Hey 👋 Damian here, hope your week is going well so far. You may or may not know, but I soft launched a social media agency this year, working with artists directly on building their fanbase online. I can't stress enough, this has been a very limited selection of artists who have been working closely with me and my team. Today I'd like to introduce you to Kaylee, who we started working with at the beginning of this month. Before we get started, here are the receipts: In a nutshell, here are the results of the last few weeks: TikTok
Video Views: 31M (+2,018%)
Profile Views: 807K (+3,414.4%)
Likes: 1.8M (+2,740.1%)
Comments: 20K (+1,806.5%)
Follower Growth: gained 187,815 (+97.78% - at the time of reporting)
Total Following: 384.6K
Note: the account has nearly doubled since inception in the space of three weeks Instagram
Accounts reached: 5.7M (+37,484%)
Accounts engaged: 295K (+14,367%)
Impressions: 9, 067,403 (+5,801%)
Profile Visits: 285,139 (+6,399)
Total Following: 97.7K (+217%)
Profile Views To Follow Ratio: Approx 23%, one in every four or five people followed after viewing the profile
Note: the follower count has over tripled in three weeks Now I'm going to run through exactly how we did this. As you know, I don't gate-keep anything, my goal is to give you as much information as possible. When we start work with a new artist, we go through their journey so far, take note of USPs and build an initial strategy which uses a mix of new and old content to test. With Kaylee, we recognised that her audition on The Voice wasn't being utilised as much as it could've been, it was clear that people loved the song but there was a lot more mileage left in it. With socials, it's not about creating constant new content, it's about working out an artist's USP and building up a consistent flow where the value is, so that you can then use this traffic for releases etc. It isn't just about having a release, making 100 videos and trying to force one through!
I like to have a mix between testing older content, new content and a range of variables to test between different songs, different content styles etc, as you find that different artists align themselves in different ways and the same piece of content can land very differently between them, which is a really awesome unique aspect. Once you have nailed some aspects that gain the attention and emotion, you can then utilise this traffic to bring to upcoming single releases etc (usually with the narrative of it being a new song as the novelty brings in attention). Kaylee is now going to be gearing up for her single release in November and I'll keep you updated with the results going forward! 31 MILLION VIEWS is no mean feat, but it definitely is achievable. Now I'm going to be officially launching DK Social in November, but until that point, if you have any questions then drop an email to agency@dk-mba.com. You can do this yourself, I give everything away in my Academy. The methods used here are in my new Zero To 100K Content course and I want to see you hitting similar results to Kaylee. As well as the Zero To 100K course, you also get access to everything in DK-MBA including The Roadmap To 1 Million Streams 2.0, all 50+ hours of courses, access to my Spotify playlists and me via WhatsApp. I'm in the process of deciding what the price changes will be for Q4 this year, so this will be the lowest price the Academy will be. What I will say is if you continue to do the same thing, you can only ever expect the same results. That's regardless of whether we work together or not, I would always recommend if something isn't working for you right now, change it up. [Join The Academy and Get The Results]( Let's smash your goals this year, Damian â¦.. 🎮 POST GAME EMAIL MENU 📢 THE INTRODUCTION Â
â¶ï¸ Hey, I'm Damian and I'm here to help you get your music heard. 🧢 WHERE TO GET STARTED
â¶ï¸ I recommend you start at [dk-mba.com]( with the Roadmap To 1 Million Streams 2.0. 🔥 WORK WITH ME FURTHER (click for more info)
Iâm very transparent with my services. I'm proud to have the worldâs largest music business Academy, with over 11,000 students and there are a few different ways to work with me with differing budgets (I always want to make sure everyone has access to the best education). â¶ï¸ [The Worldâs Largest Music Business Academy, DK-MBA](
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â¶ï¸Â  A bit of background (the internet is deeply untrusting understandably), I co-founded a University in Europe called BIMM which is the largest of its kind in the world and is valued at $300M. I started YouTube around 5 years ago and have around 800+ free videos with over 14M+ views. My Academy launched in 2020 and has over 11K+ students internationally. In 2023 I launched DK Social House a new social media agency specifically for artists. â HELP!
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