⚠️ Warning: This AI Newsletter May Break the Internet!

🤖 AI Marketing Insider Newsletter ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ Welcome to our brand spanking new AI Marketing Insider Newsletter, {NAME}! I know AI is spreading like wildfire 🔥 and it's hard to keep the business wheels flowing 💧 while also learning all this new-fangled technology! I've been down that rabbit hole myself. 🐇 But here's the dealio - I LOVE being on the cutting edge and bringing the hottest strategies to YOU first! 💥 I have been diving headfirst into all things AI for months (years really - since IBM rolled out Watson!) to uncover the latest ways you can WORK SMARTER using this tech, not harder. 💪 My goal with this newsletter is to provide KICK-BUTT tips to: - Personalize your own AI Pocket CMO for MAX productiveness 🤖 - Crank out high-value content and save your precious time ⏱️ - Use AI to skyrocket your business goals 🚀 - And most importantly, not get overwhelmed in the process! 😅 By joining my newsletter crew, you'll stay ahead of the curve and AMPLIFY your success using AI. Let's crush it together! 🙌 Now tell me, what AI topics get YOU fired up?! I wanna provide that INSANELY good value to YA! Holler back anytime :) 🤖 AI Insider News Get the latest scoop on key developments in AI with our curated news roundup. We summarize the top stories so you stay informed on what's happening in the world of artificial intelligence. NEWS NUGGET #1: This Simple New ChatGPT Hack Will Save You Hours Of Frustration (And Blow Your Mind BUT...) OpenAI is introducing a new feature called custom instructions that allows users to customize ChatGPT's responses based on their unique needs and preferences. This means business owners can tailor ChatGPT to align better with their specific business context. For example, a business owner could set an instruction like "I coach female service-based business owners on strategies like developing signature offerings, building automation, and creating content plans." so that ChatGPT provides relevant suggestions without having to repeatedly provide that context. This is important for business owners because it reduces friction and makes conversations with ChatGPT more efficient. Owners won't have to re-explain their business and preferences every single time. The custom instructions will carry over to all future conversations, allowing for more personalized and useful responses. This saves business owners time and helps them get more tailored guidance. Overall, custom instructions enable business owners to unlock more value from ChatGPT by configuring it to their specific needs just once rather than having to do it manually for every query. It makes the tool more customizable to each unique business context. [Instructions on HOW to Customize for YOUR Business]( MY TAKE ON THIS NEWS:Even though this is a great first step for ChatGPT, based on my experience, I believe that you need to fully train ChatGPT in YOUR business details with a brand speak chat thread. [Here's how you can do that.]( NEWS NUGGET #2: To Claude or Not to Claude Last week, [Claude.ai]( was updated and released to the world.Here's my thoughts on Claude..."it's a contender for sure!" - what I mean by this is that, based on playing with it from day one, I think it's definitely a competitor for ChatGPT. Here's the SCOOP! SPEED: Claude 2 appears to be faster than GPT-4 in generating responses based on early user testing. Its architecture may be optimized for speed. PRICING: Claude 2 is significantly cheaper to use than GPT-4, with prompt tokens costing $0.011 per 1 million vs. $60 per 1 million for GPT-4. This makes Claude 2 the clear winner on pricing. SECURITY: Both models have undergone security reviews, but GPT-4 may have a slight edge as OpenAI has more resources to audit for vulnerabilities. However, this is difficult to definitively compare. ACCURACY OF RESPONSE: For certain tasks like legal writing and math problems, Claude 2 matches or exceeds GPT-4. But GPT-4 still appears stronger for general natural language processing accuracy. FEATURES: GPT-4 has more features like image processing and multimodal inputs. Claude 2 does not currently have these capabilities. COMEDY: Neither model appears specifically optimized for humor generation BUT based on my testing, I think Claude 2 has a better sense of humor. DATA HANDLING - THIS IS A BIGGEE!: Claude 2 can handle significantly larger