📈 The Cold Plunge Opportunity & Side Hustle Statistics

In this edition we see an exciting opportunity in the wellness space, dig deeper into side hustles statistics & outline what products your E-Commerce store should sell                                                                                                                                                                                                                                                                                                                                                                                                                 August 18, 2023 | [Read Online]( [fb]( [tw]( [in]( [email](mailto:?subject=Post%20from%20Ecommerce%20Dispatch&body=%F0%9F%93%88%20The%20Cold%20Plunge%20Opportunity%20%26%20Side%20Hustle%20Statistics%20%20%3A%20In%20this%20edition%20we%20see%20an%20exciting%20opportunity%20in%20the%20wellness%20space%2C%20dig%20deeper%20into%20side%20hustles%20statistics%20%26%20outline%20what%20products%20your%20E-Commerce%20store%20should%20sell%0A%0Ahttps%3A%2F%2Fecommercedispatch.beehiiv.com%2Fp%2Fcold-plunge-opportunity-side-hustle-statistics) Hey friends! 👋 Welcome to Ecommerce Dispatch where we help you build a profitable business on the side, without quitting your job or breaking the bank. In this new newsletter you’ll get one actionable business idea & learn marketing tactics to build your own ecommerce store. Let’s get cracking with this week’s idea and steps to generate revenue! 👀 What we've seen With people seeking innovative methods to enhance their overall health and well-being. Cold plunge therapy, known for its various benefits such as improved circulation, reduced muscle inflammation, and heightened alertness, has gained popularity among health enthusiasts, athletes, and individuals seeking holistic wellness experiences. Popularised by influential figures like Andrew Huberman & Joe Rogan, the demand for cold plunge pools is on the rise, as people recognise the value of incorporating cold therapy into their wellness routines. Cold plunge pools have now become a sought-after addition to home spaces, gym facilities, and wellness retreats, presenting a promising market opportunity. [( ℹ️ Why this matters The growing interest in cold plunge therapy reflects the increasing emphasis on preventive health measures and holistic wellness practices. Cold plunge pools offer a refreshing and invigorating way to promote physical recovery, mental clarity, and stress reduction. However, the cold plunge pool market lacks a comprehensive source for high-quality, customisable, and aesthetically appealing pools that cater to both personal and commercial needs. A business that specialises in offering a range of cold plunge pool options could fulfil this demand. 💡The idea Establish a business which offers a diverse selection of cold plunge pools, designed to meet different specifications, styles, and usage requirements. This site would provide customers with the opportunity to choose from various cold plunge pool designs, sizes, and features, while also offering installation services and maintenance guidance. 👣 Steps to execute Estimated time to revenue: 4-6 weeks - Research and partner with reputable cold plunge pool manufacturers and suppliers. Ensure that the selected partners offer a range of options, from standalone units suitable for home use to larger pools suitable for commercial wellness centres. - Develop a user-friendly website where customers can explore different cold plunge pool models, view specifications, and visualise how the pools could fit into their spaces. Include detailed information about the benefits of cold plunge therapy and the science behind it. - Curate a selection of cold plunge pool designs that cater to different aesthetics & preferences, - Provide customers with customisation options, allowing them to choose features such as pool dimensions, materials, finishes, and additional features like hydrotherapy jets or lighting. - Offer professional installation services through certified partners or collaborate with local contractors to ensure seamless pool setup for customers. - Utilise digital marketing strategies, including targeted online advertising, content marketing, and partnerships with wellness influencers and fitness centres. - Emphasize the physical and mental benefits of cold plunge therapy and position your brand as a trusted source for high-quality cold plunge pools. Collect customer feedback and reviews to continually improve your offerings and enhance the overall customer experience. 📖🌱 Grow For those of you who have an existing store here are some resources which I think would be beneficial. - If you’re thinking of starting a side hustle in 2023, it’s worth checking out the latest side hustle statistics [below](, for an insight into how the economy looks right now. - One of the biggest challenges any ecommerce vendor faces, is knowing which high-demand products are most likely to increase their revenue. Here’s your [guide]( to 20 of the most popular products you should consider selling on your ecommerce store. 📖 Good Reads & Resources Stay up-to-date and in the know with the latest and greatest from around the web! - Here’s an interesting [article]( into the history of the social media ‘feed’ and how we could re-imagine what social media could like in the future - [Here’s]( a privacy-first tool that lets you modify pdfs offline in your browser, no upload to server or cloud, no limits on editing, entirely for free Store of the Week Each week we highlight our pick for store of the week. We source this from [Ecomm Design](. If you have a shop, send it in for a chance to be featured on[Ecomm Design]( & the newsletter. Today’s pick is… drumroll please.. [Sandy Shore]( Sandy Shore Farms is Canada’s largest grower and shipper of fresh asparagus handling product from approximately 750 acres. They remain competitive and profitable through the development of a sustainable business model and mutually-beneficial relationships that foster community. PS: If you have any questions, please send them in. We look at each of them & will publish them in next weeks newsletter. See you next week 😃 Rohit @ Ecommerce Platforms Emails going to spam? Here's how to whitelist our email address: First, reply "hello" to this email so your email provider knows we're real. Next - Gmail users: - On mobile? Click the 3 dots in the top right corner, click "Move to", then "Primary" - On desktop? Return to your full inbox view, then drag this email into "Primary" tab near the top left corner. 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