Newsletter Subject

A Gun And A Key

From

everydayspy.com

Email Address

everydayspy@email.everydayspy.com

Sent On

Mon, Jun 17, 2024 01:00 PM

Email Preheader Text

The first time I learned about duress was when I served 100 feet underground with the US Air Force.

The first time I learned about duress was when I served 100 feet underground with the US Air Force. Greetings Everyday Spy, The first time I learned about duress was when I served 100 feet underground with the US Air Force. I was a nuclear missile officer charged with operating 10 of America’s nuclear intercontinental ballistic missiles (ICBMs). I would live underground with a second ICBM officer for 72 hours at a time, serving as a two-man crew. We wore military uniforms and matching booklets - two identical sets of launch codes. Living under 10 tons of dirt behind a 4 ton blast door, there are very few direct threats to a nuclear missile crew. A support building sits directly above you, disguised as a house. Inside the building are military police, a cook, and a commo tech. Their job is to keep the missile crew, the 10 warheads, and each other safe. Just like the ICBM crew underground, the support folks sitting topside serve on long 5-7 day shifts. The US has been securing nuclear weapons since 1945 and knows that the biggest risk isn’t their physical security… It’s protecting people that have access to the missile and the launch codes. And more importantly, teaching those people how to protect each other. To help us stay secure, we were taught to use duress words. Duress words are specific keywords that you say out-loud only if you are under some kind of direct threat. The first goal of a duress word is to communicate danger, so that the person who hears the word knows immediately that the other person is acting under threat. The second goal of a duress word is to be secret, so that the threat itself never realizes a duress word was used at all. The best duress words are common words, but not common enough that they are used in daily practice. These are words that get used in daily life, but not professional settings - like ‘sunburn,’ ‘elephant,’ ‘toothpick,’ or ‘hot date.’ They are not alarming, so they blend into regular conversation without the threat realizing a duress word has been used. But they are clear and deliberate to the person listening on the other end of the call. Imagine a nuclear missile tech team is doing minor repairs to a launch capsule in the field when the team is ambushed. Everyone but one junior tech is killed in a matter of moments, before anyone can make a radio call for help. The attackers demand that the junior tech remove one of the nuclear warheads (they are about the size of a standard livingroom lamp - not large at all) and give it to them. They put a gun to the tech’s head and tell him to start. A few minutes later, a routine call comes in on the tech’s radio asking for a status report. The tech looks up at his captors, and they tell him to answer - but keep it short. The tech takes his radio and says, “Bravo 1 reporting, no issues here - just making sure this little lady is ready for her hot date. Over.” The radio gets put away. The attackers are satisfied and believe they are still in control. The tech goes back to doing what he was told to do. But two security teams are immediately activated and directed to the tech’s last known location. Duress words give kids, spouses, coworkers, and friends a way to keep each other safe without drawing suspicion. - If a girl is worried that she might be assaulted by a date, doctor, or teacher but doesn’t want to admit it out loud. - If a child feels nervous or threatened by a stranger while standing in line or sitting in a restaurant and wants your attention/help. - If an employee is being threatened or sees criminal activity at your shop but cannot say it openly. Pick 2 duress words and put them into weekly rotation at home and in your business. In our family, we use the words ‘hangnail’ and ‘anchovy.’ Every week, we change to the other word. The kids always remember, and everyone feels that much safer. Feel free to use the same words we use or pick your own. The goal is to give the people you care about another tool to work together and stay secure. Godspeed, #EverydaySpy P.S. - [If you want to go deep into how spies protect themselves and stop bad guys, don’t miss Shadow Lessons, the only digital platform where you can learn first-hand from elite intel operators from around the world!]( Follow @EverydaySpy on Social Media! [Facebook]( [Twitter]( [LinkedIn]( [YouTube]( [Instagram]( Andrew Bustamante, Founder of EverydaySpy.com, is a former covert CIA Intelligence officer, decorated US Air Force Combat Veteran, and respected Fortune 500 senior advisor. Learn more from Andrew on his Podcast (The Everyday Espionage Podcast) and by following @EverydaySpy on your favorite social media platform. This email was sent to {EMAIL}. Don't want to receive these emails anymore? [Unsubscribe]( EverydaySpy, 411 Walnut St. #20309, Green Cove Springs, FL 32043

Marketing emails from everydayspy.com

View More
Sent On

07/12/2024

Sent On

07/12/2024

Sent On

06/12/2024

Sent On

04/12/2024

Sent On

03/12/2024

Sent On

03/12/2024

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2025 SimilarMail.