context at 100,000 tokens versus 8,192 for GPT-4. This allows it to process more data at once. AVAILABILITY: GPT-4 access is limited to paying customers, while Claude 2 is publicly available. Claude 2 wins for availability. BUT, Claude 2 is only available in US and UK as of now. CONSTITUTIONAL AI: Claude 2 was built with Constitutional AI for improved ethics. GPT-4 does not have this. MATHMATICAL CALCULATIONS: In tests, Claude 2 matched or exceeded GPT-4 on math assessments. It appears stronger for mathematical reasoning. FACTUALY ACCURACY: Neither model has high factual accuracy without being prompted to focus on truthfulness. GPT-4 may be slightly better. CODE COMPREHENSION/GENERATION: Claude 2 scores very high on code generation tests, much higher than GPT-4. It is superior for coding applications. IN SUMMARY... Claude 2 shines for specific applications like legal, mathematical, and coding tasks, while being much more affordable. GPT-4 still beats it for general conversational ability and open domain question answering. However, Claude 2's focus on safety, low cost, and large context handling make it a formidable challenger to GPT-4's capabilities. 🌟 Marketing Prompt of the Week This One Simple Prompt Will Unlock Your Hidden Creative Genius GUARANTEED! Let's spend the next ____ minutes brainstorming ideas for (topic). Our goal is to come up with as many creative, innovative, and even crazy ideas as we can. To start, let's each come up with 3 initial ideas before building off each other. Remember, there are no bad ideas in brainstorming - every idea has value. Don't hold back even if an idea seems impossible or silly - shout it out! Listen closely to each other's ideas and see if they spark new directions. Let's capture the ideas in writing/visually as we go, as this could lead to new connections. Once we have a broad range of ideas, we'll take some time to evaluate and prioritize them. But for now, keep the ideas flowing! Engage actively with each other's suggestions by asking questions, making associations, and building on the ideas. The key is to keep the brainstorming session fluid and energetic. By bouncing ideas off each other, we can come up with creative solutions we would never think of individually. The crazier the idea, the better - maybe it will lead somewhere great! Let's keep going until our time is up. Ready, set...brainstorm! 🌟 Triple Bot Threat This week's top 3 AI tool picks for content creation and marketing automation! [SuperMeme]( An AI meme and image generator that can create customized memes, comics, and images using any template, text, or image you provide. Ideal for easily producing on-brand and engaging social media content. [OpusClip]( This AI-powered video creation tool makes it easy to turn blog posts and articles into short, professional social media videos. Great for repurposing written content into engaging video clips quickly. [AI Fact Checker]( Fact check anything with ease. 😂 LOL Bot This week's funny for ya... 🖼️ Creative Bots - AI takes on visual arts Ya'll are gonna flip your lids over the mind-blowing art these crazy talented AI robots can generate! 😲 From stunning paintings to trippy landscapes, this section will show off the rad visual magic AI systems can now create. Their creative skills are advancing faster than a squirrel on caffeine! 🐿️ So get ready to feast your peepers on these cutting-edge computer-made masterpieces! HINT HINT: I added my logo to the coffee cup and the red glasses ! [MidJourney]( Prompt:  A hyper realistic squirrel painting a beautiful abstract art piece on a canvas in a colorful art studio, wearing a rainbow beret, the squirrel is holding an oversized coffee mug in one hand, fast brush strokes, highly detailed, vibrant painterly style, intricate, trending on artstation. 🎙️ Community Member Spotlight Lynn McPhelimy is a Life Organizer & Coach, Speaker, Author of "In the Checklist of Life"! She has been using the frameworks we teach inside of [AI Advantage Masterclass]( to train her AI and get clear on who her person is so she can create content that resonates with them. Sharing a few of her #AHA moments... What did you think? Hit the replay button and let me know if you have any other suggestions for sections or content to include going forward! I'm looking forward to providing you with the most useful AI news, resources and tools each week. 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