Hello and Happy Martin Luther King Jr Day! Yesterday's NFL conference playoffs determined who will be
[Compass]
Hello and Happy Martin Luther King Jr Day!
Yesterdayâs NFL conference playoffs determined who will be playing in this yearâs Super Bowl, and this week brace yourself for more brands to start rolling out teasers for their own big game commercial contributions. Twenty years ago marked a watershed moment for Super Bowl advertisers, as it was the first to feature a wave of new, web-based brands, in whatâs become known as the Dotcom Super Bowl.
The best commercial of the 2000 Super Bowl was E-Tradeâs genius âMonkey,â but the real punchline was all the companies from that game who were out of business shortly after. Pets.com, anyone? But before we go giggling too loudly at names like OurBeginning.com, Epidemic.com, and Computers.com, thereâs also something eerily familiar about it in our current obsession with DTC disruption. [Read more here](.
â[Jeff Beer](
[20 years ago, the dot-coms took over the Super Bowl](
[20 years ago, the dot-coms took over the Super Bowl](
Pets.com, Hotjobs.com, and OurBeginning.com were just a few of the 17 websites that took over the big game ads in 2000.
[fastcompany.com](
[These five free apps let you manage your time to perfection](
[These five free apps let you manage your time to perfection](
Hire a no-cost virtual assistant, outwit traffic, wrangle your messages, and more with these free schedule-saving tools.
[fastcompany.com](
[The Outsider Art Fair is the offbeat escapism we all need right now](
[The Outsider Art Fair is the offbeat escapism we all need right now](
Forget the alarming headlines for a moment, and get lost in the weird, wonderful world of outsider art.
[fastcompany.com](
[The most common days for people to call in âsickâ arenât what you think](
[The most common days for people to call in âsickâ arenât what you think](
Playing hooky is just as contagious as the flu on some days during the year.
[fastcompany.com](
[This is why you should have your own personal communication style](
[This is why you should have your own personal communication style](
To be an effective communicator, a leader must have good emotional intelligenceâand follow these few simple steps.
[fastcompany.com](
[Who do smart cities serve? It depends on who you are](
[Who do smart cities serve? It depends on who you are](
For some, surveillance is designed to be a luxury good that makes life more seamless. But for others, it is involuntary, overt, and dangerous.
[fastcompany.com](
[How to reinvent your email as a productivity tool](
[How to reinvent your email as a productivity tool](
Getting back to basics and consolidating every type of correspondence on email may seem counterintuitive, but itâs a way to increase your effectiveness overall.
[fastcompany.com](
[These carbon offsets counter your emissions while helping rain forest workers access healthcare](
[These carbon offsets counter your emissions while helping rain forest workers access healthcare](
To help convince people not to turn to illegal logging, you need to give the economic alternatives. Health in Harmonyâs offset program works with them to plant trees, and provides them with services, too.
[fastcompany.com](
[One million seabirds died in the North Pacific during 2016âs brutal ocean heatwave](
[One million seabirds died in the North Pacific during 2016âs brutal ocean heatwave](
Between the summer of 2015 and the spring of 2016, a marine heatwave swept the northern Pacific Ocean that was hotter and lasted longer than any since records began in 1870. Its effects are just beginning to be understood.
[fastcompany.com](
Download the Fast Company Magazine app: Available for [iOS]( and [Android]( devices
Did you enjoy this issue?
[Fast Company]
You can [update your details here](.
If you donât want to receive Compass anymore, [unsubscribe here](
If you were forwarded Compass and like it, [subscribe here](
[View this newsletter online](
Powered by [Revue](
7 World Trade Center, 29th Floor, New York, NY 10007-2195