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Marie Kondo has some tidy advice for marketers

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fastcompany.com

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compass@fastcompany.com

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Tue, Jun 18, 2019 08:44 PM

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Facebook's Libra; Microsoft's sexism bot; Does dressing up make you feel more professional? Hello. Y

Facebook's Libra; Microsoft's sexism bot; Does dressing up make you feel more professional? Hello. Y [Compass] [Presented by]( [On our sleeves | Nationwide Children's]( Facebook’s Libra; Microsoft’s sexism bot; Does dressing up make you feel more professional? Hello. Yesterday, Gloria Vanderbilt passed away. Her [beliefs about inheritances]( (or lack thereof) are a valuable lesson for us all. Here are the rest of the stories leading our site today… Facebook pivots to the blockchain Today is the big day that Facebook [finally came forward]( with its blockchain plans. We’ve known for quite a while that the company [was doing something related]( to the digital transactions infrastructure, but few details were public. Now we know that Facebook is launching its own cryptocurrency, called Libra, in partnership with dozens of other organizations, and it intends to use it as a way to facilitate borderless currency transactions and other commerce. Facebook also wants people without access to banks to be able to digitally store assets with it. What does this mean for Facebook? Right now, it’s unclear. Libra’s vision is [certainly ambitious]( but Facebook has tried its hand at many things; only some have proven wildly successful. The truth of the matter is that unless Libra gains widespread adoption, and other large organizations and banks begin working with Facebook on it, the effort could end up being a dud. Today's Cannes update: [Dispatches on the future of marketing]( [Dispatches on the future of marketing]( This week, advertising’s best and brightest (and probably middling, too) descend on the south of France to drink, party, and talk shop. Our own Jeff Beer is on the scene with daily updates. He sat in on sessions with Marie Kondo, where the lifestyle guru talked about gratitude and other things. Read his report: [Marie Kondo is the future of marketing]( What else is going on at Cannes, you ask? - [Cult beauty brand SK-II’s new spokesperson is a total fake]( - [Exclusive: Behind the scenes with Childish Gambino as he creates his psychedelic new AR app]( [www.fastcompany.com]( • [Share]( A MESSAGE FROM NATIONWIDE CHILDREN'S HOSPITAL [Why every business leader should care about childhood mental health]( [Why every business leader should care about childhood mental health]( Since 1 in 5 children experience a serious mental illness, many families must deal with it. Talking openly about the issue not only helps to remove any stigma related to it, but it’s also good business practice. If a child is struggling with mental illness, it is sure to remain on a parent’s mind throughout the workday. Nationwide’s commitment to its associates is what makes the company’s focus on mental health a natural fit. And it’s why the company supports On Our Sleeves, a national movement dedicated to raising awareness of and addressing the stigma around childhood mental illness. [www.fastcompany.com]( • [Share]( 32 days until the Moon [How a punctuation mark cost millions of dollars]( [How a punctuation mark cost millions of dollars]( We’re counting down the days until the 50th anniversary of the first moonwalk. Here’s today’s look into space history … In the ‘60s, computing was done in a very analog fashion. Equations were written on punchcards, which were the computing language of the software of the era. And often projects failed spectacularly because of tiny errors. For example, a line the size of a hyphen wasn’t written correctly on one of the cards. The results were catastrophic. Read more: [The most expensive hyphen in history]( [www.fastcompany.com]( • [Share]( Today's tech help: [An AP PowerPoint coach]( [An AP PowerPoint coach]( Before, PowerPoint would let you know if you made a grammatical mistake. Now, a new feature goes even further. Microsoft’s Presenter Coach will listen in to users’ presentations and give little suggestions about whether, say, someone is saying something sexist. Read more: [Microsoft will fix your sexist PowerPoint presentations with AI]( [www.fastcompany.com]( • [Share]( Today's social experiment: [Can changing what you wear impact how you think?]( [Can changing what you wear impact how you think?]( Research has said that what you wear can affect the way you work. One of our own contributors works from home but still wanted to see if dressing up every day had an impact. She wore nice pants and a blazer for a month—even on days she was working from home alone—and had some insightful discoveries. Read more: [I dressed up every day for a month to see if I’d feel smarter]( [www.fastcompany.com]( • [Share]( More from us: - [Colgate redesigned the toothpaste tube so it’s actually recyclable]( (Impact) - [5 years ago, this design guru went to work in Silicon Valley. Here’s why he’s done]( (Co.Design) - [LeBron James doesn’t need to endorse anything. Here’s why he’s promoting this luxury luggage brand]( (Creativity) - [Companies are still ignoring older female workers, and it’s hurting their bottom line]( (Work Life) What else we're reading: - [“Crickets. They’re gone”: Why the Mercers, Trump’s biggest 2016 backers, have bailed on him]( (Vanity Fair) - [How Teach For America evolved into an arm of the charter school movement]( (ProPublica) Today's final image: [Would you eat jellyfish for the environment?]( That’s all for today. Thanks for reading. Do you have suggestions or tips? [Email me]( Or [tweet me]( —Cale This newsletter was written by [Cale Guthrie Weissman](. Feedback We’d love to hear your thoughts about Compass. [Click here]( to give us feedback. And here’s [more information]( about Fast Company’s Compass newsletter. Did you enjoy this issue? [Fast Company] You can [update your details here](. If you don’t want to receive Compass anymore, [unsubscribe here]( If you were forwarded Compass and like it, [subscribe here]( [View this newsletter online]( Powered by [Revue]( 7 World Trade Center, 29th Floor, New York, NY 10007-2195

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