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How Dictionary.com’s Twitter account got so cleverly woke

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fastcompany.com

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newsletters@email.fastcompany.com

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Fri, Sep 28, 2018 02:08 PM

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September 28, 2018 Good morning! Over the past couple years, the Twitter account for Dictionary.com

September 28, 2018 Good morning! Over the past couple years, the Twitter account for Dictionary.com has come to embody the definition of some words one might not already associate with it: pointed, cheeky, woke. [Fast Company spoke with the site's social media team]( to find out why and how this transition happened and why the intent behind words matters as much as their meaning. —[Joe Berkowitz]( [We spoke with Dictionary.com's social media team, who are saying a lot more than just what words mean]( [We spoke with Dictionary.com's social media team, who are saying a lot more than just what words mean]( We spoke with Dictionary.com’s social media team, which has a lot more to say than just what words mean. [This black female entrepreneur is rebuilding D.C. with foreign dollars—and a dream]( [This black female entrepreneur is rebuilding D.C. with foreign dollars—and a dream]( Angelique Brunner was once the only African American woman in VC from NYC to Atlanta. Now, she runs a $500 million investment firm that is revitalizing D.C. [Alexa can be hacked–by chirping birds]( [Alexa can be hacked–by chirping birds]( Researchers were able to attack a common speech recognition system using voice commands hidden in other audio recordings. [As Google turns 20, it can’t take our goodwill for granted]( [As Google turns 20, it can’t take our goodwill for granted]( The deeper an understanding people develop of the trade-offs between free services and privacy, the harder Google must work to prove it’s earned consumers’ trust. [This beauty brand will source 100% of its packaging from ocean plastic]( [This beauty brand will source 100% of its packaging from ocean plastic]( In making the switch, Kevin Murphy will save 360 tons of plastic each year. [How a mysterious meeting signaled the UAE's pull in Trump's D.C.]( [How a mysterious meeting signaled the UAE's pull in Trump's D.C.]( A meeting in the Seychelles between the Blackwater founder and a Putin ally has drawn scrutiny. It also indicated another backchannel to the White House. [Are microaggressions trashing your company’s productivity?]( [Are microaggressions trashing your company’s productivity?]( Subtle, biased behavior can have far-reaching consequences. Here’s how to recognize and mitigate it. [TiVo’s new Bolt OTA joins a booming market for antenna DVRs]( [TiVo’s new Bolt OTA joins a booming market for antenna DVRs]( The most famous name in DVRs has a new model for recording broadcast TV, a market with plenty of competition (including, soon, Amazon). [Brett Kavanaugh’s entire hearing performance in one image]( [Brett Kavanaugh’s entire hearing performance in one image]( This picture is worth a thousand shouty words. Share This Newsletter Did someone forward you this email? Subscribe [here!]( Like this email? Consider signing up for our other newsletters [here](. Too many emails? Update your subscription preferences [here](. No longer want to receive this newsletter? Unsubscribe [here](. Mansueto Ventures, 7 World Trade Center, New York, NY 10007-2195

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