click here to register now]( See ya Thursday. Talk soon, Ian "sometimes tiny things can lead to big things" Stanley Sent to: {EMAIL} [Unsubscribe]( Almost Passive Income, 13359 N. Hwy 183, Ste. 550, Austin, TX 78750, United States