What to know about the DOJ's case against Google

Google's day in court. Google goes to court The Justice Department’s case against Alphabet’s search business formally opens today [scrutinizing a component of the internet]( that billions of people use on a daily basis in a trial that will impact global businesses and society. The trial could also pave a new examination of how the U.S. government views regulating not just Google — but Big Tech. [Here's what advertisers should know]( The case against Google Digiday's ongoing, deeper coverage on the claims against Google: [WTF is the Justice Department’s ad tech antitrust case against Google?]( At 155 pages long, the Justice Department’s initial complaint is a lot to digest. We break down the primary aspects of the accusations in a series of explainer videos. [Inside Google's initial response to the antitrust case]( Google said in Jan. 2022 that the allegations brought about by the Texas AG were "inaccurate and inflammatory." [How the European Commission’s antitrust case against Google could break up its adtech business]( Google was accused of abusing its dominance in ways that have harmed competitors and publishers while also increasing advertiser costs. [Ad execs react to tactics Google allegedly used to control digital ad dollars]( The suit filed in 2021 challenged whether the tech giant abused its power as the biggest broker of digital ad sales across the web. [Read more coverage on data regulation]( Dates to know Here's [our rundown of what to expect]( in the trial. And here are some key dates to keep in mind: Tuesday, September 12, 2023: Opening Tuesday September 12 - Friday October 6, 2023 - Parties opening statements - DOJ’s Case-in-Chief Tuesday October 9 - Tuesday October 24, 2023 - (Colorado) State AGs Case-in-Chief Wednesday October 25 - Wednesday November 15, 2023 - Google’s Case-in-Chief Thursday November 16 - Friday November 17, 2023 - Rebuttal Friday January 26, 2024 (estimated) - File Post-trial briefs & PFOF (estimation based on scheduling order) [Share]( [Tweet]( [Share]( [Forward]( Digiday Media One Liberty Plaza | 9th Floor New York, NY 10006 You received this email because you're a member of the Digiday community. [Preferences]( | [Unsubscribe](