Advertisers have lingering questions for YouTube after the latest controversial report on child safety

Despite Google’s protestations over the latest Adalytics report, media-buyers have more questions as politicians join the chorus. August 21, 2023 Advertisers have lingering questions for YouTube after the latest controversial report on child safety Despite Google’s protestations [over the latest Adalytics report](, media-buyers have more questions as politicians join the chorus. Additional coverage: - Media buying agency GroupM [is using Jounce Media's made-for-advertising checklist]( to remove MFAs from its programmatic business. - Soccer [was the star](, but companies also used generative AI, augmented reality and even blockchain across ads, games and social media. - Per a notice from contextual targeting ad agency Peer39, advertisers [have added Maui wildfire coverage]( to their blocklists. - Now as some [move beyond their own workforce]( diversity and internal programs, they are bringing that DEI expertise and strategy to clients in new offerings and services. - Athelta [is wiping its Instagram account]( as part of the athletic brand’s broader refresh efforts to turn the company’s brand direction around. - There [isn’t always the best training]( from top executives for new managers on how to approach the role and make sure their team feels comfortable. Other things to know about - Today is your last chance to save on passes for the [Digiday Media Buying Summit](. Don't miss this chance to secure months' worth of meetings with media buying leaders over just three days. Prices rise tomorrow, August 22. - Marketers across all industries are taking notes from healthcare and banking teams that have managed to [control personal information and remain compliant regarding personal data while still developing strong advertising campaigns](. Sponsored by Piwik PRO. - Every year, Black Friday Cyber Monday is a time of increased shopping, but that doesn’t mean consumer behavior is the same as in years past. As the go-to social platforms shift, [marketers must adjust their strategies to follow suit](. Sponsored by Zeropark. Top Stories Ivy Liu [Business of TV]( [Advertisers have lingering questions for YouTube after the latest controversial report on child safety]( Despite Google’s protestations over the latest Adalytics report, media-buyers have more questions as politicians join the chorus. howdy! [The Programmatic Marketer]( [GroupM is removing MFAs from its inclusion lists]( Media buying agency GroupM is using Jounce Media’s made-for-advertising checklist to remove MFAs from its programmatic business. [Sponsored by Best Buy Ads]( [Unpacked guide: Framing measurement and attribution solutions in a fragmented RMN ecosystem]( Because retail media campaigns drive to a retailer’s site in many cases instead of a brand’s, it’s up to the retailer to share necessary customer activity information, adding yet another layer of complexity for advertisers. Advertisement howdy! [Generative AI]( [How AI and other emerging tech showed up during the FIFA Women's World Cup]( Soccer was the star, but companies also used generative AI, augmented reality and even blockchain across ads, games and social media. [Sponsored by Clinch]( [How Albertsons Companies activated personalized creative at scale with automation]( To deliver hyper-localized product-centric digital campaigns at scale, ad ops teams powered creatives with aggregated data from Albertsons Companies’ nearly 2,300 U.S. stores. howdy! [Brand Safety]( [Ad tech firm Peer39 is letting advertisers block Maui wildfire coverage]( Per a notice from contextual targeting ad agency Peer39, advertisers have added Maui wildfire coverage to their blocklists. Advertisement [Sponsored by StackAdapt]( [Report: How agencies bring innovative advertising to the engaged gaming audience]( Many misconceptions plague the in-game advertising space, but by understanding what IGA truly is and how much the audience has grown, advertisers identify the keys to successful gaming-based strategies and partnerships. howdy! [Equality and Opportunity]( [Media Buying Briefing: Agencies expand their DEI goals and offer their expertise to clients]( Now as some move beyond their own workforce diversity and internal programs, they are bringing that DEI expertise and strategy to clients in new offerings and services. howdy! [Marketing on Platforms]( [Why Athleta archived most of its Instagram account as it attempts a brand refresh to woo back customers]( Athelta is wiping its Instagram account as part of the athletic brand’s broader refresh efforts in a bid to turn the company’s brand direction. [All Latest Stories]( You received this email because you’re a member of the Digiday community. If someone forwarded this to you, [subscribe for yourself here](#). [Unsubscribe from this newsletter or update your preferences](. I don't want to hear from Digiday anymore. [Stop receiving all Digiday emails](. Digiday Media, One Liberty Plaza, 9th Floor, New York, NY 10006 [Forward to a Friend](