Shoot the critters, miss the bull

How to focus ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ There's a game I like playing called Big Buck Hunter. For those who don't know it, it's basically if America was a video game. You get a fake gun and hunt fake animals. It's an arcade game at bars. Why am I telling you about this game? Because there's a beautiful success lesson hidden in this silly game. See, I'm pretty good at Big Buck Hunter. (The real reason I'm writing this is to brag about my gaming skills.) I'm also one of the most competitive people you'll ever meet anywhere on earth. That's not an exaggeration. Ask anyone who knows me and they'll likely say they've never met anyone more competitive. I don't care if something that matters or a silly game like Big Buck Hunter (BBH). I want to win. If you want to win, you gotta understand the rules. In BBH you get the most points for shooting the biggest animals from far away. The bigger the animal and the farther away they are, the more points you get. If you're aiming for bulls and you hit a cow, you round ends prematurely. (No one likes premature endings.) Each round there are three bulls. And at random times during the round, little critters run around the screen. If you shoot the little critters you get extra points. Not as many as shooting a bull. But it adds up if you shoot all of them. However I've learned a valuable lesson. If you try to shoot all the critters, you often end up missing the bull. And you've basically lost points because you lost focus of the real goal - shooting bulls. That's why we have a saying "Shoot the critters, miss the bull." As silly as it seems, it applies to all of life. If you focus on little trivial things that don't matter, you often miss the bigger picture. Now, I haven't actually play Big Buck Hunter in over a year. But I was thinking about it today because of what I'm working on at the moment. See, every day I don't email my list, I lose money. Not in the sense that someone actually steals money from me. But it's an opportunity cost. I might lose $1,000 or $5,000 in missed opportunity...every time I DON'T send. So sometimes I'll beat myself up if i don't send emails for a day or two. Sometimes it's just laziness and that's my fault. But sometimes it's because I'm working on things that are big needle movers.Business bulls, if you will. Right now I'm working on some new cold traffic funnels to grow the list and the [Email Game Changers]( users. It's worth missing out on some short term cash (critters) to grow the business long-term (bulls). If you're working on something big and important, don't beat yourself up for missing some little stuff along the way. Don't get distracted by the critters and miss the bull. That's what I'm thinking about today and wanted to share. Talk soon, Ian "let the critters go" Stanley P.S. I don't miss things because I'm working lots of hours. I have plenty of time. It's about bandwidth and energy for me. I rarely "work" more than 4 hours in a day. But there are times need to free up mental energy for important stuff. Sent to: {EMAIL} [Unsubscribe]( Almost Passive Income, 13359 N. Hwy 183, Ste. 550, Austin, TX 78750, United States